Announcement: 5 Day Workshop: 'Design Methods for Creativity and Innovation in Product Development'-12-16 Feb 2017 at IDC, IIT Bombay
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Ravi Poovaiah
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Jan 2, 2018, 2:52:05 AM1/2/18
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to Tripti Ekmalli, semin...@gmail.com
'Expo DMCI'
5 Day Workshop: 'Design Methods for Creativity and Innovation in Product Development' 12th - 16th February 2018 from 9.00 am - 5.30 pm at IDC, IIT Bombay
The course Expo DMCI is a course with focus on hands on workshop on the fundamentals of Design Methods for Creativity and Innovation in Product Development and pave the way for 'Design Thinking'.
The course will inform the participants about the essential aspects of Creativity and Ideation, Creativity Tools and Methods, Iterative Creative Concept Generation Techniques and Innovation in Product Development.
The course will have exposure sessions and hands on workshops on creative methods like Brain Storming, Removing Mental Blocks, Synectics, Lateral Thinking, etc.
The course is scheduled to have lecture and discussion sessions in the mornings followed by tutorials/workshops on Creative Problem Solving Methods in the afternoons.
The participants will work as collaborative partners as a team, choose a design problem and solve it in 5 days during the workshop with mentoring from the facilitators.
Good design practice effectively applied, results in innovative, meaningful, ergonomic and appropriate products. In addition, it can result in a highly marketable product with a lasting brand value. This principle has been demonstrated many times by design conscious firms. When logic of good design is practiced and implemented, products capture and sustain consumer demand in a competitive market place. With the change in economic scenario and opening up of Indian economy, competition is from all over the world. Introducing new and innovative products is essential. The products have to be designed to suit the user’s needs. The products need to be friendly, affordable, appropriate, ecologically sound, and visually pleasing and in addition suited for the competitive global marketplace.
Creativity Workshop sessions:
- Workshop on Need Finding and Brain storming - Workshop on tools of Creativity - Workshop on Creativity, Innovative Solutions - Workshop on Design Methods for Out-of-the-box-thinking
Course Contents /Lectures:
- Elements of Creativity and major theories - Tools and practice of creativity - Product Innovation with Case Studies - Design and Innovation - Creativity and Ideation - Innovation and Products - Design Inspired by Nature - Innovation Design for Innovative Interactive Interactions - Product development as part of Strategy
Faculty/Speakers 1) Prof. Iko Avital Professor and Head of Product Design, Shannon College of Engineering, Israel
2) Prof. Ravi Poovaiah Professor and S L Shah Chair Professor for Innovation, IDC School of Design, IIT Bombay, India
3) Prof. Vijay Bapat Professor Emeritus IDC School of Design, IIT Bombay, India
Who will benefit?
The workshop is meant for all professionals involved in the design and the production of products in the industry, design consultancy services and marketing of products. This could include designers, engineers and faculty members from educational institutions involved with Product Design, Product Development, Product Planning, Product Marketing, Production Engineering, Tool design, Product Graphics, Interface Design, Experience Design, Service Design and Product Styling. Organisations would particularly benefit from the workshop by sending in a team of professionals/educators to learn collectively from talks, case studies, new methods and techniques and the theoretical aspects of creative design principles and innovation in product development.
Registration:
includes course material, lunch and refreshments for five days. Do register early as the number of participants are limited. Do you need accommodation? Limited accommodation is available at the IIT guest house (Rs 1500 per day per person on twin sharing basis) on a first come first serve basis. This amount to be paid to the guest house at the time of check in.