Prada Handbags
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The name Prada has become synonymous with style and luxury, with Prada handbags nearing cultural status symbol significance. Not only are they some of the most exclusive and sought after handbags in the world, they have taken their place in popular culture, with references to their bags in television shows from Seinfeld to Sex in the City to Family Guy.
History
Prada began in 1913 when Mario Prada began selling shoes, handbags and trunks in Milan, Italy, originally under the name Fratelli Prada (“Prada Brothers”). His classic walrus skin suitcase gave way to the lighter, more practical suitcases as air travel made the heavy trunks obsolete. With the change to lighter materials he began to add high quality accents to his bags such as crystal or tortoise shell and wood. His business expanded to include waterproof garments sold primarily to the US market, but in the early 70’s the Prada Company began to decline.
Muiccia Prada was born in 1950. In the early 70’s she began to make her own bags out of a waterproof fabric called Pocone. In 1979, when her grandfather’s business was at one of its lowest points, she took over the company and expanded it. She added luxury tote bags and backpacks made from nylon, to the line. The classic, flat lines of the black bags caught helped bring the company out of the slump it had been in. In 1985 she launched a line of footwear and began making and marketing the company’s first ready to wear line of clothing. Made with high quality fabrics, her clean lines and elegantly understated garments brought her and the Prada name fame and recognition. In 1993 she received the International Award from the Council of Fashion Designers of America and in 1995 she won the prestigious Designer of the Year award.
In 1992, Muiccia introduced her Mui Mui collection, aimed at a younger audience and priced a little lower than the base Prada line. Consisting mostly of earthy colors and a much less haute couture look, the line evoked a more bohemian style and a much more casual feel than the clean lines of the main Prada house. Prada Sport, a casual and elegant sportswear line, intended for a similar market as Mui Mui, followed this.
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In 1998 Prada opened their first shop in Los Angeles, opening up the US market for the company. Boutiques in Manhattan and Las Vegas soon followed as well as her side line, Mui Mui’s first North American boutique in Los Angeles. Now a true worldwide entity with a shop in nearly every western city, Prada truly became a fashion empire.
In the 90’s, Prada made a series of acquisitions, as many fashion houses did at the time, taking on Fendi, who was floundering somewhat financially. They also obtained Helmut Lang, Church Shoes, and in 2000, took over the house of Jil Sander. In 2001, they acquired Byblos, only to sell it in early 2002 after also selling off Fendi, leading some to speculate that Prada might have been having cash problems.
Today Prada still occupies a pinnacle position in the fashion world, with Prada handbags and shoes at the top of the industry. Sought after from every corner of the world, Prada handbags represent the epitome of style and luxury.
Style
One of the classic features of a Prada garment or bag has always been its fabrics. Always of the highest quality, Muiccia tended to follow her utilitarian philosophies and employed a lot of nylon, polyester and other synthetic fabrics. Her designs tended towards deconstructed and simple pieces, following neither a particular style or defining element. There is no ‘fashion for fashion’s sake’ with the Prada line. Prada seems to take an intellectual approach to fashion, avoiding the flash and glitz that prevail in some arenas for clean, utilitarian nerd-chic.
Handbags
There are some notable items within the already notable Prada handbag line. The Nylon Hobo Bag from Prada Sports collection is an excellent example of form and function. Constructed from white nylon and a grey woven trim with orange mesh inserts and silver accents, the bag is all understated style and class.
The Prada Leather Tobacco Handbag, constructed, of course, in tobacco colored, top quality full grain calfskin leather has accent stitching and elegantly lined in dark brown monogram fabric. Double leather straps and polished silver hardware finish off the classic urban styling of this sharp handbag
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The Prada nylon and leather handbag featuring the triangle Prada logo emblem is an excellent example of minimalist design and elegance. This bag features the chic mystique of black Tessuto black nylon with leather strap and zipper pull.
The Prada Women's Leather Luggage Tag Bucket Handbag is a great everyday handbag constructed from premium Italian leather. Buttery soft and yet durable, this bag is large enough to hold everything for your day and still look stylish. Leather lined straps and a heavy-duty zipper and attachment rings complete the modern look of this clean, utilitarian handbag.
The Prada Women's Leather Handbag with Metal Hardware Strap delivers style and elegance in a compact handbag. Crafted of supple brown leather with contrast stitching, it features a rectangular shape that tapers at the top. A magnetic closure secures the bag. The bag is lined in log silk damask with a zip close side pocket.
The Prada Women's New Flap Buckle Leather Handbag is a chic classic bag constructed of supple Italian leather and features gleaming silver hardware. A spacious main compartment has a zippered inner pocket. The fold over top closes with a polished silvertone Prada logo clasp. Two front pockets provide additional storage and the long shoulder straps feature additional polished silvertone accents.
The Prada Push Lock Satchel Purse in brilliant burnt orange is an instant classic. Crafted in deerskin and featuring the Prada triangle logo emblem embossed in its surface, this gorgeous bag is highly sought after.
The pinnacle of design and style, Prada handbags are sought the world over for their clean, classic style. A symbol of affluence and style, Prada handbags are synonymous with high fashion and excellence in craftsmanship and design.
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