Pardot B2B Webinars: The One-Two Punch - Marketing Automation and CRM
Teri Marks-Brunner
Hello!
I wanted to let you know about the next B2B topics in Pardot’s weekly webinar series. If you have ideas for other sessions that you would like to see in the near future, please do let me know.
Upcoming B2B Topic Webinars:
The State of Demand 2013 [Register]
Date: Wednesday, July 31, 2013
Time: 2:00 PM EDT
Description: Today's marketers are inundated and sometimes overwhelmed by the multiple demand generation avenues through which leads can be acquired. Demand generation is in a constant state of flux and growth, so where do we stand right now and what does it all look like for the current marketer? Where should we be spending our time and budgets?
Let's take a detailed look at the overall state of things - how content, consumer behavior, supply and demand all affect the landscape and approaches marketers use to grow and increase this vital portion of marketing strategy. Join Mathew Sweezey, Marketing Automation Evangelist at Pardot, A Salesforce.com Company, for this not-to-be missed webinar, as he shares with us:
- The current state of demand gen
- What the Fortune 500, Mid and SMB companies are looking for in demand gen content
- What consumers want from marketing communications...and what they need!
Note: Webinar hosted by Content Marketing Institute, encore presentation from June 2013.
Your Speaker: Mathew Sweezey, Marketing Automation Evangelist, Pardot – A Salesforce.com Company
Mathew is a premier speaker on Demand Generation, Marketing Automation, and B2B Marketing at many industry events, including Salesforce Dreamforce 2011-13. As an author, Mathew also writes a byline for Clickz.com and additional industry blogs, as well as being quoted in publications including MarketingSherpa, ZDNet.com, DemandGen Report.
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The One-Two Punch - Marketing Automation and CRM [Register]
Date: Thursday, August 1, 2013
Time: 2:00 PM EDT
Description: You have been given the responsibility of successfully evaluating a marketing automation system, implementing and integrating with your CRM, then optimizing performance. To say the least, this can be a challenging and even intimidating initiative.
Sounds like you need someone in your corner - someone who can give you guidelines, strategy and a plan. Join Kathryn Honderd, Client Services Manager at Pardot, A Salesforce.com Company, in this webinar as she walks us through the steps you will want to consider and keep in mind when you evaluate, implement and optimize your systems. Don't be caught off-guard- be prepared!
Your Speaker: Kathryn Honderd, Client Services Manager at Pardot, A Salesforce.com Company
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Wherever possible we will make recordings and/or slide decks available to registrants after the event.
We hope to see you online!
Thanks,
Teri Marks-Brunner
Marketing Programs Manager
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