ENTREPRENEURSHIP CURRICULUM
In this section we provide an example of the structure and content of our entrepreneurship curriculum.
1. ICT Entrepreneurship Context (Context)
Topics and readings:
2. Mobile / Internet Service Toolkits and Techniques (Techniques)
3. Idea Generation (IdeaGen)
ß Network effects
ß Differentiation of services
ß Monetization of mobile / internet services in regional context*
ß Student analysis of US businesses
ß Writeup and pitch (3 min) of established business
ß Big Data (reading/discussion)
ß Value of data, Analyzing data examples
ß Critique of services that gather / sell data
ß Gamification (reading/discussion)
ß Enticing users with games and incentives
ß Social structures to engage users (reading / discussion)
ß Presenting
ß Public speaking exercises
ß Powerpoint presentations
ß Another round of pitches of same established business
ß Discussion of local problems and opportunities
ß Ask students to think about opportunities/problems in their daily life
ß Group discussions to work on ideas
ß Short writeup of ideas (pitch)
ß Feedback from instructors on ideas
ß Pitches to class on ideas
ß Feedback from fellow students
ß Monetary encouragement (competitions)
4. Development of the business (Development)
ß Solidifying pitch and plan
ß Examples of great pitches
ß Finding mentors through networking and pitching event
ß Business plan:
Saludos
Ernesto