strategy revising

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qia...@msu.edu

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Mar 13, 2011, 1:10:45 AM3/13/11
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 Hi everyone,
We are struggling to get the Adwords campaign started, aren't we@-@

I have modified the keyword strategy on our Google Doc. Since none of you made any modification according to prof Stefield's feedback, I did some research which can be used as reference. Please take a close look at it so we can discuss the report tomorrow.

And Emily, would you mind helping abridge the length of the report or adjust the format? It's now 4.5 pages at least.

One more thing, I found the length of our client's web address was too long to fit in the ad space on Google. Do you guys have any solution? Or maybe we need to talk to their webmaster again. 

Thanks!

Qi

Emily

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Mar 13, 2011, 12:22:28 PM3/13/11
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Hi everyone,

Qi and I are currently working on revising the pre-campaign report so
that it meets the 4-page requirement (we're just over). This report
needs to be submitted today so that we can start running our campaigns
tomorrow. I am sending this email so that everyone is aware that you
have until 9pm tonight to make any changes or modifications to the pre-
campaign report. At that time, I will be submitting it in the Google
dashboard.

We also need to have our campaigns set up in the Adwords dashboard.
You all have access to this, so everyone should be helping to set up
the various campaigns that were laid out in the pre-campaign report.
Chris, were you able to set up an online registration form that we can
use for tracking purposes? If so, we're going to need that set up asap
as well.

I will admit, I am nervous as I haven't heard from Chris or Shan at
all over break. I am hoping we are able to come together as a group
and pull the project together more than what it currently is at. Let's
make this a useful campaign for the client.

Thanks for your help,

Emily

Chris Harper

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Mar 13, 2011, 3:55:59 PM3/13/11
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I am here, just getting back from traveling. What fields do we need to capture for the client for registration? This will not take long for me to complete.

Sent from my iPhone

Emily Brozovic

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Mar 13, 2011, 4:05:11 PM3/13/11
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I sent an email awhile back with one of their registration forms that they currently use. It's very simple. I'll have to look if I still have it somewhere.


Emily

Shan Yang

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Mar 13, 2011, 5:55:07 PM3/13/11
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Hi. Sorry for the absence during the break. I just came back from the trip.
I hope i can contribute in the remaining campaign. If there is anything I can help before the start of the campaign , please let me know.
let us keep in touch.
Shan

Emily <broz...@msu.edu>编写:

Emily Brozovic

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Mar 13, 2011, 9:42:25 PM3/13/11
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Shan,

The campaigns need to be set up in the dashboard, if you can help with that part, that'd be great.

Thanks,

Emiy

杨杉

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Mar 13, 2011, 10:42:22 PM3/13/11
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OK. I will try to help with that.

2011/3/13 Emily Brozovic <broz...@msu.edu>:

杨杉

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Mar 13, 2011, 10:53:05 PM3/13/11
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Hi.Emily.
I'm actually not quite understanding how to operate the adwords page.
Could you be more specific about what you need me to do with the campaign?
Thanks a lot.

Shan

2011/3/13 Emily Brozovic <broz...@msu.edu>:

杨杉

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Mar 13, 2011, 11:31:56 PM3/13/11
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Hi. Emily.
I have set up several campaigns in the dashboard according to our report.
If there are some mistakes, please let me know.
Thank you for your efforts during the break.
See you tomorrow.

Shan

2011/3/13 Emily Brozovic <broz...@msu.edu>:

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