Pardot B2B Webinars: Lead Gen - Build, Drive and Automate
Teri Marks-Brunner
Hello!
I wanted to let you know about the next B2B topics in Pardot’s weekly webinar series. If you have ideas for other sessions that you would like to see in the near future, please do let me know.
Upcoming B2B Topic Webinars:
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Designing a B2B Lead Generation Program: Build, Drive & Automate [Register]
Date: Thursday, June 13, 2013
Time: 2:00 PM EDT
Description: Lead generation is the basis for driving visibility for companies and products. So many steps to complete - it can become a little overwhelming and even complex at times. If you are either starting out in the lead generation world, or have an existing process in place, this webinar will provide an insightful overview into today's B2B lead generation approaches.
Join us as Jeff Demers, Director of Search Marketing at Wakefly, provides insight into the building, driving and automating of a B2B lead generation program, helping us explore and build out a solid lead generation approach.
Your Speaker:
Jeff Demers, Director of Search Marketing - Wakefly
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Agile Marketing - The Balancing Act [Register]
Date: Thursday, June 6, 2013
Time: 2:00 PM EDT
Description: Balancing the many avenues of marketing has become quite a challenge for today's marketing departments. What initiatives are most important, which marketing avenues are the most important to focus on for lead generation, and how about fitting in content creation on top of all else? If you're like the rest of us, we want to know how to balance the challenges, make the most of your team's time and help positively affect your company's bottom line.
Have no fear- agile marketing is here! Join Mathew Sweezey, Marketing Automation Evangelist at Pardot (An ExactTarget® Company), for this 1-hour webinar as he:
- Gives us an introduction to the world of agile marketing
- Walks us through the benefits and how to apply agile marketing on a day-to-day basis
- Lays out examples of how agile marketing can be used
Encore presentation from Jan, 2013.
Speaker:
Mathew Sweezey, Marketing Automation Evangelist - Pardot, An ExactTarget® Company
Mathew Sweezey is a leading expert in marketing automation, specifically lead flow analysis and nurturing execution. His primary focus is in advanced lead nurturing workflows. He has worked with numerous lead technology companies, helping them create and execute their lead flow and nurturing processes.
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Wherever possible we will make recordings and/or slide decks available to registrants after the event.
We hope to see you online!
Thanks,
Teri Marks-Brunner
Marketing Programs Manager
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