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Domenec Reynolds

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Aug 2, 2024, 11:12:29 AM8/2/24
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I pulled this chapter together from dozens of sources that were at times somewhat contradictory. Facts on the ground change over time and depend who is telling the story and what audience they're addressing. I tried to create as coherent a narrative as I could. If there are any errors I'd be more than happy to fix them. Keep in mind this article is not a technical deep dive. It's a big picture type article. For example, I don't mention the word microservice even once :-)

Given our discussion in the What is Cloud Computing? chapter, you might expect Netflix to serve video using AWS. Press play in a Netflix application and video stored in S3 would be streamed from S3, over the internet, directly to your device.

Another relevant factoid is Netflix is subscription based. Members pay Netflix monthly and can cancel at any time. When you press play to chill on Netflix, it had better work. Unhappy members unsubscribe.

The client is the user interface on any device used to browse and play Netflix videos. It could be an app on your iPhone, a website on your desktop computer, or even an app on your Smart TV. Netflix controls each and every client for each and every device.

Everything that happens before you hit play happens in the backend, which runs in AWS. That includes things like preparing all new incoming video and handling requests from all apps, websites, TVs, and other devices.

In 2007 Netflix introduced their streaming video-on-demand service that allowed subscribers to stream television series and films via the Netflix website on personal computers, or the Netflix software on a variety of supported platforms, including smartphones and tablets, digital media players, video game consoles, and smart TVs.

Netflix succeeded. Netflix certainly executed well, but they were late to the game, and that helped them. By 2007 the internet was fast enough and cheap enough to support streaming video services. That was never the case before. The addition of fast, low-cost mobile bandwidth and the introduction of powerful mobile devices like smart phones and tablets, has made it easier and cheaper for anyone to stream video at any time from anywhere. Timing is everything.

Building out a datacenter is a lot of work. Ordering equipment takes a long time. Installing and getting all the equipment working takes a long time. And as soon they got everything working they would run out of capacity, and the whole process had to start over again.

The long lead times for equipment forced Netflix to adopt what is known as a vertical scaling strategy. Netflix made big programs that ran on big computers. This approach is called building a monolith. One program did everything.

What Netflix was good at was delivering video to their members. Netflix would rather concentrate on getting better at delivering video rather than getting better at building datacenters. Building datacenters was not a competitive advantage for Netflix, delivering video is.

It took more than eight years for Netflix to complete the process of moving from their own datacenters to AWS. During that period Netflix grew its number of streaming customers eightfold. Netflix now runs on several hundred thousand EC2 instances.

The advantage of having three regions is that any one region can fail, and the other regions will step in handle all the members in the failed region. When a region fails, Netflix calls this evacuating a region.

The header image is meant to intrigue you, to draw you into selecting a video. The idea is the more compelling the header image, the more likely you are to watch a video. And the more videos you watch, the less likely you are to unsubscribe from Netflix.

The first thing Netflix does is spend a lot of time validating the video. It looks for digital artifacts, color changes, or missing frames that may have been caused by previous transcoding attempts or data transmission problems.

A pipeline is simply a series of steps data is put through to make it ready for use, much like an assembly line in a factory. More than 70 different pieces of software have a hand in creating every video.

The idea behind a CDN is simple: put video as close as possible to users by spreading computers throughout the world. When a user wants to watch a video, find the nearest computer with the video on it and stream to the device from there.

In 2007, when Netflix debuted its new streaming service, it had 36 million members in 50 countries, watching more than a billion hours of video each month, streaming multiple terabits of content per second.

At the same time, Netflix was also devoting a lot of effort into all the AWS services we talked about earlier. Netflix calls the services in AWS its control plane. Control plane is a telecommunications term identifying the part of the system that controls everything else. In your body, your brain is the control plane; it controls everything else.

In 2011, Netflix realized at its scale it needed a dedicated CDN solution to maximize network efficiency. Video distribution is a core competency for Netflix and could be a huge competitive advantage.

