Follow Up Notes - Jan 23 Meeting
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Leslie
Jan 26, 2011, 3:28:02 AM1/26/11
to Sustainable Business Group - Wigg Party, lava...@hotmail.com, sfo...@sonic.net
Thanks to everyone who could come out on Sunday, Jan 23 (Clint,
Lauren, Jeremy, Doug, Tibet, & Brandon). If you would like to be
involved further, please shoot me an email. Next steps are first, and
then Minutes below.
Leslie
--------------------------------------------------
Next Steps & Accountable People:
**Still Seeking**
- graphic artist for logo/sticker - possibly wig/sunglass on dead guy,
possibly the wigg party logo - crowdsource this?
- graphic artist to update flow chart
- people who are excited about talking to local merchants to go talk
to local merchants.
**Ready to complete**
1. Name Currency - Deadline Sunday, Jan 30, 5 PM - Clint to post on FB
and crowd source name ideas. Top 5 ideas (with most Likes) will go to
a Doodle Poll ON THURSDAY.
2. Create summary doc and 1 page handout - Leslie with help from
Brandon and others though Google Docs
3. Release merchant list publicly to find Wigglers with existing
connections to these businesses - Leslie to update format, send to
Clint/Morgan for distribution.
4. Figure out sticker requirements & legal - Morgan w support from
Leslie
5. Create FB page - Clint or Morgan
6. Start talking to local businesses we are already friends with -
Lauren talks to PKOK, Doug talks to MOJO
7. Set up Paypal Account for budget & donations as a rotating account
and with a donations link - Jeremy with Clint
**Once we have a name...***
8. Create Twitter Handle - Tibet
9. Purchase domain, Set up on server, Point website to a wiggparty.org
page for starters, maybe use wordpress - Jeremy
----------------------------------------------------
Meeting Minutes:
--------------------------------------------------
1. Possible names for Currency:
-WIGGold
-Wiggle Bucks
-Wiggs
-Wigg Community Currency
-DivisDinero
-Wigg Wompum
-Bicycle Bucks
-WiggleWorth
-Diggs
-Weinero
-Bread
-Divisadollars
-Wigg Pieces
- + more from FB
--------------------------------------------------
2. Map of Local Currency Extent, Key Corridors, and Bernal Comparison
& Geography Notes:
Notes on phases/geography:
- Initial release will occur along the Divisadero and Lower Haight
Business districts, with possible expansion to the Hayes Valley and
Duboce Triangle neighborhoods.
--- Hard to include Duboce Triangle without including the Castro bc of
Market Street.
- More businesses = better because more connections in neighborhood.
Currency to strengthen commerce in the neighborhood and encourage
business - business interactions.
- Ithaca Hours has 90 businesses on board before they had a business
plan; on-board businesses donated money to fund start of program - we
should do this!
- Invite farmers' market sellers to participate
- Possibly table at Farmers' Market one day for promotional purposes
<iframe width="425" height="350" frameborder="0" scrolling="no"
marginheight="0" marginwidth="0" src="http://maps.google.com/maps/ms?
hq=http:%2F%2Fmaps.google.com%2Fhelp%2Fmaps%2Fstreetview
%2Fmapleft.kml&ie=UTF8&hl=en&msa=0&msid=207237634169782484258.00049a7d14bb8adac46c4&ll=37.755933,-122.42327&spn=0.048074,0.03716&output=embed"></
iframe><br /><small>View <a href="http://maps.google.com/maps/ms?
hq=http:%2F%2Fmaps.google.com%2Fhelp%2Fmaps%2Fstreetview
%2Fmapleft.kml&ie=UTF8&hl=en&msa=0&msid=207237634169782484258.00049a7d14bb8adac46c4&ll=37.755933,-122.42327&spn=0.048074,0.03716&source=embed"
style="color:#0000FF;text-align:left">The Wiggle Local Currency Map</
a> in a larger map</small>
--------------------------------------------------
3. Possible promotional ideas:
**These ideas can be fun, community building activities. We should do
our best to reach the right people (owners, manager) with our
efforts.**
a. carrot mobs
b. progressive carrot mob "crawl" where a parade of people goes to all
of the stores; evidence of people who want to use local currency
c. precede visits to merchants by sending in "patrons" who ask if the
business accepts the local currency
**Less fun promotional stuff**
d. create single page fact sheet for distribution to merchants
e. update cool bernal flow chart - tailor to our neighborhood, include
volunteering/participating as a way to get money, make more legible
f. Visit Divis, Lower Haight, and possibly Duboce Triangle Merchant
Associations BEFORE going out to individual merchants
g. Daily - window signs, smart phone reader, website, FB, twitter
(bernal has a good twitter site where merchants post about music,
events, freebies, reminders related to the business districts).
--------------------------------------------------
4. Benefits of Local Currency
**General**
Complementary currency does not work to contradict or undermine
national currency; it works in cooperation with government, business,
and normal parts of a capitalist economy.
-Build Social Capital/Community
-Nurture more Sustainable Lifestyles
-Work Cooperatively
-Micro/Small/Medium scale enterprise development
-Encourage localization of trade/relationships
-Support local businesses, reward loyal patrons, reward those making
investments in the neighborhood by donation time, money (value
triangle)
-increasing the velocity of money moving through the neighborhood
increases the wealth of the neighborhood (same $10 spent three times
in the same neighborhood = $30 of wealth).
