need help with Netflix's strategy

[Richard Sanjaya]

So, I'm confused about what we are going to cover here: streaming-only Netflix, or Netflix and Qwikster. I've finished the 5th question (strategies) and I focus more on why Netflix decided to split rental and streaming, and more to Netflix only;not Qwikster. If you guys could review what I've wrote, it would be great. thanks.

[Jeff Telford]

My strategic map covered both the streaming and DVD option. I need to read the case to figure this out.

Sent from my iPad

[Jeff Telford]

Sent from my iPad

On Oct 9, 2011, at 8:59 PM, Richard Sanjaya <richard...@gmail.com> wrote:

[Jeff Telford]

According to an article today, Netflix is abandoning Qwikster and is sticking with Netflix for both streaming and DVD. You should be fine. Check it out below.

http://blog.netflix.com/2011/09/explanation-and-some-reflections.html

Jeff

Sent from my iPad

On Oct 9, 2011, at 8:59 PM, Richard Sanjaya <richard...@gmail.com> wrote:

[Jeff Telford]

Sorry, I sent out the wrong link about Netflix abandoning Qwikster. Use this one.

http://www.nbcbayarea.com/news/local/Netflix-Drowns-Qwikster-in-the-Stream-131450293.html

You may need to adjust the strategies you talked about Richard.

Jeff

Sent from my iPad

On Oct 9, 2011, at 8:59 PM, Richard Sanjaya <richard...@gmail.com> wrote:

[richard...@gmail.com]

Oh ok, thanks a lot for the reminding me
Sent via BlackBerry by AT&T

[Adam Webb]

The case is on netflix but inevitably we'll talk about qwikster. Especially since its the "whats happening now" element of the case so I think you are find covering both.

Adam Webb
636.544.4093

[Jdford]

Yeah but Netflix isn't using Qwikster as a strategy anymore. They abandoned it. Oh well. I'm sure it won't matter anyway.

Sent from my iPhone

[Adam Webb]

oh yeah I see what you're saying, well maybe just say what their strategy was with that, but then why they are abandoning it.

Adam Webb
636.544.4093