API Geo targeting, GEO_PERFORMANCE_REPORT, and Google Maps

[Justin Coon]

Hello all

We are looking to integrate adwords API geo targeting and reporting with Google maps. What we would like to do is

1) Show clients their geotargeting range on a google map

2) Show clients reporting statistics for campaigns, overlaid on a google map (something like a heatmap for impressions and clicks, etc)

Does anyone have any experience with this? I am looking at the GEO_PERFORMANCE_REPORT and looking for data that would be translatable to Google maps, or some data that I can port/convert to google maps...

Thanks!

Justin

[Michael Cloonan (AdWords API Team)]

Hello,

While we cannot help with the projection of this data onto Google Maps, you can find a complete list of what locations each Geo Targeting ID represents at our Geo Targeting reference page. This is analogous to using the LocationCriterionService for the lookup, but faster since you can avoid the API call if you keep a copy of the data locally.

Although this won't work via the API, you can use the AdWords web interface to view these overlaid on a map to get an idea for what area you're targeting. If you go to the location targeting settings of your campaign in the web interface, then click on "Advanced Search", choosing location criteria will highlight their locations on the map.

Regards,

Mike, AdWords API Team

[Justin Coon]

Hi,

While it's nice to show the targeting range, we are even more interested in being able to show clients on a map where their clicks and impressions are coming from (or not coming from). The only thing I saw that might be useable in this case was the mostspecificlocation in the GEO_PERFORMANCE_REPORT, but I don't know what that field represents and if it's translateable to a lat/long on a Google map. Hopefully I'm making some sense here

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[Michael Cloonan (AdWords API Team)]

Hello,

The locations returned by this report correspond to the same criteria that I outlined in my previous post. To my knowledge, there is no way to get an actual latitude/longitude.

Regards,

Mike, AdWords API Team

On Friday, February 27, 2015 at 9:21:21 AM UTC-5, Justin Coon wrote:

Hi,

While it's nice to show the targeting range, we are even more interested in being able to show clients on a map where their clicks and impressions are coming from (or not coming from). The only thing I saw that might be useable in this case was the mostspecificlocation in the GEO_PERFORMANCE_REPORT, but I don't know what that field represents and if it's translateable to a lat/long on a Google map. Hopefully I'm making some sense here

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[Justin Coon]

Hi,

Maybe my choice of words was incorrect - lat/long. Let me restate what we 
would like to do - we want to be able to mark the targeted regions, etc on 
a map, just like AdWords does when choosing a targeted location (see 
screenshot) -

<https://lh3.googleusercontent.com/-9w4RaI1pP5g/VSVaoKDoNqI/AAAAAAAAADE/ePNDyxRYjQ8/s1600/location_targeting.png>
 
So the functionality is already there as evidenced in AdWords online, but I 
don't know where I go for this. Please help?

Thanks!
Justin

On Friday, February 27, 2015 at 8:34:16 AM UTC-6, Michael Cloonan (AdWords API Team) wrote:

Hello,

The locations returned by this report correspond to the same criteria that I outlined in my previous post. To my knowledge, there is no way to get an actual latitude/longitude.

Regards,

Mike, AdWords API Team

On Friday, February 27, 2015 at 9:21:21 AM UTC-5, Justin Coon wrote:

Hi,

While it's nice to show the targeting range, we are even more interested in being able to show clients on a map where their clicks and impressions are coming from (or not coming from). The only thing I saw that might be useable in this case was the mostspecificlocation in the GEO_PERFORMANCE_REPORT, but I don't know what that field represents and if it's translateable to a lat/long on a Google map. Hopefully I'm making some sense here

adwords-api...@googlegroups.com

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[Michael Cloonan (AdWords API Team)]

I apologize for the delayed response.

Unfortunately, there is no way to get an overlay on a real map of what area corresponds to what location criteria through the API.

Regards,

Mike, AdWords API Team

[cv]

Hello,

Is it possible to get Locations to target based on the location entered? like in the screen shots, If not the real Map ?

[Michael Cloonan (AdWords API Team)]

Hello,

This forum is for help with the AdWords API specifically. If you have a question about the web interface, you should ask at the official AdWords community.

Regards,

Mike, AdWords API Team