From: David Smith <DSm...@snapus.org>
Date: June 27, 2014 at 10:07:25 AM CDT
To: 'Alexander Petrovic' <alexande...@gmail.com>
Subject: RE: SNAP Capstone Project - University of Texas MBA
Sasha:
I’ve completed ‘my questions’ on it and gave it to Laura – she’l answering the Dev staffing ones and will send it on.
Regarding the last questions, here are my responses:
- If you could change one thing about how SNAP operates what would it be
- This can be an individual question for the two of you to answer separate
I answered it with ‘collaboration’ on the other sheet but wanted to add: better Board member understanding of their role and how they support the organization. Think they need some education on their fiduciary responsibility.
- Does SNAP hit it's fundraising goal every year
- If not, what happens or gets cut
SNAP’s fundraising is up and down from year to year – the usual ‘sustainability’ challenge that non-profits have. We experience a number of key challenges (like many non profits) in terms of fundraising for ‘unrestricted funds’ vs. ‘restricted (or program specific) fund’ vs. ‘capital expenses’. We generally have not had too many challenges with restricted or program specific funding as these are primarily sourced from grants or specific sponsorship of activity (such as a mobile trip). The restricted funding pretty much exclusively goes to funding free surgeries primarily on the mobile to income qualified recipients.
Unrestricted funding are funds that come to us for our ‘discretionary’ use. These primarily go to funding what might be considered overhead – administrative and development functions. These funds are much more difficult to raise. The primary sources of these funds are individual contributions, some corporate contributions (mainly employer matching), and event proceeds. In FY14, we’ve done well on individual contributions and not so well on event proceeds. We also had issues with two large amounts of funding, one from a municipality and one from an inheritance that were anticipated but did not come through. Focusing on event proceeds will be a key objective for FY15. FY13 was a fortunate year for us as we received over $500K in proceeds from two inheritances.
I might mention that the SNAP business model covers ‘overhead’ (admin and dev costs) through the unrestricted funding but also relies on margins (contribution) from the stationary clinics. The overhead, which is actually a low percentage of expenses, runs somewhere between $700-800K per year. In FY14 we budgeted $200K in contribution from the Houston clinic and ‘break even’ from the San Antonio and Pasadena clinics. This means that the Dev team has to raise the remaining $500-600K. From the municipality and inheritance, we anticipated that $140K would be covered. The inheritance did not pan out and we’re still fighting the municipality for $75K. The Pasadena Clinic has broken even and actually may have made a few thousand. I suspect the Houston Clinic will be on track. The other issue is the San Antonio Clinic which is showing a deficit due to the municipal funding of animals done at the stationary clinic – we lose approx.. $38/animal on each animal done on that program. For FY14, we have covered $100K in those losses. We’re working with the city animal services to change the mechanisms of that funding to reduce those deficits – or we’re just not going to be able to do as many animals under that program!
Regarding capital expenses – we generally have campaigns and seek out grant funding to cover, for example, new clinic build-out and equipment costs. The challenge here is balancing the ‘asks’ from the donor base between the capital campaigns and program funding. Becomes an ‘either or’ situation.
Regarding what we do if we don’t achieve funding targets. For restricted or program funding – we reduce the number of free surgeries we do which generally equates to fewer trips of the mobile or we take fewer animals at the stationary clinic for free. An example is the City of San Antonio funding that has ‘run out’ at the end of April – we just stopped taking appointments for free in May and June. Of course this means that the number of animals that we’ve done at the clinic have gone down by 200-300 per month.
With reductions in unrestricted funding, we have fewer ‘levers to pull’. Generally, we reduce admin/dev expenditures to a minimum. We increase campaigns and smaller events or low cost donor solicitation (social media type things). We also have been more closely monitoring supply costs at the stationary clinics to ensure margins/contribution are achieved – we’ve had to have a couple price increases in the past fiscal year. Our success or lack of success in this arena, generally shows up in increased payables balances!
