Audience lists / UserLists based on YouTube Videos

[Heavy Butter]

Hello there :)

I can create and manage audience lists / user lists based on users who watched my videos via ads.google.com.

But I don't seem to find a way to create these lists via the AdWords API. Is there any? I manage around 10k Videos, so it would require a huge amount of time to create those lists manually and not via API.

The same question was asked in 2016 and 2017, but it wasn't an option back then. Is it now?

Kind regards

HeavyButter

[Peter Oliquino (AdWords API Team)]

Hi,

Via the AdWords API, you can setup remarketing and audience targeting as discussed in this guide. You can target several types of audiences based on their interactions on your website.

However, so I can better identify if what you are describing is indeed supported via the AdWords API, could you provide to me the screenshot from the AdWords UI where you mentioned you are able to target audiences?

Thanks and regards,

Peter

AdWords API Team

[Heavy Butter]

Hey Peter,

thanks for getting back to me. I've already gone through all the documentation I could find. And I pretty sure I need to make a rule-based user list. But I can't find any documentation on how to link those rule-based user lists with YouTube videos instead of website tags.

Basically I just want to do these steps, but not via web UI but via API:

[Peter Oliquino (AdWords API Team)]

Hi,

Thank you so much for providing the screenshots. However, I'm afraid that Youtube Users are still not yet supported to be targeted using the AdWords API. You may only do so via the AdWords UI for now. Please follow our blog for any announcements or updates regarding this feature.

Best regards,

Peter

AdWords API Team