Product Owner – Paid Media

[ANKIT VERMA]

Product Owner—Paid Media
Miami, FL, US (Onsite—Local Candidates Only)
Duration: 12+ Months

Client: K-Force
Rate: $55/hr. (C2C) Max
Eligibility: USC Only
Interview: Video Interview
LinkedIn: Required (with photo)

 

Responsibilities

• Define and document advertising performance frameworks, benchmarks, and KPIs for TV advertising environments
• Establish clear standards for measuring, interpreting, and communicating advertising success internally
• Evaluate current advertising performance capabilities and identify gaps relative to market norms
• Support the development of consistent and defensible advertising metrics
• Translate advertiser and industry expectations into actionable product and technical requirements
• Partner cross-functionally with Product, Engineering, Data, and Analytics teams
• Collaborate with legal, communications, and business stakeholders to align on advertising standards and performance narratives

 

Strategic Guidance

Provide direction to Product and Engineering teams on:

• Advertising functionality and capabilities
• Measurement approaches and reporting structures
• Alignment with industry expectations and ad tech standards

 

Requirements

• Experience in advertising strategy, ad performance, measurement, or related roles
• Strong understanding of TV, digital video, CTV, or ad-supported media platforms
• Demonstrated knowledge of how brand advertisers evaluate reach, exposure, quality, and effectiveness
• Ability to work independently and provide strategic direction in evolving or ambiguous environments
• Experience collaborating closely with Product and Engineering teams on advertising or measurement initiatives
• Strong communication skills with the ability to influence both technical and non-technical stakeholders

 

Best regards, 

Ankit Verma 

Sr. Technical IT Recruiter | ALLEGIS IT 

Ankit...@allegisitllc.com