**Other talking Points for Merchants**
-participating = access to large audience (free advertising) -
document number of followers, size of email list
-encourages customer loyalty
-retains money in corridor
-all people are paying in cash
-money can theoretically be spent among merchants
Lauren, Jeremy, Doug, Tibet, & Brandon). If you would like to be
involved further, please shoot me an email. Next steps are first, and
then Minutes below.
Leslie
--------------------------------------------------
Next Steps & Accountable People:
**Still Seeking**
- graphic artist for logo/sticker - possibly wig/sunglass on dead guy,
possibly the wigg party logo - crowdsource this?
- graphic artist to update flow chart
- people who are excited about talking to local merchants to go talk
to local merchants.
**Ready to complete**
1. Name Currency - Deadline Sunday, Jan 30, 5 PM - Clint to post on FB
and crowd source name ideas. Top 5 ideas (with most Likes) will go to
a Doodle Poll ON THURSDAY.
2. Create summary doc and 1 page handout - Leslie with help from
Brandon and others though Google Docs
3. Release merchant list publicly to find Wigglers with existing
connections to these businesses - Leslie to update format, send to
Clint/Morgan for distribution.
4. Figure out sticker requirements & legal - Morgan w support from
Leslie
5. Create FB page - Clint or Morgan
6. Start talking to local businesses we are already friends with -
Lauren talks to PKOK, Doug talks to MOJO
7. Set up Paypal Account for budget & donations as a rotating account
and with a donations link - Jeremy with Clint
**Once we have a name...***
8. Create Twitter Handle - Tibet
9. Purchase domain, Set up on server, Point website to a wiggparty.org
page for starters, maybe use wordpress - Jeremy
----------------------------------------------------
Meeting Minutes:
--------------------------------------------------
1. Possible names for Currency:
-WIGGold
-Wiggle Bucks
-Wiggs
-Wigg Community Currency
-DivisDinero
-Wigg Wompum
-Bicycle Bucks
-WiggleWorth
-Diggs
-Weinero
-Bread
-Divisadollars
-Wigg Pieces
- + more from FB
--------------------------------------------------
2. Map of Local Currency Extent, Key Corridors, and Bernal Comparison
& Geography Notes:
Notes on phases/geography:
- Initial release will occur along the Divisadero and Lower Haight
Business districts, with possible expansion to the Hayes Valley and
Duboce Triangle neighborhoods.
--- Hard to include Duboce Triangle without including the Castro bc of
Market Street.
- More businesses = better because more connections in neighborhood.
Currency to strengthen commerce in the neighborhood and encourage
business - business interactions.
- Ithaca Hours has 90 businesses on board before they had a business
plan; on-board businesses donated money to fund start of program - we
should do this!
- Invite farmers' market sellers to participate
- Possibly table at Farmers' Market one day for promotional purposes
<iframe width="425" height="350" frameborder="0" scrolling="no"
marginheight="0" marginwidth="0" src="http://maps.google.com/maps/ms?
hq=http:%2F%2Fmaps.google.com%2Fhelp%2Fmaps%2Fstreetview
%2Fmapleft.kml&ie=UTF8&hl=en&msa=0&msid=207237634169782484258.00049a7d14bb8adac46c4&ll=37.755933,-122.42327&spn=0.048074,0.03716&output=embed"></
iframe><br /><small>View <a href="http://maps.google.com/maps/ms?
hq=http:%2F%2Fmaps.google.com%2Fhelp%2Fmaps%2Fstreetview
%2Fmapleft.kml&ie=UTF8&hl=en&msa=0&msid=207237634169782484258.00049a7d14bb8adac46c4&ll=37.755933,-122.42327&spn=0.048074,0.03716&source=embed"
style="color:#0000FF;text-align:left">The Wiggle Local Currency Map</
a> in a larger map</small>
--------------------------------------------------
3. Possible promotional ideas:
**These ideas can be fun, community building activities. We should do
our best to reach the right people (owners, manager) with our
efforts.**
a. carrot mobs
b. progressive carrot mob "crawl" where a parade of people goes to all
of the stores; evidence of people who want to use local currency
c. precede visits to merchants by sending in "patrons" who ask if the
business accepts the local currency
**Less fun promotional stuff**
d. create single page fact sheet for distribution to merchants
e. update cool bernal flow chart - tailor to our neighborhood, include
volunteering/participating as a way to get money, make more legible
f. Visit Divis, Lower Haight, and possibly Duboce Triangle Merchant
Associations BEFORE going out to individual merchants
g. Daily - window signs, smart phone reader, website, FB, twitter
(bernal has a good twitter site where merchants post about music,
events, freebies, reminders related to the business districts).
--------------------------------------------------
4. Benefits of Local Currency
**General**
Complementary currency does not work to contradict or undermine
national currency; it works in cooperation with government, business,
and normal parts of a capitalist economy.
-Build Social Capital/Community
-Nurture more Sustainable Lifestyles
-Work Cooperatively
-Micro/Small/Medium scale enterprise development
-Encourage localization of trade/relationships
-Support local businesses, reward loyal patrons, reward those making
investments in the neighborhood by donation time, money (value
triangle)
-increasing the velocity of money moving through the neighborhood
increases the wealth of the neighborhood (same $10 spent three times
in the same neighborhood = $30 of wealth).
**Other talking Points for Merchants**
-participating = access to large audience (free advertising) -
document number of followers, size of email list
-encourages customer loyalty
-retains money in corridor
-all people are paying in cash
-money can theoretically be spent among merchants
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