IBOC "HD" Radio - The Radio Listening Public Is Just Being Taken Along For The Ride

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~ RHF

unread,
Nov 23, 2007, 4:23:38 PM11/23/07
to HD RADIO
DPM & IBOC Crock,

1 - The Market for the Product "IBOC 'HD' Radio" is Radio Stations
{The Broadcasters} at the Corporate Media Level.

? Do They 'Believe' That IBOC "HD" Radio Is Good For Their Corporate
Business Model and the Broadcast Industry as a Whole ?
-=YES=-

? Do They 'Believe' That IBOC "HD" {Digiital} Radio Is A Better Media
Product Then The Current Analog Media Product ?
-=YES=-

? Do They 'Believe' That IBOC "HD" {Digiital} Radio Will Give Them a
Better
Competitive Edge/Footing Against 'Other' Newer Digital Media
Products ?
-=YES=-

? Do They 'Believe' That FM IBOC "HD" {Digiital} Radio Will Give Them
An
Additional Income Source Per FM Radio Station and Add To Their
Corporate Profits ?
-=YES=-

2 - The Radio Stations {The Broadcasters} at the Corporate Media
Level
-Believe- That the Free Over-the-Air Radio Listening Public Will
Accept
and Adapt To : What They Can Get For Free From The Radio Stations
{The Broadcasters}.

3 - As far as the FCC issuing Mandates and Requirements : The FCC
Will Do What The Market Tells Them To Do : The Market Is Not
'The Radio Listening Public' : The Market Is In-Fact "Radio Stations
{The Broadcasters} at the Corporate Media Level".

The-Bottom-Line - The Slow Road {Years} To 100% Digital Broadcasting
-Via- IBOC "HD" Radio Is Being Driven By Corporate Media -and- The
Radio Listening Public Is Just Being Taken Along For The Ride [.]


and that is how i see it as an avid 'free' over-the-air radio listener
~ RHF
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