For example, Avid has updated its venerable Pinnacle Studio HD product line to version 15, with expanded HD format support, performance optimizations, and bundled professional-quality content. The base Studio HD starts at $60; Studio HD Ultimate at $100 adds Dolby Digital 5.1 encoding, Blu-ray authoring, keyframable effects and Motion Titler; and the Studio HD Ultimate Collection for $130 adds more Red Giant plug-ins plus a green screen for creating chroma-key effects.
So Avid has introduced a new product, Avid Studio, which builds on the familiar and friendly look of Pinnacle Studio, but breaks through typical consumer limits to help organize your assets, correct and edit your clips, assemble layers on the unlimited timeline, and enhance with an extensive package of content and plug-ins, yet is still a consumer/enthusiast product at $170, or as a $100 upgrade from Pinnacle Studio.
While the new Avid Studio shares the name and the overall feel, this is not just Pinnacle Studio Plus Plus Plus. Yes, the functionality is a superset of Pinnacle Studio (albeit not with the same exact features), and the collection of additional content and plug-ins is an extension of those with Pinnacle Studio (and provides more control over options). But Avid Studio is a new product, with a more sophisticated approach to the editing process.
In particular, Avid Studio provides an extensive media library to help organize, tag, and manage your media assets, a universal importer to select clips to import into the library, and media editors to prepare your clips before assembling on the timeline. This design supports a more controlled and methodical approach to an editing workflow. In particular, the media editors allow you to pre-edit clips, so you can separate the functions of preparing and correcting clips from the creative orchestration of your multi-layer production on the timeline.
Avid Studio also demonstrates an impressive attention to detail throughout the application to assist your editing process. For example, the library supports multiple tabs (like a Web browser), so you can easily save and switch between different editing assets views. The Importer not only has nice features for renaming imported files with sequence numbers and dates, but can optionally import as a copy or a link and even ignore duplicates with different names, and it provides stop-motion and frame-grab options. Studio also supports watch folders, to automatically import media files you add to specified disk folders.
Avid has provided extensive resources for helping you get started with Studio and then dive in deeper. The help file is also available as a 300-page PDF user manual, and is augmented by a guided tour that steps through the editing workflow. Avid also provides video tutorials from Class on Demand, available online or on DVD.
The Studio interface is nicely accessible, with not-so-tiny tabs and buttons, and a reasonable number (but not overwhelming array) of single-click tools. Most options are immediately accessible in visible window panels, instead of being buried deep in nested context menus. You then can hover over buttons to see the pop-up tool tip, typically including both the name and an additional sentence of explanation. However, these interface elements can sometimes get in the way of each other when you are trying to perform a precise edit.
The library is the main hub of studio, with the asset tree of not only all your media and projects, but also your virtual collections to group assets, plus all the creative elements, including built-in and add-in effects, transitions, sound effects, montage templates, ScoreFitter audio tracks, titles, and disc menus. You can view these in different ways, rate and tag, search, and preview in a pop-up Player window with full transport controls.
A compact version of the library is also part of the main movie and disc editing windows so you can easily access your assets. The media editing windows also include a navigator strip with thumbnails to quickly switch between assets.
Of course you can import assets and immediately begin editing them in the timeline, but Studio is designed to provide a more organized approach with its media editors. You can double-click on assets in the library and open them in the associated media editor to apply basic corrections including trimming and enhancements, plus video stabilization and photo pan and zoom. These are non-destructive changes that clean up the clip so it is ready to go whenever it is used in the timeline. You also can apply these corrections to individual instances of the clip in the timeline, along with effects in the same media editor interface.
Studio provides additional helpful assists in the timeline. For example, the Smart Editing mode automatically fills or inserts or replaces dragged clips in order to best maintain horizontal and vertical synchronization. Similar more subtle details include the ability to trim timeline gaps similarly to clips, manipulate nested projects as a clip on the timeline, and click for detailed information on individual clips.
Even in its first release, Avid Studio is a well-designed step up for advanced enthusiasts, breaking through the sometimes-frustrating limitations of consumer tools to help you be more creative with your productions. The expanded workflow allows you to manage expansive collections of assets in the library, and prepare your clips in the media editors. Then get creative with the unlimited timeline, using both automated tools like montages and the ScoreFitter music generator, as well as precise hands-on control with keyframes effects and animations and audio mixing with a surround-sound pan control.
