Local and Hyperlocal, Monday 22nd October.

[Ross Cooney]

Hi,

This months SuperMondays event will take place on Monday 22nd October.
Local and Hyperlocal are seen as key and potentially valuable trends
in the rapidly evolving media industry. Google, Facebook and now Apple
with the (premature) launch of Apple Maps, are all moving to try and
define and capture this market. This month’s SuperMondays will look at
how technology is enabling a new generation of media and advertising
companies to redefine what it means to be local.

We expect tickets to sell out very quickly, you can signup up for free
here:
http://www.supermondays.org

Our speakers include:

Rick Waghorn, CEO and Co-founder of local online advertising exchange
Addiply. Rick is a former award-winning, provincial football reporter.
Now one of the UK’s leading thinkers and practitioners of new media
behaviour, first through the launch of MyFootballWriter (April ’06),
then via the development and launch of Addiply (2008) and the birth of
his own new media blog, RickWaghorn (2008). Addiply aims to build a
collaborative open advertising network and will open it’s API to
developers early next year.

Stephen Noble, Founder and Editor at Keep Your Eyes Open, The North
East’s Arts and Culture Dispatch. KYEO.tv was set up in 2010 to bridge
the gap between the high-end music and arts publications, and quick,
accessible online information. Part magazine, part guide and focused
on video, KYEO.tv is a an experimentation into the new forms of
journalism starting to be embraced by the traditional press.

Ian Wylie, Founder of JesmondLocal., a hyperlocal news service for
people who live and work in Jesmond. While most hyperlocal services
are run by enthusiastic amateurs, JesmondLocal is edited by Ian, a
professional journalist with more than 20 years’ experience in
national newspapers and magazines, supported by journalism students
from Newcastle University and local “citizen reporters” from the
Jesmond community. Now JesmondLocal are running Digital Journalism
Bootcamps to give local people the essential skills needed to tell
stories about Jesmond and it’s people.

This event will take place on the campus of Newcastle University. We
will announce the venue in the next few days.

You can sign up here:
http://www.supermondays.org


Thanks

Ross Cooney