This year, guests will 'Discover the Rail Way' and celebrate the past, present and future of train travel with live music and entertainment, interactive green exhibits, VIP appearances, kid's corner, train equipment displays and more. 'Our goal is to celebrate train travel and showcase how trains have shaped our lives and allowed families and friends to stay connected to each other personally, and professionally,' said Emmet Fremaux, vice president, Marketing and Product Management. 'The events will feature interactive exhibits educating the public about the benefits of train travel.'
In addition to the four main events, the company is inviting local communities to participate by hosting their own National Train Day event. Templates for signage and colleteral materals are provided on the Web at www.NationalTrainDay.com Last year, employees, chambers of commerce and other local organizations hosted nearly 100 events in communities across the country.
'We had great success in 2008, and have already seen great enthusiasm for this year's National Train Day,' said Michele White, director, Entertainment and Sports Marketing. "This is another way for us to build loyalty and enthusiasm for train travel among employees and the communities we serve.'
A national celebrity spokesperson will be selected to raise awareness of National Train Day in the media. Additionally, up and coming musical artists will perform at each of the major events. Details are being confirmed and announcements will be made within the next couple of weeks.
Visit www.NationalTrainDay.com for information and updates, or to request assistance in hosting an event at a local train station."