Oh, for the love of... I seriously have to explain the...
I saw someone self-promoting, so I just assumed it was Van. A natural assumptions, since that's 98% of his "contribution." Well, other than the occasional trolling - "I heard someone at an Alabama bus stop say Empire Strikes Back aint the bess, do you reckon it's true?" which, when responded to, is met with something seemingly computer generated like, "Wow, great answer, did you know Amazon is now carrying my books?"
And Luke's response to Shag's achievement (which is legitimate a big deal as far as these things go. Newsarama is comic's "paper of record") was, "Hey, great job, I mean, of course I was on there first, but it's cool to have company on top of this awesome mountain where I've lived for a long time. Make yourself at home. What did I get on there? Oh, nothing less than one of my softball questions handpicked by a moderator to put Dan DiDio in a good light. Man, the guy sure needs the help, right? Gosh, with me helping him, and you promoting his books, it's like we're both working for DC. See you at the company softball game. Ha ha. 'Cause of my easy question. Softball? Oh, heck, once you've been on Newsarama as long as I have, you'll start getting the culture. We tell a lot of jokes around here. You're gonna fit in just fine, little guy."
Hope I didn't make any new typographical errors!