The number of OCAs on a site depends on how reliable Netflix wants the site to be, the amount of Netflix traffic (bandwidth) that is delivered from that site, and the percentage of traffic a site allows to be streamed.

Within a location, a popular video like House of Cards is copied to many different OCAs. The more popular a video, the more servers it will be copied to. Why? If there was only one copy of a very popular video, streaming the video to members would overwhelm the server. As they say, many hands make light work.

Right now, up to 100% of Netflix content is being served from within ISP networks. This reduces costs by relieving internet congestion for ISPs. At the same time, Netflix members experience a high-quality viewing experience. And network performance improves for everyone.

What may not be immediately obvious is that the OCAs are independent of each other. OCAs act as self-sufficient video-serving archipelagos. Members streaming from one OCA are not affected when other OCAs fail.

Netflix for Windows Phone brings video streaming to Windows Phone, but the experience is slightly different than what you'd find on other mobile versions of Netflix's app and on TV streaming devices. The main screen uses a vertical layout to show your recently watched Netflix titles and recommended videos.

Instant Queue is a hallmark feature of Netflix, and it's where you store all the videos you want to watch at some point. In the app you can add any video to your queue by tapping on its name and tapping a button.

If you hold and slide your finger over the progress bar, you can jump back or ahead to different scenes. Just as in other versions of Netflix, the app shows still images of each frame to help you find the right spot.

Netflix is a very popular streaming platform where you can find and watch incredible movies and TV shows. Many people around the globe enjoy Netflix content on their devices: TV, computers, and smartphones. This is satisfying because you can organize your day in any way you want, and watch favorite films at any moment.

The second way to mirror Netflix from a phone to a laptop is by using Netflix Mobile Plan. This option is available to those users who have activated Netflix mobile plan. Also, ADB and Scrcpy software are needed for the successful finishing process. So, first, download the software to the laptop, extract them by using WinRAR, and after that continue to apply other steps.

From the above section, we have introduced two ways to cast Netflix shows from phone to laptop using the built-in function. But these built-in casting functions have a flaw, they are not very compatibility friendly. Third-party screen mirroring tools are designed to solve the problem. With a third-party screen mirroring app, even if your laptop does not support Miracast, you can mirror your phone screen to a laptop.

Netflix supports downloading on Windows 10 or Windows 11 computers. To watch your Netflix downloads on a Windows PC, from the left menu of the Netflix app, click More > My Downloads. Then you can see what you have downloaded for offline playback.

You can download Netflix movies and shows with the latest version of the Netflix app installed on your Android phone or tablet. To get the latest version, your device must have Android OS version 7 (Nougat) or later.

The Netflix app is available on iPhone, iPad, and iPod touch with iOS 16 or later. You can also use the Netflix app on your iOS devices to download movies and shows. However, please be aware that the Files app in iOS primarily stores imported and iCloud files. Files and data generated by a specific app are only accessible within the application itself.

Downloading videos for offline viewing is a fantastic feature, sparing your mobile data and providing convenience in areas with limited internet connectivity. However, these downloaded files can accumulate and consume space on your computer and mobile device.

To free up storage space, you can relocate the Netflix downloads to other folders. Netflix also allows you to download shows and movies to an SD card on your Android phone and tablet. Here is how you can change Netflix downloads folder locations on PC and Android devices.

Ever start watching a movie and then pause it because you have to leave home? You don't have to leave your Netflix movies in the middle anymore. Now you can watch the whole thing, anywhere, with the Netflix mobile app. This lets you view movies and TV shows on a smartphone or tablet. The best part? There's no extra charge, as long as you already subscribe to Netflix. The catch? You've got to have the right phone or tablet.

Android, Apple, and Windows 7 mobile-device owners can all access the Netflix mobile app. However, the application has come under fire lately for its relatively limited Android release. Only a handful of Android systems can support the Netflix streaming so far [source: Broida]. Netflix says it's working fast to bring video streaming to more mobile systems, but it's hampered by the lack of standardized streaming playback features across Android phones [source: Netflix].

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