(Download Now) Management Information Systems: Managing the Digital Firm *Full access

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(Get Now) *Full access Management Information Systems: Managing the Digital Firm

by Kenneth C. Laudon

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    Overview → For introductory courses in IS (information systems) and MIS (management information systems).The authoritative, case-based study of IS in business today Management Information Systems: Managing the Digital Firm provides the most comprehensive overview of information systems used by business firms today, while drawing connections between MIS and business performance. The Laudons are known for their outstanding real-world case studies, which describe how well-known companies use IT to solve problems and achieve business objectives. Students develop sought-after skills, such as leading IS-related management discussions and using IT to meet bottom-line results. Each chapter of the 16th edition features all-new Interactive Sessions, new Video Cases, and a new Career Opportunities section building practical job-seeking skills.Also available with MyLab MISBy combining trusted author content with digital tools and a flexible platform, MyLab(TM) personalizes the learning experience and