Next Super Bowl's ad slots sell out again

[Bob F]

Disney, who hasn't done the big game in 20 years (but back then, it couldn't include ESPN much less a Manningcast) and so hasn't been saddled with the obligations to big-name clients, did much like NBC last year, offering spots for as much as $10mil but soon backing down somewhat:

https://variety.com/2026/tv/news/disney-super-bowl-commercials-sell-out-1236828270/ (link)
B