Keep Bike Share on Hudson Avenue | Created by Reconnect Rochester Inc

[Daryl Odhner]

So far, this is our main revenue source for the Hudson Ave Zagster (Pace) bikeshare station.

Please donate as you are able, and pass on to others you think may help…

https://www.crowdrise.com/o/en/campaign/rocbikeshare2018

Thanks.

Daryl Odhner
dod...@gmail.com

[Andrew R Stewart]

Do we have a feel on this station's performance? (Understanding that mere
numbers are not the sole justifications for best decisions). Andy



Andrew R Stewart
Rochester, New York
USA

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[Reconnect Rochester]

The Hudson Avenue Station was a low volume station overall with 84 rides started and 68 rides ended, but the northeast part of the city was not used as heavily as other areas. By comparison our Adams Street station had 453 rides started; 606 rides ended. Pace (formerly Zagster) attributes the low numbers to not having enough stations in the area. They may be adding a couple more stations in the northeast this season to help boost the numbers. And our little committee would like to help by doing outreach in the 14621 area to help galvanize support and pull together a coalition of potential funders. But yeah, we’ve got our work cut out for us.

Mike

On Fri, Mar 16, 2018 at 6:38 PM Andrew R Stewart <onet...@earthlink.net> wrote:

Do we have a feel on this station's performance? (Understanding that mere
numbers are not the sole justifications for best decisions). Andy



Andrew R Stewart
Rochester, New York
USA
-----Original Message-----
From: Daryl Odhner
Sent: Friday, March 16, 2018 6:28 PM
To: Rochester Cycling Alliance
Subject: [RCA] Keep Bike Share on Hudson Avenue | Created by Reconnect
Rochester Inc

So far, this is our main revenue source for the Hudson Ave Zagster (Pace)
bikeshare station.

Please donate as you are able, and pass on to others you think may help…

https://www.crowdrise.com/o/en/campaign/rocbikeshare2018

Thanks.

Daryl Odhner
dod...@gmail.com



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[Andrew R Stewart]

This is some of what I was thinking. I suspect there are a few reasons. Ride station lack of density, cost to the rider (this is one of the lower income areas locally) being two I think of initially.

 

I have to admit I don’t remember the community support/investment in stations as this was coming on line, my bad. Now so much more of the business model makes sense.

 

It’s interesting to watch the start up of these businesses and how they find financial stability. I’ve been a fly on the wall WRT the RIT ride share program this last Fall. Full Moon Vista was the feet on ground service and I shook my head more then once at the bikes’ conditions and the initial free rides/rentals that was the case. There are a few changes coming for Spring 2018....

 

I’ll contribute to the Hudson station because I think it’s the right path to explore, and try to keep my cynical side in check for another year. Andy

 

Andrew R Stewart
Rochester, New York
USA

[Gmail]

Also, I think the alternatives to smart phone payment may help ridership in that area.  

Daryl Odhner

[Gary Bogue]

Agree this (and the cost itself) is a leading reason for low use. If people don’t have the device or don’t have access to the sort of accounts necessary to use the service, then the service is inaccessible to them regardless of their interest in it.

Those of us from other backgrounds don’t even consider that some Rochesterians are without checking accounts or credit cards.

Gary

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[Harvey Botzman]

Perhaps if there was a Pace station at the Hudson Ave. Walmart or on Ridge Road near the Halal Market & Restaurant (near Seneca Ave.) the Lower Hudson Ave. Pace Station might have additional users. The shopping area along Hudson Ave. near Kosciusko St.; even near the Fire Station at Hudson & St. Jacobs St. In otherwords, Pace has to place stations where people shop or congregate who might want to use the bike share service to shop or work.

After using Pace to go to and from a shopping area the Pace users in this area of the city might use it for recreational purposes as the Genesee Riverview Trail and El Camino Trail are within a few pedal strokes of Hudson Ave.

More advertising by Pace in this neighborhood might encourage more people to use the bike share system or at least try it once. I suggest brochures in every mailbox on each of the side streets off Hudson Avenue between Hudson & Joseph/Hudson & Henry/Baron St. from the CSX trestle to Ridge Road.  This is relatively inexpensive advertising and worth the money. Another factor might be the number of people who do not know how to ride a bicycle. Handouts at every corner store, barber shop, & beauty shop certainly would encourage more people to use Pace.

This is a walking neighborhood. Hudson Ave. is a crowded street with much double parking and instantaneous automobile stopping when the driver/passenger sees a friend or when a friend sees a car with friends in it. Thus there is a fear of bicycling on Hudson Ave.

If individuals who do not live in this neighborhood continually have to finance this Pace station then there is no "ownership" of the station by local residents. No ownership not only means low usage but also the possibility of a greater chance of damage to the Pace station and its bicycles. Perhaps Pace should try to have each of the stores along Hudson Avenue make a contribution to this and other Hudson Ave. stations. There are more retail businesses along Hudson Avenue than in all of downtown inside the Inner loop! More retail businesses equal more sales tax revenue. Yet the City, City Council, City Neighborhood Dep't. stress downtown development. I doubt if this Pace station will ever be profitable if no concerted effort is made to market the Pace system to the residents.

A story: In the early 1980's I met a salesperson for a copier company. His territory was the northeast and southwest sections of Rochester. Essentially the Pace territory we are discussing. He became one of the copier company's top sales person because he was selling & renting copiers and other office equipment in a territory other salespersons in his company and other copier companies assumed there was no market. He was able to sell so many office machines because he took the time to reach out to his market.

BTW: Zagster is a catchier name than Pace! It's the "Z" like the "K" in Kodak! Zagzter (but pronounced Zagster) might be even catcher.
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