[videoblogging] Any nonprofits using web video effectively?

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jonny goldstein

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Sep 5, 2006, 9:02:38 PM9/5/06
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I'm looking for examples non-tech/media/politics oriented non profits
that use video on the web effectively. If it's videoblogging or
podcasting, all the better, but it could also be plain ol' video on a
static site.

Thanks in advance for any examples!

Jonny



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Digital Buddha

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Sep 5, 2006, 9:34:01 PM9/5/06
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Don't know of any directly, but you may want to check out techsoup.com

On 9/5/06, jonny goldstein <spam...@gmail.com> wrote:
>
> I'm looking for examples non-tech/media/politics oriented non profits
> that use video on the web effectively. If it's videoblogging or
> podcasting, all the better, but it could also be plain ol' video on a
> static site.
>
> Thanks in advance for any examples!
>
> Jonny
>
>
>

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Founding Partner
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------------------------------------------------
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R. Kristiansen

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Sep 6, 2006, 3:06:10 AM9/6/06
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To be honest, I don't have any good examples off the top of my head either,
but I am Sure there must be some examples out there. There must be loads of
mailing lists with loads of non profits as members where you could ask such
a question. Speaking of which, perhaps Andy Carvin has some examples? His
site is at http://www.andycarvin.com/ .

I am also interested in how non profits are using video on the web. Are they
at all aware of the opportunities at hand? If so, what is stopping them from
just doing it? I would guess technical knowhow is a big issue, and these
organizations mostly dont have the budget to hire in consultants like us.

I have been in touch with the Danish Red Cross, which internationally is
also involved with the IT infrastructure. They have Some video, but it is
not very much promoted or extensive. Here is their page for videos from
Indonesia after the tsunami: http://redcross.dk/sw34466.asp

I would be Really interested to know about mailing lists or discussion
groups that are for the ngo/non profit sector and deals with new media
opportunities. Anyone know of any?

best,
Raymond M. Kristiansen
dltq.org

On 9/6/06, jonny goldstein <spam...@gmail.com> wrote:
>
> I'm looking for examples non-tech/media/politics oriented non profits
> that use video on the web effectively. If it's videoblogging or
> podcasting, all the better, but it could also be plain ol' video on a
> static site.
>
> Thanks in advance for any examples!
>
> Jonny
>
>
>

[Non-text portions of this message have been removed]

Nathan Freitas

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Sep 6, 2006, 3:12:00 AM9/6/06
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David King

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Sep 6, 2006, 1:35:21 PM9/6/06
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Libraries are doing these things. Here's link to a post on my blog about
library vlogs -
http://www.davidleeking.com/2006/08/15/library-videoblogs-so-far-2/

And here's a list of libraries that are podcasting:
http://www.libsuccess.org/index.php?title=Podcasting

Hope it helps!

David
www.davidleeking.com/etc

On 9/6/06, Nathan Freitas <nat...@openvision.tv> wrote:
>
>
> Students for a Free Tibet uses video on their blog extensively to
> document protests and other events:
>
> Here's a few examples:
>
>
> http://blog.studentsforafreetibet.org/2006/01/31/behind-the-struggle-an-sft-videoblog/
>
>
> http://blog.studentsforafreetibet.org/2006/02/14/videoblog-of-new-york-break-up/
>
> http://blog.studentsforafreetibet.org/2006/07/04/video-of-beijing-action/
>
> +nathan
>

> --- In videob...@yahoogroups.com <videoblogging%40yahoogroups.com>,


> "jonny goldstein"
>
> <spamjonny@...> wrote:
> >
> > I'm looking for examples non-tech/media/politics oriented non profits
> > that use video on the web effectively. If it's videoblogging or
> > podcasting, all the better, but it could also be plain ol' video on a
> > static site.
> >
> > Thanks in advance for any examples!
> >
> > Jonny
> >
>
>
>

--
David King
davidleeking.com


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Nathan Freitas

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Sep 5, 2006, 9:55:30 PM9/5/06
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Students for a Free Tibet uses video on their blog extensively to
document protests and other events:

Here's a few examples:

http://blog.studentsforafreetibet.org/2006/01/31/behind-the-struggle-an-sft-videoblog/

http://blog.studentsforafreetibet.org/2006/02/14/videoblog-of-new-york-break-up/

http://blog.studentsforafreetibet.org/2006/07/04/video-of-beijing-action/

+nathan


jonny goldstein wrote:
>
> I'm looking for examples non-tech/media/ politics oriented non profits


> that use video on the web effectively. If it's videoblogging or
> podcasting, all the better, but it could also be plain ol' video on a
> static site.
>
> Thanks in advance for any examples!
>
> Jonny
>
>


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Michael Verdi

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Sep 6, 2006, 1:41:37 PM9/6/06
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This is my experience working with my theater company (a non-profit):
- I'm the only one in the company or on the staff that is really "techie"
- I've been doing lots of work for them for free or real cheap for
about 12 years now because I like doing it and they can't afford to
hire someone to do everything they need done.
- In the last year I've moved their website over to wordpress and
set it up so someone on the staff can keep it updated all the time
(That alone is huge for them - most other organizations in town have
websites circa 1999 that haven't been updated in forever).
- I've also done a number of videoblogging and video editing
workshops with them. They've put together some video things for grants
which require stuff on DVD (most grants don't let you submit web
stuff).
- Getting documentation of things on video is always an issue
- Even with me to teach and Freevlog tutorials available, the only
videos (3) that have been posted to the blog are the ones that I shot,
edited, compressed, and posted.
- Much of the audience still doesn't use the web much.

