Insurgence of Quality
gustin
"In the design world, I have seen a clear difference between those design practices that are craft-based and those that are art-based. The latter is based on someone’s opinion, while the former is based on the demonstrable improvement in the actual end user’s experience.
As in all crafts, there exists a broad collection of skills and techniques, and the craftsman uses the appropriate subset to solve the problem at hand. It isn’t about style or authority and it isn’t about ego; it’s about synthesizing the correct solution. For over 15 years I have used the term “interaction design” to describe authentic craft-based design, and that is the term I will use in this talk to differentiate it from other, less effective forms of design.
This is not to say that what someone calls “experience design” isn’t an effective craft-based method. You say potayto and I say potahto. It’s just that there are many practitioners who, although they have the right words, they lack the fundamental imperative of all agile, craft-based methods: the success of the end-user.
Responsible Craftsman
I am now convinced that we are engaged in an insurgent war, and that responsible craftsmen are the only constituent that can honestly see the problem and the solution, and that we will fight for the greater good, rather than merely for our own, short-term career goals."
. . : entryway : . .
software development
www.entryway.net
888-595-4227
Gustin Prudner
office: 540.745.5279
cell: 540.904.4854
fax: 540.301.5084