STC New England Annual Conference 2013, featured speaker Neil Perlin

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Emily Alfson

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Apr 12, 2013, 11:16:56 AM4/12/13

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STC New England Annual Conference 2013

Register at www.stcnewengland.org

STC New England presents the return of the annual conference for technical communicators: writers, editors, trainers, and others like us.

*Space is limited, please register soon to reserve your spot!

Saturday, April 27

UMass Lowell Inn and Conference Center

9:00am - 3:00 pm

Speakers include Neil Perlin, Ed Marshall, and Mike Paciello.

Featured Speaker: Neil Perlin

Are you thinking about implementing a content strategy but not sure how to define it? Concerned about switching to new and unfamiliar (and possibly expensive) authoring tools? Worried about workflow changes, operational disruption, and staff turnover? This presentation looks at small steps that you can take to get started with a content strategy before spending money on new tools or adopting new methodologies. The idea is to understand some basics about your company that will help you decide on a strategy. We’ll look at three big areas—determining your company’s strategic and technical direction, pinning down your operational standards or lack thereof, and the business and cultural context in which any content strategy has to be defined.

A little bit about Neil

Neil Perlin, owner and principal consultant of Hyper/Word Services, entered technical writing in 1979, began creating online documentation in 1985, and is now an internationally recognized expert in online help and documentation design and development.

He has been providing online documentation training and consulting services for 21 years, is a popular speaker at various technical communication groups and conferences, organized and ran the "Beyond the Bleeding Edge" stem at the STC annual conference from 1999 to 2006 and from 2010 to the present, and is a columnist for the STC and various other professional groups.

He also spends enough time traveling to indulge his road hobby - searching out fine BBQ joints.