In comparison, for example, Adobe Premiere Elements focuses more on automated analysis of clips and integration with Photoshop Elements with extensive sharing options, and Sony Vegas Movie Studio has deeper options, especially for audio and music support and effects, and customization of window layouts.
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The studio was the most active in the late 2000s and early 2010s when it provided dubs of animated series for Croatian TV channels Nova TV and RTL Televizija. Nowadays it does dubs together with DLR Produkcija for Pikaboo, RTL Kockica, Toon Kids and Mini TV as well as Netflix, but rarely.
Avid Technology, Inc. (NASDAQ: AVID) today unveiled the newestofferings in its Avid Xpress family of content creation tools - theAvid Xpress Studio HD all-in-one production suite, and the Avid XpressPro HD PowerPack. The Avid Xpress Studio HD system, which now startsat just $3,495 USMSRP, is the industry's first HD content creationsuite to include highly integrated HD video editing, audio production,3D animation, compositing and titling, and DVD authoring softwareapplications combined with professional video and audio productionhardware. The new Avid Xpress Pro HD PowerPack brings together twoofferings - the Avid Xpress Pro HD software and the Avid StudioToolkit HD - in a powerful software bundle at the breakthrough priceof $2,495 USMSRP.
"When we introduced Avid Xpress Studio last year, we did whatothers in our industry couldn't - we delivered seamlessinteroperability between an unprecedented group of content creationapplications and hardware, all within a single, affordable package.With Avid Xpress Studio HD, we're raising the bar again," said TimWilson, senior product marketing manager for Avid. "We've packed thisnew version with tons of functionality, including native DVCPRO HD andAvid DNxHD support, groundbreaking 24p editing capabilities, andtighter integration between the software apps - all at an even moreaffordable price. Plus, with the new PowerPack option, we're givingAvid Xpress Pro HD customers a wider range of choices so they canselect the toolset that's best suited for their needs - and will givethem the biggest bang for the buck."
The Avid Xpress Studio HD suite is built around fiveindustry-leading software applications, including Avid Xpress Pro HD,Avid Pro Tools LE, Avid 3D, Avid FX, and Avid DVD by Sonic. Thesystem brings the entire media production process into one unifiedproduct, enabling professional content creators to offer services suchas video editing, audio postproduction, graphics, compositing, titles,effects, and distribution via tape, DVD, or the Web.
The Avid Xpress Studio HD system supports native DVCPRO HD foracquisition, editing, and output over IEEE-1394, plus Avid DNxHDencoding to create effects, transitions, and titles with the imagequality of uncompressed HD files - but the bandwidth of SD files.Users can mix both DVCPRO HD and Avid DNxHD media with SD media in thesame timeline in real time, and complete projects in a variety ofways, including output back to DVCPRO HD tape, SD DVD, or export toMPEG-2 HD, MPEG-4 AVC (H.264) or WMV-HD. The system also includes:
The Avid Xpress Studio HD system comes in two versions. AvidXpress Studio HD Essentials includes the Digidesign Mboxhardware for integrating audio I/O with the recording, editing, andreal-time mixing capabilities of the Pro Tools LE software. AvidXpress Studio HD Complete includes the eight-channel Digi 002 forprofessional audio and touch-sensitive motorized faders for automationcontrol within both the Avid Xpress Pro HD and Avid Pro Tools LEapplications. Avid Xpress Studio HD Complete also includes the AvidMojo Digital Nonlinear Accelerator (Avid DNA) forreal-time output of multiple streams of video and 3-D effects toclient monitor and tape, SD display of HD media, and the ability tomix uncompressed graphics and animation with DV media in real time.
The Avid Xpress Pro HD PowerPack combines the latest release ofAvid Xpress Pro HD software with the Avid Studio Toolkit HD suite ofsoftware offerings, which includes Avid 3D, Avid FX, and Avid DVD bySonic. Together, this package provides a robust yet affordable way forcontent creators to work on HD video projects, create graphics,composites, titles, and effects, and distribute their work to HD tape,DVD, or the Web.
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