Fwd: [NIgerianWorldForum] Nollywood Actress Omotola Jalade-Ekeinde on Time's 100 most influential list

[Oluwatoyin Adepoju]

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From: mmedido <mme...@yahoo.com>
Date: Fri, Apr 19, 2013 at 3:59 AM
Subject: [NIgerianWorldForum] Nollywood Actress Omotola Jalade-Ekeinde on Time's 100 most influential list
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http://time100.time.com/2013/04/18/time-100/slide/omotola-jalade-ekeinde/

Omotola Jalade-Ekeinde

Actress, singer, philanthropist, 34

By Richard CorlissApril 18, 2013

iFactoryLive

The world's most productive English-language film industry is not Hollywood but Nollywood. The teeming Nigerian cinema grinds out some 2,500 movies a year, mostly direct-to-DVD quickies mixing melodrama, music and an evangelical Christian spin. (Think Bollywood via Tyler Perry.) Employing a million Nigerians, Nollywood enthralls millions more who come for the thrills, the uplift and the artful agitations of Omotola Jalade-Ekeinde — the Queen of Nollywood.

Called OmoSexy by her fans, she has made 300 or so features, from the 1996 Mortal Inheritance to the 2010 superproduction Ijé, shot partly on location in Los Angeles. Married to an airline pilot she wed on a flight from Lagos to Benin, Jalade-Ekeinde brings a juggler's grace to her roles as actress, singer, reality-show star, mother of four and philanthropist (the Omotola Youth Empowerment Programme).

Success hasn't spoiled Africa's most renowned leading lady. Rather than going Hollywood, Omotola wants to stay Nollywood.

Read more: http://time100.time.com/2013/04/18/time-100/slide/omotola-jalade-ekeinde/#ixzz2QsG00HQd

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[kenneth harrow]

i wonder if any of the statistics cited in this article are anywhere near the truth
ken

On 4/19/13 9:23 AM, Oluwatoyin Adepoju wrote:

---------- Forwarded message ----------
From: mmedido <mme...@yahoo.com>
Date: Fri, Apr 19, 2013 at 3:59 AM
Subject: [NIgerianWorldForum] Nollywood Actress Omotola Jalade-Ekeinde on Time's 100 most influential list
To: NIgerianW...@yahoogroups.com

�

http://time100.time.com/2013/04/18/time-100/slide/omotola-jalade-ekeinde/

Omotola Jalade-Ekeinde

Actress, singer, philanthropist, 34

By Richard CorlissApril 18, 2013

iFactoryLive

The world's most productive English-language film industry is not Hollywood but Nollywood. The teeming Nigerian cinema grinds out some 2,500 movies a year, mostly direct-to-DVD quickies mixing melodrama, music and an evangelical Christian spin. (Think Bollywood via Tyler Perry.) Employing a million Nigerians, Nollywood enthralls millions more who come for the thrills, the uplift and the artful agitations of Omotola Jalade-Ekeinde � the Queen of Nollywood.

Called OmoSexy by her fans, she has made 300 or so features, from the 1996 Mortal Inheritance to the 2010 superproduction Ij�, shot partly on location in Los Angeles. Married to an airline pilot she wed on a flight from Lagos to Benin, Jalade-Ekeinde brings a juggler's grace to her roles as actress, singer, reality-show star, mother of four and philanthropist (the Omotola Youth Empowerment Programme).

Success hasn't spoiled Africa's most renowned leading lady. Rather than going Hollywood, Omotola wants to stay Nollywood.

Read more: http://time100.time.com/2013/04/18/time-100/slide/omotola-jalade-ekeinde/#ixzz2QsG00HQd

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[Emeagwali, Gloria (History)]

Do the statistics challenge your trash theory, Ken?


Professor Gloria Emeagwali
africahistory.net
vimeo.com/user5946750/videos
Documentaries on Africa and the African Diaspora


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From: usaafric...@googlegroups.com [usaafric...@googlegroups.com] On Behalf Of kenneth harrow [har...@msu.edu]
Sent: Friday, April 19, 2013 1:35 PM
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Subject: Re: USA Africa Dialogue Series - Fwd: [NIgerianWorldForum] Nollywood Actress Omotola Jalade-Ekeinde on Time's 100 most influential list

i wonder if any of the statistics cited in this article are anywhere near the truth
ken

On 4/19/13 9:23 AM, Oluwatoyin Adepoju wrote:


---------- Forwarded message ----------
From: mmedido <mme...@yahoo.com<mailto:mme...@yahoo.com>>
Date: Fri, Apr 19, 2013 at 3:59 AM
Subject: [NIgerianWorldForum] Nollywood Actress Omotola Jalade-Ekeinde on Time's 100 most influential list
To: NIgerianW...@yahoogroups.com<mailto:NIgerianW...@yahoogroups.com>




http://time100.time.com/2013/04/18/time-100/slide/omotola-jalade-ekeinde/
Omotola Jalade-Ekeinde
Actress, singer, philanthropist, 34
By Richard CorlissApril 18, 2013

iFactoryLive

The world's most productive English-language film industry is not Hollywood but Nollywood. The teeming Nigerian cinema grinds out some 2,500 movies a year, mostly direct-to-DVD quickies mixing melodrama, music and an evangelical Christian spin. (Think Bollywood via Tyler Perry.) Employing a million Nigerians, Nollywood enthralls millions more who come for the thrills, the uplift and the artful agitations of Omotola Jalade-Ekeinde — the Queen of Nollywood.

