Producer allows publishers to launch professionally-produced live broadcasts on Twitter directly from Media Studio. With flexible settings, Producer makes it easy to add Twitter to your video distribution strategy.
Past broadcasts are also viewable directly within the Producer application. If you linked your Periscope information to your X account, you will be able to view the library of your broadcasts made from the various apps, Periscope Producer, or the API. For details on monetizing broadcasts and analytics, visit the Media.X.com.
A video source needs to be created before you are able to ingest video and broadcast live on X. There is no limit to the number of sources that can be created, but we recommend reusing one or more sources in your account to simplify your broadcasting experience.
Broadcasts are how most people on X will be viewing your live video. Once a source has been made, you can create broadcasts, which are how people on X will view your live video. You can broadcast live right away or schedule a broadcast to happen in the future. You can also create private broadcasts to use for creating clips within LiveCut.
Why does my HLS stream seem to be ingesting a low variant?
For live broadcasts on X, we ignore variants that don't work for us (bad codecs and too high bitrate), and then choose the variant with the highest resolution as long as it's 1280x720 or lower.
What does stream encryption do?
Stream encryption adds an extra layer of security on top of the streamed broadcast as it plays back on X. Stream encryption is automatically turned on (and cannot be unselected) for broadcasts that have geo-restrictions in place.
Scheduled broadcasts are slow to load on X.com
It may take up to 30 seconds for a scheduled broadcast to show live video once the scheduled broadcast starts. During this time, you may see the generic X poster image or your custom poster image.
Can I schedule two broadcasts to be live at the same time, or overlap in time, on the same source?
You can only have one broadcast live at a time on a single source. If you attempt to create an overlapping broadcast on a source that is already in use, or will be in use, you will get a warning message. In order to go live with multiple broadcasts at the same time, create and use multiple sources and encoders.
What happens if I schedule a broadcast but am not streaming to the source at the start time?
Scheduled RTMP broadcasts will go into the TIMED OUT state immediately. HLS broadcasts will go into the TIMED OUT state after 10-minutes of attempting to connect to the HLS URL. If your scheduled broadcast was posted, viewers may see an error message.
If you are still unable to make a new broadcast with a new source, there may be a copyright violation associated with your account; please reach out to your account manager for assistance. You can also read more about our copyright policy here.
Can I sort or filter my list of Broadcasts?
There is a date filter functionality on the top-right of the broadcast list. Use this to specify a desired date range during which broadcasts were created.
What happens when I make changes to geo-restrictions while a broadcast is live?
If you created the broadcast with geo-restrictions, modifying those settings while the broadcast is live will take a few minutes to go into effect. If you created the broadcast without any geo-restrictions and then apply them while the broadcast is live, those restrictions will take a few minutes to go into effect on X.
What happens when I delete a broadcast?
If you delete a broadcast, all existing posts that include the broadcast will now show error messages to viewers. We recommend deleting all posts from your account that include the broadcast.
Where is the title of my broadcast shown on X?
Once posted, the title of your broadcast will appear on the post details page under the broadcast player. It will not appear when the post is viewed on the timeline.
What kind of broadcast analytics are shown in Producer in Media Studio?
All broadcast analytics for Media Studio are specific to X platforms, including X.com and the iOS and Android applications, and exclude all Periscope platforms, like the Periscope website and the iOS and Android applications
Can I separately download my broadcast analytics directly from Periscope?
Yes, you are able to view and download analytics from your last 200 broadcasts directly from the Periscope.tv website. Note that the data shown in Periscope will not match the data found in Producer in Media Studio. You can view and analyze them separately, but it is not possible to aggregate the two sources. To understand why the two sources are different, please refer to the question below.If analytics are important for your organization, we recommend only utilizing the data found in Producer in Media Studio.
When trying to understand how well my broadcast performed, should I look at analytics in Producer in Media Studio or Periscope?
We recommend focusing on the analytics found in Producer in Media Studio because of the many reasons highlighted in the question above. If you do look at Periscope data, it should be viewed as approximate data only, and should not be compared to, or aggregated with, data from Producer in Media Studio.
What is the viewership number shown on the broadcast player on X, and why does it not match the broadcast analytics found in Producer in Media Studio?
Across the various X platforms we show broadcast metrics directly within posts with broadcasts. When a broadcast is live, we show approximate live concurrent viewers as calculated by Periscope. When a broadcast is over and goes into the replay state, we show the approximate total viewers, again determined by Periscope calculations. These numbers are approximate, not exact, and thus may not match the normalized and filtered data found in Producer in Media Studio.
Use broadcast scheduling to ensure that your audience sees your broadcast the instant it happens, without missing a moment. Plan your live stream and promote it in advance, giving audiences a wider window of time to discover your content.
Restream Studio is a browser-based live streaming studio that lets you broadcast to Twitter as well as multiple other platforms like Facebook, YouTube, Twitch and more simultaneously. You can customize your broadcast with a logo, background and captions, as well as add guests to the stream remotely. You can also play local video files and import a slideshow to show on-stream.
Deep links from native mobile apps must direct to the native Twitter application. If the native Twitter application is not installed on the device, the link must direct to twitter.com via a web browser.
If for any reason you cannot comply with one or more of these rules, please contact us directly via our Policy Support form before displaying Twitter content. For questions or further information about use of the Twitter name and trademarks, please contact trade...@twitter.com.
We welcome and encourage the use of Twitter in broadcast media. Our requirements ensure that Twitter users receive proper attribution for their content, and help provide the best experience for your audience.
All live videos on Twitter show up as tweets. That means if someone you follow starts a live broadcast on Twitter, it will appear on your timeline. If you search for a specific user who is live, their live video will show up as a tweet on their profile as well.
If you want your audience to tune into your Twitter Live broadcasts, you should promote your live streams beforehand and stream to multiple platforms at once. By going live on Facebook, LinkedIn, and YouTube, as well as Twitter, you increase the chances that your viewers will find and watch your stream. With Restream, you can choose from 30+ social channels to multistream.
On-camera talent: Make sure those appearing in your broadcast are comfortable not just talking to a live audience, but interacting with them. Before going live, assemble a creative team that will think out of the box and brainstorm new ways to deliver your brand message.
Replays are crucial, as the majority of viewers will watch live video on their own time. Did the best moment happen five minutes into the broadcast? If so, when sharing your replay, identify the best timestamp to create a custom start time. (That feature is only available on the web.) Also, be sure to Tweet highlights from Periscope broadcast replays.
But Twitter-stream Carlson was a shadow of his former self. Sitting in what looked like a cabin in the woods, with metal tools hung up on wooden shelves, Carlson looked like he was broadcasting from a terribly constructed horror-movie set.
If you ask around for advice on growing as a smaller streamer here on the subreddit, someone will inevitably point you towards using social media. They're entirely correct: social media allows broadcasters to expand their reach and interact with viewers outside of the broadcast. But usually the discussion ends there, leaving out the "how" entirely. Just like any other equipment or tools you use while streaming, it takes experience and effort to learn how to get the most out of each form of social media.
I won't pretend to be an absolute expert on the issue, but Twitter definitely plays a role in the promotion of our broadcast. What I can offer are some general tips that have been personally useful as well as techniques other broadcasters commonly use to increase awareness about of their channels:
Create and maintain a twitter account that represents your broadcast. Your profile should reflect all the relevant information the uninitiated might need to find your broadcast. Most of your posts should relate to your gaming and networking efforts. Don't be afraid to inject some personality, but always remember the focus is improving your brand.
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