Adventure Time was a ratings success for Cartoon Network, with some of its episodes attracting over three million viewers, and despite being aimed primarily at children, the show has developed a following among teenagers and adults. Adventure Time has received universal acclaim from critics, with much praise geared towards its originality and worldbuilding. The show won eight Primetime Emmy Awards, a Peabody Award, three Annie Awards, two British Academy Children's Awards, a Motion Picture Sound Editors Award, and a Kerrang! Award. The series has also been nominated for three Critics' Choice Television Awards, two Annecy Festival Awards, a TCA Award, and a Sundance Film Festival Award, among others. Of the many comic book spin-offs based on the series, one received an Eisner Award and two Harvey Awards. The series has also spawned various forms of licensed merchandise, including books, video games and clothing.
According to series creator Pendleton Ward, the show's style was influenced by his time attending the California Institute of the Arts (CalArts) and his experiences working as a writer and storyboard artist on The Marvelous Misadventures of Flapjack, a series which ran on Cartoon Network from 2008 until 2010. In an interview with Animation World Network, Ward said he strives to combine Adventure Time's subversive humor with "beautiful" moments, using Hayao Miyazaki's film My Neighbor Totoro as inspiration for the latter.[8] Ward has also named Home Movies and Dr. Katz, Professional Therapist as influences, largely because both shows are "relaxing" and feature "conversational dialogue that feels natural [and is neither] over the top [nor] cartoony and shrill".[12]
For the first four-and-a-half seasons of the show, Ward served as the showrunner for Adventure Time. In an interview with Rolling Stone, Ward revealed that he had stepped down from this role sometime during the fifth season. As a naturally introverted person, he found interacting with and directing people every day to be exhausting. Following Ward's resignation from the post, Adam Muto became the series' new showrunner. Until late 2014, Ward continued to work on the cartoon as a storyboard artist and storyline writer.[26] After November 2014, he stopped regularly contributing to episode outlines, but still looked over stories, provided occasional input, and continued to storyboard for the series on a limited basis.[26][27][28]
When Ward was developing the series' title sequences, the rough draft version consisted of quick shots and vignettes that were "just sort of crazy [and] nonsensical", which alluded to the show's theme of quirky adventures.[33] These drafts included "the characters ... just punching random ghosts and monsters, jumping through anything and everything [and] there were a bunch of atomic bombs at the end of it".[33] Ward later called this version "really silly".[33] He sent the draft to Cartoon Network; they did not like it and wanted something more graphical like the introduction to The Brady Bunch. Inspired by the title sequences of The Simpsons and Pee-wee's Playhouse, Ward developed a new title sequence featuring a panning sweep of the Land of Ooo while a synthesizer note rose slowly until the main theme was played. Ward's draft for this idea was handed to layout animators, who then finalized the timing for the sequence. From there, the sequence evolved; while Ward added "silly character stuff", Patrick McHale focused his attention on the Ice King's shot and gave him a "high school [year]book" smile. The crew also struggled to get the shadows in the shot featuring Marceline correct.[33] After the panning sweep, the sequence cuts to the theme song, which plays while shots of Finn and Jake adventuring are shown. For this part of the sequence, Ward was inspired by the "simple" aspects of the introduction to the 2007 comedy film Superbad. When the theme mentions "Jake the Dog" and "Finn the Human", the characters' names are displayed next to their heads, with a solid color in the background.[33] The sequence was finalized immediately before the series aired.[33]
Adventure Time was playing less and less on Cartoon Network, yet we were moving towards a large volume of episodes. And I really began thinking "[The end] can't come quickly as a sudden company decision, it needs to be a conversation over a period of time." And it did also strike me that if we don't wind this up soon, we're going to have a generation of fans graduate through the [television] demo[graphic that Cartoon Network targets] and we won't have completed a thought for them.[100]
According to Osborne, Cartoon Network provided the writers with "an opportunity to spend a lot of time thinking about the finale" before production ended.[101] In an interview with TV Guide, Muto explained that the show's writers used many of the episodes preceding the finale to conclude minor character story arcs "so we wouldn't have to cram too much in at the very end here."[104] This allowed the finale itself to be "less dense" by simply "hitting the big [beats] and then finding vignettes for all the characters ... so we could get snapshots of where they could end up."[104] According to Pendarvis, storyline writing for the series ended in mid-November 2016,[105] with the last storyline meeting being held on November 21.[106] A tweet by Osborne revealed that the series' final script was pitched to storyboarders, with Alden and Nyström in attendance, on November 28.[107][108][109] This episode was then pitched to the show's producers during the third week of December 2016.[110][111] Voice recording for the episode ended on January 31, 2017, as confirmed by a number of cast members, including Maria Bamford and Andy Milonakis. The series finale aired on September 3, 2018, receiving a largely positive reception.[112][113][114][115]
Each Adventure Time episode is about eleven minutes in length; pairs of episodes are often telecast in order to fill a half-hour program time slot.[117] Before the official debut of the first season, Cartoon Network aired both "Business Time" and "Evicted!" on March 11 and 18, respectively, advertising these showings as "previews" of the series-to-come.[118][119] The show officially debuted with "Slumber Party Panic" on April 5, 2010.[120]
Between the second and sixth seasons, the show's ratings continued to grow; the second-season premiere was watched by 2.001 million viewers, the third-season premiere by 2.686 million, the fourth-season premiere by 2.655 million, the fifth-season premiere by 3.435 million, and the sixth-season premiere by 3.321 million.[136][137][138][139][140] The show's seventh-season opener took a substantial ratings tumble, being watched by only 1.07 million viewers.[141] Likewise, the eighth-, ninth-, and tenth-season premieres were watched by only 1.13, 0.71, and 0.77 million viewers, respectively.[142][143][144] The series finale, "Come Along with Me", was viewed by 0.92 million viewers and scored a 0.25 Nielsen rating in the 18- to 49-year-old demographic, which means the episode was seen by 0.25 percent of all individuals aged 18 to 49 years old who were watching television at the time of the episode's airing.[145]
Adventure Time has been complimented for its resemblance to cartoons of the past. In an article for the Los Angeles Times, television critic Robert Lloyd compared the series to "the sort of cartoons they made when cartoons themselves were young and delighted in bringing all things to rubbery life".[120] Robert Mclaughlin of Den of Geek expressed a similar sentiment when he wrote that Adventure Time "is the first cartoon in a long time that is pure imagination".[166] He complimented the show for "its non-reliance on continually referencing pop culture".[166] Eric Kohn of IndieWire said the show "represents the progress of [cartoon] medium" in the current decade.[167]
In February 2015, it was reported that a theatrical Adventure Time film was being developed by Cartoon Network Studios, Frederator Films, Vertigo Entertainment, and Warner Animation Group. According to reports, the film would be executive-produced and written by Pendleton Ward, and produced by Roy Lee and Chris McKay.[263][264] In October 2015, series producer Adam Muto confirmed that series creator Pendleton Ward was "working on the premise" for the film, but that there was "nothing official to announce yet".[265] On July 22, 2018, Muto noted that "an [Adventure Time] movie was never officially announced".[266] On August 31, 2018, Muto said the finale of the show would not affect a potential movie, nor would the finale lead directly into a film. He also noted that "all the lore and stuff would not work for a first time viewer", suggesting that the film would have to hold well on its own to be successful.[267]
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