Wechat Open
Ilona Brownson
WeChat is a strong marketing tool for brands entering the Chinese market. In addition, each company has to decide if you want to open a Wechat service account as a foreign company or as a Chinese company. If you have a legal business entity in China, you should be allowed to apply for a Chinese account (check below).
Before you continue reading, make sure that you understand and consider these facts about Wechat official accounts that every non-Chinese business should know. The most important thing is to know that WeChat has a domestic and international app version. The Chinese version is called Wei Xin (微信) and the international version is called WeChat. The Chinese version is available for download on the Chinese app stores, while the international version is (logically) enabled on most app stores that are outside of Mainland China. Even if you download WeChat from a Hong Kong app store, you will find the international version. For that reason, the international WeChat version has much fewer users than the domestic version. WeChat has over 700 million monthly active users (MAU), but only 70 million of them use the international version of the app. Almost all Chinese users have WeiXin (or the Chinese version).
The registration process for a WeChat official account as a Chinese company is more complicated and entirely in Chinese. To open and operate a WeChat official account as a Chinese company, you need to present:
The registration process and the app version on which your account will be available depend on the origin of your company. The registration process for a WeChat official account as a foreign company is much easier and the platform is entirely in English. To open and operate a WeChat official account as a foreign company, you simply need to present to Tencent:
Tencent allows both companies and individuals to register Wechat official accounts. So as a next step, you need to specify whether you are a company, an individual, a media, a government body, or another type of public organization. Select 企业(Company) at the bottom.
And the last step of the process to register Wechat official account is to verify your business. Usually this is done by authenticating your bank account by Tencent. Currently, they are two ways to do so :
Change an Official Account from one entity to another
Change from Personal Official Account (= Official Account registered with Chinese ID) to Business Official Account (= Official Account registered with Chinese business license)
Full details here: How to add an operator to an Official Account Need help to open your WeChat Official Account? Let us connect you with a hand-vetted partner with relevant expertise in your field. Find the most suitable agency to open your WeChat presence
Since this morning, whenever I open and unlock my phone, it buzzes quickly upon unlock and opens the Wechat app, even though I have force closed it and cleared the cache. I have also restarted my phone and tried turning off notifications. Neither has changed the issue.
I'm on a Samsung Galaxy S20, have not installed any new apps to my knowledge since this behavior started happening. Googling the issue, a lot of folks mentioned a virus through a blank app causing similar behavior, but I was unable to find it. I ran Kaspersky and it didn't detect a virus.
I installed the all-in-one widget and input the wechat ID. When i click the wechat icon on the website chat bubble, i was directed to the wechat app (but a general interface of the app - not a direct chat window linked to the wechat ID i registered)
I have to say that our widget is basically an interface that connects your website to WeChat. So when you click Start Chat, you get redirected to the mobile or desktop WeChat messenger, and the chat takes place on WeChat side.
There is no error message - I was simply directed to the last page of where i was at on the wechat app (could be another chat window i opened with someone i was talking to earlier, or the full contact page) - just any last page i was on
I opened your link for wechat link generation but seems that every click i made on that website links be to weird bugged webpages not related to wechat. (all kinds of unsafe pages from sex videos to some bingo casino pages)
I have a WeChat.app on my MacOS machine and it has been working until yesterday. Now, when I attempt to open it, it shows the words "Scan to log in WeChat" and a curved arrow but not the QR code as expected. Please see the attached screenshot.
Open Wechat app on iOS. In the top right click the + then select "scan". Give camera access, then point your phone camera at the QR code on your Mac. It will make an uncomfortably loud chirp and then you will be logged in on your Mac.
The report shares insights on how WeChat is increasingly re-shaping lifestyles and helping companies tap in to growing smart-business and -living needs, particularly in the areas of retail, food and transportation. This trend has fueled the ubiquity of WeChat and has created millions of jobs in software development and beyond in the process.
The product cases meanwhile extend across several key WeChat services, including WeChat Mini Programs, WeChat Mini Games and WeChat Pay, illustrating how they continue to remain core to the platform's effort to further smart business solutions that in turn create smart living capabilities.
WeChat Mini Programs, which is celebrating its second anniversary, has been widely adopted by users and businesses. More than 600 million people use Mini Programs at least once a week on services or products from over 200 industry segments. The number of transactions (transaction volume) increased six-fold in 2018. As part of the event, WeChat's Mini Program also announces a new scoring system and its "Outstanding Mini Programs Initiative", both designed to help users discover and access Mini Programs. WeChat will continue to create more advanced tools, open APIs, enhanced cloud services so that developers can help businesses build Mini Programs more efficiently.
The WeChat Mini Games team also helped its community of 100,000 developers to promote new games by launching a new user-seeding program, on top of its existing "Creativity and Innovation Incentives Initiative".
During 2018, WeChat introduced features such as "Scan-to-Buy" enabling users to pay without queueing at cashiers and "Smart Recommendations" based on users' past purchases to help merchants increase conversion and operational efficiency, grow membership program, reduce manpower costs and deliver more personalized services.
If you want to integrate with WeChat, you can have a look at AppFoundry partners who may sell an integration with WeChat (i.e. 3rd party integration made by a Genesys partner) and search if any provides such integration.
All the AppFoundry applications are listed on the AppFoundry site. You can search
If you want to build your own integration, you could use the Open Messaging API as Ebenezer explained.
In this case, you would have to create your own code (server) that would act as a gateway between WeChat and Genesys Cloud. Your code/server would have to connect and to integrate with WeChat on one side (based on what WeChat offers) and to Genesys Cloud on he other side (using Open Messaging and Open Messaging API).
The Outbound Notification Webhook URL that you configure in Genesys Cloud Admin would point to your code/server (the one you would have to build and which would act as a gateway to WeChat). Same for the token.
See the following articles on the Resource Center:
About open messaging
Open messaging overview
Configure an open messaging integration
The link that Ebenezer gave describes the Open Messaging API and the webhooks (what your code/server would have to manage to interact with Genesys Cloud).
A DevCast video is also available - An Introduction to the Genesys Cloud Open Messaging API.
Thanks for the information. So, do i need to create middleware app to receive the data from WeChat and pass to Genesys cloud and vice versa? If yes, what all the api's i have to use in the application?
"what all the api's i have to use in the application?"
Open Messaging API between your middleware app and Genesys Cloud.
Between your middleware and WeChat, you'll have to check/search what WeChat exposes and offers as API (if anything is available).
Thanks for the answers. I have checked the DevCast video as well. Its really informative. Can I have that sample application source code(Github repo.) which is showing in the video as a reference? Would have been really helpful if you could share.
Reflecting on the amount of users WeChat has, and the unlimited opportunities WeChat offers, it would be quite beneficial if brands started using this platform to expand their business. This can be done by opening a WeChat E-commerce or, as it is also called, a WeChat store.
WeChat shops can help you strengthen brand awareness. Additionally, it will enable you to focus on a specific target group, leading you to a better understanding of your customers and building long-term relationships with them.
For the most part, WeChat stores are usually launched as an integration of a company's existing e-commerce website. Another successful option is that brick and mortar store owners have opened a WeChat store to provide their customers with a new innovative way to explore their products, compare them, and finalize their purchase without actually having to leave the comfort of their smartphone. In other cases, foreign businesses have used WeChat stores to sell their products on the Chinese market without having to actually open a local entity.
To be successful in the Chinese market you need to know the makeup of it and you need to understand which web marketing techniques are successful in this part of the world. This is even truer when it comes to WeChat since you need to abide by the policies set by Tencent, the organization that owns WeChat.
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