Nokia, Tata and LG are most trusted brands in India

[vaibhav shekhar]

http://timesofindia.indiatimes.com/business/india-business/Nokia-Tata-and-LG-are-most-trusted-brands-in-India/articleshow/11527226.cms 

Nokia, Tata and LG are most trusted 

brands in India

IANS | Jan 17, 2012, 08.52PM IST

NEW DELHI: Nokia, Tata and LG are amongst most trusted brands in India, said a survey Tuesday.

The revelation was made by 'Brand Trust Report 2012' which lists India's 1,000 most trusted brands.

Nokia, Tata and LG were followed by Samsung, Sony, Maruti Suzuki, Bajaj, LIC and Airtel on the list of the most trusted brands.

"The research is conducted with 2,718 'influencer' respondents from 15 cities, generating more than two million data-points from 12,000 hours of research," Trust Research Advisory firm which conducted the survey said in a statement.

The survey also came out with 22 most trusted personalities, whose list anti-corruption crusaderAnna Hazare topped, followed by Sachin Tendulkar, Salman Khan, Amitabh Bachchan andAamir Khan.

Most trusted leaders in specific categories include Armani in branded fashion, DLF in construction, NIIT in education, ONGC in energy, PVR in entertainment, Pepsi in food and beverages (F&B) and Dabur in healthcare.

Other trusted brands included Taj Hotels in hospitality, Google in internet, ACC in manufacturing, Thomas Cook in services, Being Human in social sector, Hewlett Packard in technology, and Air India in airlines.

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Regards,

Vaibhav Shekhar
Faculty (Marketing & Strategy Department)

C-205, Academic Block

IBS - Hyderabad

Contact: +91-9010288241

[Arun Saha]

this is not fair.my samsung has to be in the list,how come this is possible?aajkal LG ke products zyada use nahi hota.the marketing research team is poor in quantitative techniques just like IBSites

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ARUNABHA SAHA

B.Tech(CSE),RCCIIT, 

MBA (MARKETING,OPERATIONS), IBS HYDERABAD

M:9666497858

Email: arunabhac...@gmail.com

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