Basically, in my experience with non-profits (this and others in
town), they are always running close to the edge in terms of money and
time. Adding new technology to the mix is a serious investment of both
of those resources. This becomes especially difficult if it's work
that is outside of the staff's skills and routine.

-Verdi


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Dorothy Littlejohn

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Sep 6, 2006, 10:36:19 PM9/6/06
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This guy from Santa Barbara broadcasts his programs on Public Access
TV and the internet: http://www.deanmars.com/


Dorothy
http://people2peopletv.blogspot.com/
dlittl...@cox.net

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mark raheja

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Sep 7, 2006, 11:34:09 AM9/7/06
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i recently discovered that Unicef has a video podcast, with a feed
through iTunes.

http://www.unicef.org/videoaudio/video_podcast.html

without question, i applaud them for doing it. now, whether or not
it's being used effectively is another question. there's a
*relatively* broad range of content available through their feed, but
a few issues spring to mind. unicef has several mandates/
challenges. educating people about what it is that they do is one of
them...and an important one, given that most people, if pressed,
could only say that Unicef has something to do with kids who are
malnourished or who lack shelter, education, etc. most couldn't
actually tell you *what they do* [as opposed to, say, Habitat For
Humanity...which, if you're aware they exist, you're also pretty sure
that what they do is build houses/communities]. with so much
competition in the non-profit world for dollars & attention, they
need to a) build awareness of their mandates, programs, of why people
should care about what they do, and of how well [hopefully] they do
it. the next question, equally important, which i've been pondering
for a bit, is how this translates to fundraising dollars. i'd be
interested in any thoughts on this.

the fact that they're doing this at all is encouraging. the next
question is whether it's all that compelling to show a UN press
conference discussing a new Unicef initiative. personally, i think
it is...but it doesn't quite have the stickiness factor [to borrow
from malcolm gladwell] to go viral like some south korean kid playing
guitar like his hands are on fire. i think there is room for a
unicef news feed [particularly as an internal tool, and for that
initial 50k people], but personally, i'm looking forward to
organizations like them pushing the envelope a bit more, and getting
creative. [losing the monotone PBS voice-over style would be a good
start.]

what unicef & many other non-profits have going for them is that they
have extremely compelling stories to tell. some of them are starting
to figure out that direct mail campaigns, while somewhat effective,
do not tell these stories in emotional, visceral ways...and much more
importantly, do not give people the opportunity to *share* these
stories. grudgingly, i come from a marketing background. i've
recently started consulting to some companies about how they might
consider using the seemingly nebulous tools of the web 2.0 world to
tell their stories more effectively. it's quickly apparent that,
while the big brands may have big budgets, you can't escape the fact
that they are largely lacking compelling stories to tell. an
organization like unicef, on the other hand, has an almost endless
supply of them. and while many of you on this list may not be
terribly engaged by them, i'm willing to bet that some of you are.
and you're the kind of people that would share those stories, if told
them.

if non-profits aren't asking themselves this question, they sure as
h*ll should be: what happened after the tsunami? aid organizations
had to actually tell people to *stop* giving money. this was
unprecedented, and happened almost entirely because of the internet.
because a) people on the front-lines could tell stories, using rich
media, about what was happening, b) others could share those stories,
and c) it was easy for people to act upon the visceral response they
experienced to these stories, by giving.

the entire world may not care about unicef, but as an organization,
they shouldn't be worried about the entire world. they should be
worried about the 50,000 [100,000? 500,000?] people globally that
don't work for them, but would if given the chance - for free. the
people who, naturally, based on their own passions/interests, would
choose to become an ambassador of Unicef...of who they are and what
they are trying to do. an army of web 2.0 soldiers of virtue, i guess?

i've been thinking about this a fair bit lately...so thanks for the
opportunity to discuss. i'm not sure what prompted the question
about non-profits & video, but personally, i think it's a pretty
exciting time for them.

and as a bit of a call to arms, to those of you with talent and
experience telling engaging stories in a creative way - there is a
tremendous opportunity right now for you to step forward and help
them do it.

-M

mark raheja
markr...@gmail.com
www.thememeingoflife.com [long dormant, to be waking up soon]
416.451.3640


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Roxanne Darling

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Sep 10, 2006, 12:10:19 AM9/10/06
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Here's one that videoblogging has helped increase their donations:
http://natavillage.typepad.com/

They had good discussion here on the list several months ago so you
might be able to search back for more info. They do more text
blogging than video, but you can find the videos in the left column.

Aloha,

Rox


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