Are there others Adwords constant like {keyword} ?

[LeTic]

Hi there,

I am just starting a dev on the Google API and couldn't find anywhere
in the documentation what constant can be use in the URLs.

I found by reading posts in this forum that you can use {keyword} so
that Google replace it by the keyword that triggered the ads, but are
there any other available like the adgroupid, or the keywordid, ... ?

Thanks in advance for your answers !
LeTic

[Richard Jones]

On Tue, May 09, 2006 at 07:26:23AM -0700, LeTic wrote:
> I am just starting a dev on the Google API and couldn't find anywhere
> in the documentation what constant can be use in the URLs.
>
> I found by reading posts in this forum that you can use {keyword} so
> that Google replace it by the keyword that triggered the ads, but are
> there any other available like the adgroupid, or the keywordid, ... ?

The system is known in Google-speak as "ValueTrack". If you search
for ValueTrack you should be able to find some limited info.

FWIW these are the parameters which we know about:

* {keyword}
* {ifcontent:content} and {ifsearch:search} - replace if in content or
search network
* {placement} - for site targeting in the dest URL
* {creative} - puts creative ID into the dest URL

Rich.

--
Richard Jones, CTO Merjis Ltd.
Merjis - web marketing and technology - http://merjis.com
Team Notepad - intranets and extranets for business - http://team-notepad.com

[LeTic]

Cheers Rich !!

This is exactly what I was looking for ! :o)

Many thanks
LeTic