Called OmoSexy by her fans, she has made 300 or so features, from the 1996 Mortal Inheritance to the 2010 superproduction Ijé, shot partly on location in Los Angeles. Married to an airline pilot she wed on a flight from Lagos to Benin, Jalade-Ekeinde brings a juggler's grace to her roles as actress, singer, reality-show star, mother of four and philanthropist (the Omotola Youth Empowerment Programme).

Success hasn't spoiled Africa's most renowned leading lady. Rather than going Hollywood, Omotola wants to stay Nollywood.


Read more: http://time100.time.com/2013/04/18/time-100/slide/omotola-jalade-ekeinde/#ixzz2QsG00HQd
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[Ayo Obe]

There are only three statistics: the 300 movies made by Jalade-Ekeinde, the 2,500 movies produced from Nollywood in English language, and the 1 million employed in the industry.

I don't know about the latter, but considering that even DSTV has four channels showing mostly Nigerian made films (one each for Yoruba and Hausa) it is only the last that I might question, and then only because I really have no idea how many people it takes to make a movie, or indeed, whether the figure includes all the associated industries including - for all I know - the popcorn seller!

Ayo

[kenneth harrow]

i don't know the real statistics, and can't hazard a guess about the
movies of jalande-ekeinde. but what i have heard, repeatedly at
conferences over the last several years, is that nollywood is doing in
the neighborhood of 1000/yr. some directors are getting more money, so
that instead of turning out one every three weeks, they are now taking
several months, and are aiming to hit the theatre market instead of the
street market. you can look at the numbers of films and imagine the size
of the cast and technicians. it can't be anywhere near a thousand or
five hundred, which is what these figures suggest.
it is all make-believe.
but we don't have to speculate. if we really wanted toknow there are
people we could ask like okoome or haynes or my grad student who is in
nigeria working on nollywood now, connor ryan. we could ask carmela
garritano who specializes on this, or any of a dozen other scholars. my
own point is that the numbers that have been bandied about for a number
of years now is nowhere near these figures....
for what it's worth
ken
(you do realize that there are only a few dozen theatres in nigeria now,
and none in most african countries? no popcorn sellers in sight)

[Ayo Obe]

I live in Nigeria Ken, though temporarily in NY. When Ben Bruce threw down the challenge to Nollywood (which was complaining that he wasn't showing any of their films at his Silverbird multiplexes) that if they produced what merited showing (more, I think, a complaint about the technical aspects) he would show it, some indeed started producing at leisure, but that just made space for others.

And there is plenty of popcorn at the increasing number of multiplexes.

Ayo

[kenneth harrow]

connor, do we have a rough idea how many nollywood films were made in 2012?

On 4/22/13 3:36 AM, Connor Ryan wrote:
> National Film Video Censors Board approved 232 English-language films
> in 2012, 279 in 2011, and only 133 the year before that. This doesn't
> account for every English-language video produced, but gives us an
> idea of how far off the Time's figure is.
>
> What is really pernicious is this claim that Nollywood is the world's
> most productive English-language film industry. Does it deflate the
> Times's spin if they acknowledge that Nollywood became so astoundingly
> productive by making movies in any language that appeals to audiences,
> which for the majority of filmmakers means producing in an indigenous
> language. If the international press wants only to comment on the
> English videos that it sees as cutely familiar and yet excitingly
> strange, then it is really only speaking to a sliver of Nigeria's
> movie industry.

[kenneth harrow]

what happens when a film doesn't receive approval? is it still distributed?

On 4/22/13 10:47 AM, Connor Ryan wrote:
> Of course, that information is available too: 1411 films submitted to
> the NFVCB with 881 receiving approval in 2012. Those figures are 1743
> submissions with 1123 approved in 2011, and 1612 submissions with 1114
> approved in 2010.
>
> However, if we want to continue to talk of Nollywood as only referring
> to English-language films, then the numbers are what I posted before,
> no more than 300 videos approved a year for the last several years.
> This is why I see a consistent contradiction in press that celebrates
> Nollywood's productivity while framing it as an English-language
> phenomenon.

[Emeagwali, Gloria (History)]

What incentives do Nigerian film makers have
to submit their film for approval, in the first place?

What happens to a film maker if he or she did not?

Would we ever know about the filmmakers who did not bother to
do the paperwork?



What we can conclude is that

a minimum of 4,766 films were produced between 2010 and

2012 (in English).



Toss in another 2000 for good measure.



I guess that is why we don't have the real per capita income of

Nigeria.






GE

africahistory.net
vimeo.com/user5946750/videos
Documentaries on Africa and the African Diaspora

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From: usaafric...@googlegroups.com [usaafric...@googlegroups.com] On Behalf Of kenneth harrow [har...@msu.edu]

Sent: Monday, April 22, 2013 11:48 AM
To: usaafric...@googlegroups.com
Subject: Re: USA Africa Dialogue Series - Re: [NIgerianWorldForum] Nollywood Actress Omotola Jalade-Ekeinde on Time's 100 most influential list