- Any other questions or info that you think would be useful to us :-)
David L. Smith
Executive Director
Spay-Neuter Assistance Program, Inc.V: 713.862.3863, ext. 103
V: 800.762.7762, ext. 103
V: 832.654.8512 (Mobile)
F: 713.880.3172
The information transmitted is intended only for the person or entity to which it is addressed and may contain confidential and/or privileged material. Any review, retransmission, dissemination or other use of, or taking of any action in reliance upon, this information by persons or entities other than the intended recipient is prohibited. If you received this in error, please contact the sender and delete the material from any computer.
From: Alexander Petrovic [mailto:alexande...@gmail.com]
Sent: Tuesday, June 24, 2014 1:48 PM
To: WTH MBA Group
Cc: Laura Welch; David Smith
Subject: Re: SNAP Capstone Project - University of Texas MBA
Laura/David,
Can you guys please answer the questions below about SNAP. Also, please fill out the attached excel document to the best of your ability (you will need to send this out for others to fill out) . Note: the questions below are more critical to the project than the data capture sheet. We only need 3 individuals to fill out each tab (Vet, Staff, Volunteer, Animal and Event) in the data capture sheet. The larger data capture effort can take place later, if you want to implement our recommendations.
If you can get the questions below back by end of week and the attached data capture sheet back by July 3rd that would be great.
Thanks!
Current operating environment and leadership QUESTIONS:
- Describe the SNAP leadership team (style, vision, capabilities, etc)
- Describe the SNAP culture (open minded, strict, free thinking, collaborative, competitive, etc.)
- How have process improvement projects worked in the past at SNAP
- Where the projects successful
- How did the organization take to the change
- Does the organization have issues accepting change
- Was there support from all level's within SNAP to improve/change
- How did you communicate that these projects/initiatives are in place
- Internal stakeholder (employees, volunteers)
- External stakeholder (donors)
- Lessons learned from past projects would be great
- Based on the SNAP culture, what are critical success factors to implement change
- What has worked well in the past and what didn't work well
- What is the biggest challenge (besides funding) that you are currently dealing with
- What is the biggest challenge (besides funding) that will impact a proposed change project
- What motivates and inspires the organization (people, animals, the work, the culture, self motivation, etc)
- Are there company wide meetings or events that take place that bring everyone together
- Is the turnover low or high at the executive level, manager level, lower levels and volunteer level
- Do you see any gaps in the current workforce in terms of capabilities to do their jobs well
- If so, what areas need the most help/support
- What is the best corporate function that SNAP does (HR, payroll, website management, supply chain)
- What is the worst corporate function that SNAP does
- How are volunteers viewed at SNAP by internal employees
- How often do you meet with donors
- Are donors often volunteers
- Do you track how the SNAP pets are doing after their procedure
- Do you pass out shirts or bags with the SNAP logo on them to donors or pet owners who take their animals to SNAP
- How large is the social media team
- How large is the branding team
- How large is the fundraising team
- If you could change one thing about how SNAP operates what would it be
- This can be an individual question for the two of you to answer separate
- Does SNAP hit it's fundraising goal every year
- If not, what happens or gets cut
- Any other questions or info that you think would be useful to us :-)
On Mon, Jun 23, 2014 at 4:03 PM, Linda Ly <ll...@utexas.edu> wrote:
Hi there!
Attached are three possibilities for SNAP’s new logo. Please take a look and see if we are on the right track and provide us some feedback on what you guys like/dislike.
Warm regards,
UT MBA SNAP Team
On Jun 23, 2014, at 10:00 AM, Alexander Petrovic <alexande...@gmail.com> wrote:
Laura/David,
Thanks again for making time this past Friday to meet with the team. Also, we loved meeting the little pup and wish him all the best in Colorado!
