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Resume: MARKETING MANAGER,IMPORT-EXPORT MANAGER,PRODUCTION MANAGER, ADVERTISING MANAGER

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ARTHUR J. RIVERS, III (via JobCenter)

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Aug 21, 1997, 3:00:00 AM8/21/97
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Name: ARTHUR J. RIVERS, III
Company: FIRST WORLD IMPORTER/EXPORTER
E-mail: AJRFWI...@WORLDNET.ATT.NET
Phone: 718 217-5789
Location: NEW YORK CITY AREA

ARTHUR J. RIVERS, III
112-11 209 Street , Queens Village, New York 11429 (718) 217-5789
AJRFWI...@WORLDNET.ATT.NET
PROFESSIONAL EXPERIENCE

1990 TO PRESENT FIRST WORLD IMPORTER / EXPORTER, OUEENS, NY

PRESIDENT: TRADER/ BROKER
Exporter under United States Department of Agriculture's Commodity
Credit Corporation / Export Credit Guarantee Program GMS-102) and Intermediate Export Credit
Guarantee Program (GMS-103). Specialist in U.S. Agriculture. Trading in the following commodities:
oil, coffee, sugar, milk, rice, corn etc. in exchange for gold dust and un-cut diamonds out of Sierra
Leone, West Africa, and Brussels. Broker the larger transactions by finding a buyer and seller.
Such would be the case with transactions of 10,000 metric tons and higher.

1988 TO 1993 TEACHERS INSURANCE AND ANNUITY ASSOCIATION
COLLEGE RETIREMENT EOUITIES FUND New York, NY 10017

MARKETING COMMUNICATION SPECIALIST/PRODUCTION
Upgraded the Financial Security Review presentation. Worked on the
corporation's standard committee, and with the "Design Department" to create a new application and
insurance policy jackets for new products. Created a Preferred vendors list, forms catalogue, upgraded
the "Life Insurance Guide," and the Cost ofliving Brochure for the Individual Marketing Department.
Contact with outside advertising agencies, and coordinated direct mail drop dates and deliveries of
supplies to the warehouse. Handled purchasing of forms, postage, tapes from outside list vendor, direct
mail kits, folders for special projects, and envelopes. Supervised a Production Assistant and two Marketing
Clerks. Trained the Production Assistant to use various programs: Harvard Graphics, Lotus Freelance,
and Page Maker. Travelled to printing plants for press runs to proof insurance promotional
materials. Handled birthday advertising promotions, tapes from the systems department. Monitored the budget on
a daily basis.

1982 to 1988 BROOKS BROTHERS, New York

NATIONAL ADVERTISING PRODUCTION AND TRAFFIC MANAGER, 1984 To 1988.
Purchased equipment to develop in-house department for Direct
Marketing, Advertising Accounting and Production.
Equipment Purchased: IBM xt and Kimtron terminal for Mailing lists,
Billing and for long term forecasting. PowerView 10, typesetter MCS 8000 and Cg 80002 for setting type. A
darkroom for the Loge Micro digital 480 Camera used for making veloxes, line prints, stats, sizing
art, screens and layouts. Supervised production staff, organized and monitored the monthly newspaper and
magazine advertising schedules. Participated in company training film and demonstrating techniques of
advertising production.

ASSISTANT PRODUCTION MANAGER, 1983 To 1984
Scheduling ads, insertion and/or replacement whenever necessary;
completed mechanical, paste-ups, layouts, type specifications, sizing and ordering of art work;
complete knowledge and operation of photostat equipment; supply requisition for all photostat materials;
contact with buyers, merchandise managers and executive officers.

ACCOUNTING, 1983
Complete accounting ofadvertising expenses including detailed cost
breakdowns for entire chain ofstores in the following areas; newspapers, art work and all supply houses
associated with the department; advising the Vice President of Sales Promotion on the advertising
expenditures for all Brooks Brothers stores, basing allocation of funds and recommendations on store size,
location and needs in conjunction with newspapers' circulation and readership.

NEWSPAPER ACCOUNT LIAISON, 1982 To 1983
Close association with 42 major newspapers and their representatives
throughout the country; thorough knowledge of current space costs and contract rates.

1980 to 1981 AJR PUBLICATIONS, Oueens Village, NY
PUBLISHER
Founded a monthly community newspaper and handled all aspects, including heavy involvement with the
planning, organization and monitoring ofmonthly advertising sales,
supervised production staff; scheduled all ads, coordinated articles; presided over staffconferences;
developed innovative concepts in community advertising; raised circulation from 500 to 5000 in a seven month
period.

1980 to 1981 MUSEUM OF MODERN ART, New York, NY
LEGAL ASSISTANT
Assisted in research and tracking of legal documents.

CONSULTANCIES:
MUDGE ROSE GUTHRIE ALEXANDER & FERDON,NEW YORE, NY 10038
CONSULTANT ON BUDGET FOR 1995

WOODSTOCK 94, POLYGRAM RECORDS . NEW YORK, NY
ON SITE AUDIT OF CONSTRUCTION AND PURCHASES

CONSULTANT AND MANAGER TO RUDY GONZALEZ,
Arranged interviews and negotiated contracts for Rudy Gonzalez.

BROADWAY VIDEO, New York, NY 10019-Freelance
ACCOUNTING Post production company.

TIFFANY & CO., NEW YORK, NY
CONSULTANT to Tiffany & Co. on creation of an in-house production
department.

THE NEW YORK PAGE, Jamaica, NY-Freelance ART DIRECTOR
Supervised production, layouts, type specifications, sizing of photo,
mechanical, and paste-ups.

OGILVY and MATHER PARTNERS, Inc., 675 Third Avenue, New York, NY -Freelance
CONSULTED O&M on cutting production costs.

EDUCATION
1984, Attended Pace University, enrolled in MBA program in Marketing.
1983, Parsons School of Design, courses in Advertising & Production
1981, B.A., Art Education, Queens College, NY

MILITARY
1974 to 1980 U.S.Air Force Reserve, Sergeant
Aircraft Maintenance Specialist: experience with C141-Lockheed Aircraft
and B52- Boeing Aircraft.

SKILLS
COMPUTERS:
133 Pentium, 386, Apple IIE, Apple Mac, IBM Personal System II Model 50
PROGRAMS:
Windows 95 + 3.1, Corel Word Perfect 7 Suite,
Harvard Graphics 3.0 for Windows, Adobe PageMaker 6.0,
Symphony, Lotus Smart Suite 96, Multimedia Law Library,
Wordlinx 2.1C, Snappy, AT&T WorldNet Service, Photo Plus,
Quicken Deluxe 95 for Windows,
Deleina WinComm Pro 7.0/95 communications software, MS Excel.

REFERENCES
Professional, Academic, and Personal available upon request.


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