Gojko's new book - 50% discount

[Gojko Adzic]

Hi,

I have a new booking coming out soon, called Lizard Optimization. You can get the ebook (pdf/epub) at a 50% discount from LeanPub using this coupon link: 

https://leanpub.com/lizardoptimization/c/gFjSSH7Ukdi6

The link will be valid for the next 30 days. 

The book is primarily for senior product and technical people in software teams. It can help you understand your audience better and improve your products by engaging long-tail users that seem to follow some unexplainable "lizard" logic. Lizard Optimization helped Narakeet grow usage by 500 times in 12 months. Hopefully it can help you reduce churn and keep customers engaged for longer, uncover new feature ideas, engage overlooked categories of users, and address larger markets.

For those of you that prefer paper books, the physical version is in pre-sale on Amazon (https://www.amazon.com/Lizard-Optimization-Product-Engaging-Long-Tail/dp/0993088171/); it will start shipping on September 1st.

gojko