让我来尝试回答happy的问题。如有不到之处,请liuqing兄拍砖。:)
在预算有限的前提下,是不是可以自上而下设计,自下而上开发。可以先从从需求出发,开发单独数据集市开始,这样项目成功的把握比较大。但是数据仓库的总体设计建议采用自上而下的方法,毕竟要考虑以后多个业务系统的兼容性和扩展性。在设计当前集市纬度时,考虑通用性。
至于那个ODS,比较保守的做法都是照搬业务系统数据,仅起到和业务系统隔离,减轻业务系统压力的目的。
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不过,移动这边好像报表一类的都由数据仓库系统来完成了,所以你的1、2也可以合为一步来应付拮据的空间,清洗前后的影响,用户会慢慢接受。