Fwd: Nomad Asia at Lean Startup Circle?
Isaac Souweine
From: Isaac Souweine <is...@pollenizer.com>
Date: Wed, Jan 16, 2013 at 7:37 PM
Subject: Re: Nomad Asia at Lean Startup Circle?
To: TianHao Chua <tianha...@nomadasia.com>
Cc: Jamen Loh <jame...@nomadasia.com>, Hong Pang Toh <hongpa...@nomadasia.com>
Hi TianHao,
Awesome you can join! I think the content sounds great. Would also be curious to know the genesis of the original hypothesis ie what conversations did you have that gave you the idea in the first place. Also just to note that its a 10 min talk so definitely include all this info but do be conscious of the timing.
Will reach out week of Jan 28 w final details. Venue will be the hub at somerset.
Cheers,
Isaac
Hey Isaac,Thank you so much for inviting us. We are more than happy our experience with fellow entrepreneurs .We can possibly share on how we had obtained customer insights through the use of lean approach:
- How we launched a simple website within 3 weeks to test the fundamental hypotheses
- Facilitated the for initial customer development through simple tweaks (e.g., deliberate choice of country, facilitate words of mouth,etc)
- Leveraged on the initial group of customers (e.g, collecting photos and reviews from them)
- Gained key insights through the continuous engagement of potential customers, including those who did not book eventually
- Made quick iteration to make small improvements and are currently developing a new website after fundamental hypotheses were validated (with 80 pax booking in 3 months)
Underlining this methodology is the belief that customers speak the truth only when they need to pay.Please advise if this content is aligned with the presentation theme. Feel free to let us know if there are other areas we should touch on.Thank you for inviting us once again. We look forward to learning from other entrepreneurs too.m: +65 9675 8533 | e: Tianha...@NomadAsia.comOn Wed, Jan 16, 2013 at 1:33 PM, Isaac Souweine <is...@pollenizer.com> wrote:Hi TianHao,We will hold our next Lean Startup Circle on Feb. 6. Topic is customer development. Format is 3 speakers giving 8 to 10 min talk on their customer development experiences plus some Q&A.Thought you guys could provide some great insights. Would you be keen to join as one of the speakers?Cheers,Isaac
--Isaac Souweine
General Manager | Pollenizer Singapore
m +65 9026 7974 e is...@pollenizer.com
The Hive Singapore | Block 71, Ayer Rajah Crescent, Singapore
Isaac Souweine
General Manager | Pollenizer Singapore
m +65 9026 7974 e is...@pollenizer.com
The Hive Singapore | Block 71, Ayer Rajah Crescent, Singapore
Bryan Long
Hi Isaac,
I’ve sent out follow up emails to the two invited speakers. Do you have a third?
To be clear, our topic of the month is Customer Development focusing on Customer Interviews right?
- Bryan
-I
Error! Filename not specified.
m +65 9026 7974 e is...@pollenizer.com
The Hive Singapore | Block 71, Ayer Rajah Crescent, Singapore
--
Isaac Souweine
General Manager | Pollenizer Singapore
m +65 9026 7974 e is...@pollenizer.com
The Hive Singapore | Block 71, Ayer Rajah Crescent, Singapore
--
Fergie Miller
--
Fergie Miller
Fergie Miller
Bryan Long
Oooh…Fergie…Isaac got us a third speaker. It’s Dinesh Raju from Referral Candy.
Unless we want to have four speakers? I don’t have to give an overview.
Of course, we could also ask Timo if he could speak at the next event. We could cover the metrics portion of customer development which is then right up Timo’s alley.
--
