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US-GA-Atlanta Sales or Marketing

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Mar 26, 1997, 3:00:00 AM3/26/97
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Title: Sales or Marketing
Location: US-GA-Atlanta
Type: Personal (not a recruiter)
Name: Stephen Hancock
Duration: Full Time
More Info: http://www2.HeadHunter.NET/scripts/msg.wsc/respage.p?ResID=AAAGLQ


Resume:
Stephen A. Hancock
735 Tuckahoe Trail
Alpharetta, GA 30202 770-623-9096 FAX: 622-4284

SUMMARY: A sales and marketing management professional with extensive experience
developing solutions and implementing programs which have a positive impact on a
companys’ growth. Effective ability to target and seize new market
opportunities and develop on-going relationship with prospective or current
customer base. Firm practitioner of positive results management and teamwork.

ACCOMPLISHMENTS & EXPERIENCE:

DIRECTOR, MARKETING / SALES - MANAGER, SOFTWARE BUSINESS DEVELOPMENT
· Heavily involved in all phases of initial project development and management
including: implementation, numbering logic, work flow processes, training,
custom reports, client relations, etc.
· Established division of company to market new software product, including
marketing materials and sales force development. This division constituted
35% of total company revenue within 3 years.
· Develop direct mail programs and advertising campaigns.
· Oversee all marketing functions including interface with ad agencies, PR
firms, etc.
· Conceptualized and produced slide show demonstration program as well as
other collateral materials.
· Demonstrate to top executives of leading companies the assets and cost
advantages of information management systems.
· Created and maintain World Wide Web Home Page for the company.
· Develop customized sales presentations relating to specific client needs.
· Responsible for all trade show activities, including decisions on which
shows to attend and all preparation work and support materials.

SENIOR CONSULTANT
· Managed up to 25 people in varying degrees of responsibility from management
to sales to clerical.
· Implemented cost-cutting measures that resulted in 20-25% reductions in
overhead, including inventory control, customer service, etc.
· Successfully interfaced with all media, as well as: graphic artists, copy
writers, producers, and printers to design and accomplish advertising
campaigns that consistently led to significant increases in sales.
· Transitioned fast-paced, assertive sales philosophy into more traditional
sales programs while maintaining principle and symmetry.

MARKETING MANAGER
· Established and organized West Coast sales team with 12 independent sales
representatives accounting for over $12 Million in annual sales in less than 3
years.
· Directly impacted the growth of company from $5 Million to $40 Million
annually.
· Coordinated quality assurance program that saw customer service and sales
related costs reduced by 45% in the first 6 months.
· Conceived, developed, and produced consumer and trade advertising campaigns,
engaging all media, that contributed to significant sales increases.

MANUFACTURER’S REPRESENTATIVE
· Formulated and conducted field training and sales seminars to enhance
product awareness, that were adopted by several represented companies for
their use.
· Evolved sales territory from less than $200,000 per year to over $2,000,000
per year.


COMPANY PROFILES:

MANAGER, SOFTWARE BUSINESS DEVELOPMENT SSI Services, Inc.
Harrisburg, PA Since 1996
DIRECTOR, MARKETING / SALES SOMAX, Inc. Roswell, GA 1995 to 1996
DIRECTOR, MARKETING / SALES OAC, Inc. Atlanta, GA 1990 to 1995
Sales and software development company for information management
systems software to targeted customers in a variety of industries.
Report to the President.
(The above 3 positions are essentially the same and are therefore
listed together.)
SENIOR CONSULTANT S.A. Hancock & Associates, Inc. Atlanta, GA
1987-1990
Consultants in product development. Reported to Contractor of
Services.
MARKETING MANAGER Peoploungers, Inc. Nettleton, MS 1979 to 1987
Manufacturer of better quality upholstered furniture for the retail
furniture industry. Reported to the President.
MANUFACTURER’S REPRESENTATIVE Atlanta, GA 1973 to 1979
Represented several companies in the furniture industry.
EDUCATION: BS, Marketing/Economics, Troy State University, Troy, AL


References gladly furnished upon request

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