Dear Wer,
Your questions are all very on-point on and not stupid in the slightest.
I think the concrete answer to your Q is yes: vary all combinations of global coupling and a few WC params and look for the combinations giving maximal match to empirical FC.
I will let Marmaduke confirm and elaborate on that as he sees fit.
Seems to me it might be useful to highlight a conceptual point here, which is why I'm jumping in:
In the comp neuro literature on whole-brain modelling of neuroimaging data using TVB and related tools, the idea of brain dynamics operating at a 'critical working point', 'close to a bifurcation', etc., is a major theme and broad consensus in the field (although specific instantiations of this in models of vary considerably). This is almost certainly an important insight about the basic principles of brain organization.
When you get into the details of working on this, as you are doing, you need to know that there are actually (at least) two versions of this idea; specifically the system which this idea is describing:
i) 'single node' / 'neural mass' / 'brain region' level
ii) 'whole brain' / 'whole network' level
In both of these cases, the ideas of bifurcations, critical working points, etc., all apply.
However, with a small number of exceptions*, bifurcations in the strict mathematically well-characterized sense are only known and/or well understood for the single-node case, such as the dynamical systems given by the Wilson-Cowan equations you have been studying in your phase plane analyses, the Fitzhugh-Nagumo equations (c.f. e.g. Figure 2a of
Spiegler et al. 2016), the Reduced Wong-Wang model (c.f. Figs 18 and 19 in
Sanz-Leon et al. 2015; phase flow diagram code
here amongst other places), and of course the various Epileptor model variants.
The network-level sense of bifurcations in this context are usually associated with things like sharp changes in the simulated-empirical FC fit or the number of attractor states (as e.g. defined by a PCA, or by just listing of the number of distinct firing rate levels in the network, c.f. figs 2 and 3 in the paradigmatic study by
Deco et al. 2013 ).
Importantly: i) and ii) are not mutually exclusive / independent of each other. That is, to achieve a good model of brain dynamics you will likely need to set node-level dynamics to a critical point (by tuning the neural mass model parameters), and also to set network-level dynamics to a critical point (by tuning network parameters like global coupling and possibly conduction delays). You will therefore often see in papers things something like a brute-force parameter sweeps over a combination of both local and global parameters, such as E-E and E-I coupling, Global coupling ('g'), and delays.
*Strictly speaking* once you are at the level of the whole-brain network model, the bifurcation structure of the individual neural mass models does not really apply, since they are now embedded in a larger complex system with many many more dimensions and degrees of freedom. *Practically speaking*, however, the node-level dynamics is almost always highly determinative of the overall system dynamics (in terms of e.g. presence of oscillations, oscillation frequency, firing rates, activity levels, etc. ); which is of course why we even bother to do things like look at single-node phase plane when our intention is to study whole-network behaviours.
So in summary - be on the look out for whether some described bifurcation behaviour you are reading about in a whole-brain modelling paper is talking about version i) or version ii), or some combination of them.
I hope this little exegesis doesn't muddy things for you too much. I do feel the distinction between node-level and network-level bifurcations and criticality isn't articulated as often as it probably should be given its importance to the modelling problems we are typically interested in.
Good luck with your work and have fun!
JG
*( namely something like the linear dynamical system dx/dt = Ax, where A is a macro-connectome and x is a vector of activity states )