GM kills its electric bike project, Ariv - The Verge

Skip to first unread message

tOM Trottier

May 12, 2020, 11:26:11 PM5/12/20
to Discuss CfSC

GM kills its electric bike project, Ariv - The Verge


as of Tue May 12 2020 23:21:13 GMT-0400 (Eastern Daylight Time)

GM kills its electric bike project, Ariv
By Andrew J. Hawkins@andyjayhawk May 12, 2020, 8:50pm EDT
GM’s Ariv Merge folding e-bike in Amsterdam. Photo by Thomas Ricker / The Verge
  GM has killed its first electric bike. The automaker’s Ariv e-bikes, pronounced like “arrive” and stylized as “ARIV,” were released last year in a handful of countries in Europe. But thanks to COVID-19, the company said it has decided to wind down its e-bike production. The website where customers previously could place orders now redirects to GM’s main site.
  GM was the latest automaker to try leverage its experience in manufacturing, batteries, and powertrains to build an amazing electric bike. And early reviews suggested they may have done it. The Verge’s Thomas Ricker tested out both available models last year — the Ariv Meld and the foldable Merge — and came away impressed.
  "“Ariv has generated significant insights about micromobility for General Motors”"
  In a statement to The Verge, GM said the decision was the result of the company needing to take a hard look at its various business amid the coronavirus pandemic. “Ariv has generated significant insights about micromobility for General Motors, and we plan to use those insights to benefit future innovation,” said Brian Tossan, GM’s director of global innovation.
  The COVID-19 outbreak has cut deeply into GM’s business, costing the largest US automaker $1.4 billion before taxes during the first three months, according to its latest earnings report. Still, the company eked out a $294 million profit for the first quarter despite the crisis. GM’s North American factories have been closed since mid-March, but the company recently informed workers it was planning to resume production on May 18th.
  Ariv isn’t GM’s only casualty of COVID-19. The company also recently shut down Maven, the car-sharing service it first launched in 2016.
  The decision to end GM’s e-bike production may have seemed necessary, but e-bike sales in the US and Europe are actually growing during the shutdown. Several e-bike makers have reported record sales, following an initial dip in the immediate aftermath of the pandemic.
  Fortunately, GM is not the only automaker dipping its toes into electric micromobility. BMW is making electric bikes and motorcycles. Audi is manufacturing electric mountain bikes. Ford recently acquired e-scooter startup Spin. Jeep recently unveiled a high-powered electric mountain bike. Even Harley-Davidson has unveiled a lightweight electric two-wheeler concept amid a drop in sales.

This not-for-profit reproduction is for the purposes of private study, research, criticism, review, education, parody or satire as permitted under provisions of Copyright Act C-42(fair dealing) in Canada, and under Title 17 USC Section 107 of US Copyright Law(fair use).


tOM Trottier,  +1 860-6633                                                Skype:Abacurial Box 248  Station B,Ottawa Ontario  K1P 6C4
Opinions expressed are personal unless specifically attributed to an organisation
Every time I see an adult on a bicycle, I no longer despair for the future of the human race
   - H.G. Wells
MD5 Fingerprint    27:B8:BA:91:70:E5:44:20:8F:29:EE:46:1E:52:F6:81
SHA1        23:3A:53:18:AB:83:B1:CA:O7:33:AF:10:11:24:27:95:22:98:4E:7E
P Est-ce c'est necessaire d'imprimer ce courriel? / Do you really need to print this email?
Reply all
Reply to author
0 new messages