We have locked down scope for the SNAP Capstone project to the following items:
Branding
- Social Media Recommendations
- How to mange and utilize your website, instagram, facebook and twitter accounts
- Identify key areas of SNAP to highlight (Vet's, staff, pets, events, etc)
- We will be sending out data capture templates for you to fill out so we can better understand the organization
- New Logo Design
- We are working on several drafts and will send them over for your feedback within the next 7 days
Fundraising
- Community groups
- Corporate sponsorship
- Partner program options/ideas
- Establish fundraising goals/milestones and how to present them
- Donations via social media
- Referral programs
Again, we will be reaching out to you guys as needed to get data about SNAP, understand the current social media strategy, get Logo feedback, etc. Our next steps are will be idea generation (what to do) and hypothesis development (how things will react). Our deadline for completing the project is July 10th but we will do our best to finish early so you can have the recommendations right around when the new budget passes (and so we can enjoy being done with school!!!!).
Regards,
UT MBA SNAP Team
On Mon, Jun 16, 2014 at 9:50 AM, David Smith <DSm...@snapus.org> wrote:
Either one works for me also
David L. Smith
Executive Director
Spay-Neuter Assistance Program, Inc.V: 713.862.3863, ext. 103
V: 800.762.7762, ext. 103
V: 832.654.8512 (Mobile)
F: 713.880.3172
The information transmitted is intended only for the person or entity to which it is addressed and may contain confidential and/or privileged material. Any review, retransmission, dissemination or other use of, or taking of any action in reliance upon, this information by persons or entities other than the intended recipient is prohibited. If you received this in error, please contact the sender and delete the material from any computer.
From: Laura Welch
Sent: Monday, June 16, 2014 9:28 AM
To: 'Alexander Petrovic'; David Smith
Subject: RE: SNAP Capstone Project - University of Texas MBA
Good morning. Either one of those times works for me. I am looking forward to hearing your recommendations. I would like to have a couple of my staff sit in on the presentation also.
Thanks so much.
Laura E. Welch
Director of Development
Spay-Neuter Assistance Program, Inc.
<image001.jpg>
From: Alexander Petrovic [mailto:alexande...@gmail.com]
Sent: Monday, June 16, 2014 9:05 AM
To: Laura Welch; David Smith
Subject: Re: SNAP Capstone Project - University of Texas MBA
Laura/David,
The team has our first set of Fundraising and Branding recommendation for you guys to review. Can we do a meeting this Friday...11:30am or 1pm? The plan for this weeks meeting will be to present you with a number of different ideas and then working together to choose 2-3 to focus our capstone project around.
Let me know if Friday works and which time.
Regards,
-Sasha Petrovic
On Sun, Mar 2, 2014 at 5:23 PM, Alexander Petrovic <alexande...@gmail.com> wrote:
Laura/David,
Thanks again for taking time to meet with us. I've included the entire team on this email thread so you have our contact information. Trey is typing up the meeting minutes from our meeting and will send it out early this coming week. It will include topics discussed, an action log as well as our next steps.
Our team is very excited about working with such a great organization and cause!
Regards,
-Sasha Petrovic
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<SNAP Paper 6.30.2014.docx>
My section is attached. It’s a little shorter than 3 pages but I feel like I would be repeating a lot of Social Media and Fundraising. I’ll add some more when we get it all merged into one document.BTW, I can’t see anything on Drive so I just put it in Dropbox and I also attached to this email. Can you guys check to see that I have access to the folder on Drive because that is the error I’m getting.
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<SNAP Paper 7.6.2014 530 pm.docx>
Attached is mine. I just continued on with Lavan’s version with track changes on.
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<SNAP Paper 7.7.2014 1000 pm-LK.docx>
<SNAP Paper 7.7.2014 1107 pm-LL.docx>
I did my two slides for branding in this attached file.
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<SNAP Paper 7.7.2014 1130 pm.docx><SNAP Presentation Outline 7.7.2014 1130 pm.pptx>
<SNAP Presentation_ASP.pptx>
<SNAP Presentation Outline 7.8.2014 500 pm.pptx>
<SNAP Paper FINAL.docx>
