Track which contacts responded to each email sent through the HubSpot email tool. Use that data in reporting, lists, automation (for Professional and Enterprise paid editions only), and view it on the contact timeline.
Set and edit the level of access for each new or existing user. Control what tools they can use and whether they can view, edit, or communicate with different object records. Manage access to select CRM activities to establish operating boundaries. At any time, export and view all users and their permissions.
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Pick a theme to easily change the look and feel of your entire site globally, out-of-the-box. Developers can design a theme folder of pre-built modules, styles, and layouts to keep your website consistent at all times.
Host your content and files on a fully managed and optimized infrastructure that scales with your business. Includes standard SSL certificate, content delivery network (CDN), web application firewall (WAF), and 24/7 security monitoring and threat detection.
Create an exceptional, mobile-optimized checkout experience for your customers featuring an order summary, customizable fields, and any additional terms included in the checkout description. All data captured is automatically added to your HubSpot CRM.
As an admin, easily configure users and teams within your HubSpot account. Create email signatures, manage notifications, and choose defaults such as home screen, dashboard, language, and date and number format.
Store almost any type of data in HubSpot, including subscriptions, locations, shipments, events, and more. Run reports on the data associated with custom objects, and use custom object data for marketing automation, better segmentation, and more personalized content.
As a reminder, customers after Oct. 21, 2020 will automatically have access to Marketing Hub - Marketing Contacts pricing as part of their subscription. Pre-existing customers may still have access to legacy contacts pricing until they migrate to the new Marketing Hub - Marketing Contacts pricing.
Create embedded and pop-up calls-to-action (CTAs) that match the look and feel of your website and guide visitors toward conversion points. Use personalization to reach different target audiences with the right message, and track visitor actions across multiple web pages.
Track how your organic search performance is trending over time with a dashboard that reports on important metrics like impressions, clicks, clickthrough rate, and average position (ranking). Drill down into individual web pages to see the exact search queries they're ranking for.
Use intuitive visual workflows and bot builders to create robust, automated campaigns across email, social media, ads, your website, and chat. Leverage HubSpot integrations to create campaigns across many other channels.
Host and manage video files within HubSpot. Then embed them onto site pages, in social media, and in emails. Add CTAs and forms within the videos, and track their performance in the custom report builder.
Track actions unique to your business from your website, app, or other tools. Event data will be available in the custom report builder, customer journey analytics, lists, workflows, and on the activity timeline.
Create, import, store, and manage custom data types in a relational data store using HubDB tables, similar to spreadsheets. Use HubDB data to dynamically populate content within the email tool, and use the HubDB API to build apps and sync data with other systems.
Visualize the impact of each touchpoint a contact has with your business to determine what works best for attracting customers. Identify conversion rates and time between touchpoints by analyzing a variety of data.
Incorporate externally-hosted data into your HubSpot marketing emails. Automatically associate emails with existing HubSpot contact records, create new contact records for new email recipients, and trigger email sends from external events.
Place outbound calls from your HubSpot account, and receive inbound calls in your browser or forward them to a personal device. Calls can be recorded and auto-logged in your HubSpot database. To receive calls, you must use a HubSpot-provided phone number.
A collection of fully customizable, out-of-the-box reports that you can edit and save to your dashboards. Sales analytics reports give you insight into the overall health of your sales pipeline so you can coach your team and improve outcomes over time."
Use the LinkedIn Sales Navigator integration to get LinkedIn insights and send Inmail messages directly via your HubSpot contact records. Use the supplemental LinkedIn CRM Sync to get access to automatic activity logging, data validation, two-way data sync, and ad revenue attribution reporting.
Store almost any type of data in HubSpot, including subscriptions, locations, shipments, events, and more. View custom object records, set up workflows, and run reports on the data associated with custom objects. Also available on mobile.
Visualize the impact of different touch points to determine what works best for progressing deals through your pipeline. Understand conversion rates, stage skipping, and how long deals are taking to go from one stage to the next.
Create dynamic routing rules that help your customers self-serve their issues with AI chatbots (Beta), or automatically connect them to the right agent the first time so you have more time to solve problems and delight customers.
Provide support at scale with an AI-powered home base, where customer support reps can engage with customers and resolve tickets from every available channel. Create advanced views, and route incoming tickets and conversations based on attributes like owner or team.
Turn your most frequently asked support questions into a knowledge base of help articles so customers can help themselves. To reach a global audience, create language variations of articles in over 20 supported languages.
Create help videos for customers with your laptop camera or screen-sharing tool. Add them to emails and tickets, or embed them in your HubSpot knowledge articles. All from inside your HubSpot account.
Host your pages and files on a fully managed and optimized infrastructure that scales with your business. Includes standard SSL certificate, content delivery network (CDN), web application firewall (WAF), and 24/7 security monitoring and threat detection.
Expand the impact of your best content by easily repurposing it across marketing channels. For example, turn blog posts into social posts and ads to generate leads, or turn podcasts into blog posts and email campaigns.
Create and manage modules and sections in HubSpot and easily embed them as blocks within your WordPress website. Personalize using smart content and personalization tokens, leverage CRM and HubDB data, and automatically publish updates anywhere a content block is used. Content embeds currently support the Gutenberg WordPress editor.
Create podcast episodes with hyper-realistic AI-generated audio from text, or upload your own audio files. Generate a podcast RSS feed to automatically share with common podcast syndication platforms.
Create, import, store, and manage custom data types in a relational data store using HubDB tables, similar to spreadsheets. Use HubDB data to dynamically create and populate content within different content types such as website pages, landing pages, and the blog tool. Includes the HubDB API for building apps, fetching table data for use externally, and syncing data with other systems.
Restrict access to specific HubSpot-hosted web pages, landing pages, and blog content by requiring visitors to log in with a username and password. Manage access by assigning members to specific access groups (currently in beta).
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