Shift - August 2008 update

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Aug 12, 2008, 4:10:09 AM8/12/08
to Shift Update
Shift is an initiative to tackle stigma and discrimination surrounding
mental health issues in England. Our aim is to create a society where
people who experience mental health problems enjoy the same rights and
opportunities as other people.

Shift has been extended to 2011 and made much progress so far this
year.


++ Media ++

We will be delivering training on reporting mental illness and suicide
to trainee journalists at post-graduate and vocational journalism
courses from the new academic year, starting October 2008.

We are working closely with the Royal College of Psychiatrists and
leading mental health charities to change the news agenda around
mental illness and violence. We intend to get across the 'other side
of the story', stressing that most people with mental health problems
are not violent, when the media reports on homicides perpetrated by
mental health patients. This collaborative project, called 'Context'
is due to be up and running in late autumn, 2008.

We are exploring setting up with mental health charities a 'Stigma
Stop Watch' system - a web-based service, encouraging people to praise
good reporting of mental illness and condemn bad.

We have commissioned a consultancy to undertake 12 focus groups to
examine the role of the media in the shaping public fears of people
with mental health problems.

Finally, we have commissioned organisations to undertake work on Black
and Ethnic Minority Communities that experience a double stigma of
mental illness, in the first half of 2008.

Previous work includes the publication earlier this year of 'What's
the story?', a guide for journalists on reporting mental illness and
suicide. It was endorsed by key media figures including Channel 4 News
presenter Jon Snow, chat show host Trisha and the BBC's home editor
Mark Easton. It tackles the difficult issue of violence, by
encouraging journalists to set violent crime linked to mental illness
into the wider context that most people with mental health problems
are not violent. More than 10,000 copies of handbook were distributed
to journalists across England. Credit-card sized reminders with key
tips and a website version were also produced.

To find out more about What's the Story, visit:
http://www.shift.org.uk/mediahandbook

Shift is continuing to operate its Speakers Bureau, a bank of 40
people with mental health problems or informal carers who talk to the
media and at public events about their experiences to breakdown
stereotypes and pre-conceptions. This year we are recruiting more
speakers from a black and minority ethnic background in recognition of
the fact that the stigma of mental illness is worse amongst these
groups.

To find out more about the Shift Speakers' Bureau, visit:
http://www.shift.org.uk/speakersbureau

We have also published electronically 'Mind over Matter II' our annual
analysis of media coverage. This year's report looked at coverage in
March and October 2006 and found little improvement in reporting from
the previous year. Mind over Matter III is due to be published
towards the end of this year.

To download a copy of Mind Over Matter 2, visit:
http://snipurl.com/mindovermatter2

Current work includes:
1. Newcastle and Gateshead Art Studio (North East) 'Black and White' a
photographic exhibition produced by members of a diverse community in
Newcastle.
This work is due to be completed by the end of May 2008. Photographs
will be available for physical exhibitions from the summer and
electronically via the Shift website from June.
2. Azko Films (Eastern) 'Open Secrets' a short film about mental
illness, shame and a middle class Asian family.
The film stars Saeed Jaffrey and Valmike Rampersad and is currently
being edited and is due to be launched in June.
3. Birmingham and Solihull Mental Health Trust (West Midlands)
Qualitative and Quantitative Research Project looking at the coverage
of mental health stories in African Caribbean media.
This work is due to be completed in the summer. The findings are due
to be made available on the Shift website from that time.
4. Ethnic Communications (London based firm) Qualitative Research
Project looking at the handling of mental health content in the South
Asian media.
This work is due to be completed by the end of May. The findings are
due to be made available on the Shift website from the summer.


++ Employment ++

Around 25,000 copies of the Shift Line Manager's Resource have been
distributed across England with a focus on Government Departments and
public services. Shift has attended and spoken at a number of
national events including Health and Wellbeing @ work and will be
presenting at events in autumn 2008 and 2009 to promote the resource.

For copies of the Line Managers' Resource please email
sh...@csip.org.uk or go to http://www.shift.org.uk/employers

To find out more about the Line Managers' Resource, visit:
http://www.shift.org.uk/employers


The Shift Review Panel has started work and the first reviews of
materials produced for employers will be available via the Shift
website in the summer. Over 20 sets of materials are currently on the
review list. The reviews will enable employers to target the most
appropriate resources for their needs.

Shift has commissioned three short films to be made about mental
health, employment, stigma and discrimination. The films are due to
be completed by the end of the summer and launched in the autumn.

To find out more about our employment work, visit:
http://www.shift.org.uk/work/employment


++ Football ++

Shift is part of the Mental Health Advisory Group set-up in
partnership with the FA, PFA, Premier League, Football Foundation and
Sporting Chance.

This group is planning to hold a national 2-day event on 12th and 13th
October around the subject of football and mental health. A national
5-aside competition will take place on Saturday 12th October and a
conference at Manchester City's Football Ground will take place on
Monday 13th October.

To find out more about our sports work, visit:
http://www.shift.org.uk/work/sport


++ Shift on the Web ++

Shift has launched a new version its website and is testing the use of
a number of social networking tools. Shift has also updated the Line
Managers' Web Resource and the What's the Story media microsite.

Please be aware that these changes may mean that some old bookmarks
may no longer work. Please email sh...@csip.org.uk if you need help.

See the new Shift website here:
http://www.shift.org.uk

Facebook members can follow our work here:
http://www.facebook.com/pages/Shift/18052500287

See our bookmarks on Delicious here:
http://delicious.com/shiftstigma

Follow our Twitter feed here:
http://twitter.com/shiftstigma

The updated Line Managers' Web Resource is here:
http://www.shift.org.uk/employers

The update What's the Story microsite is here:
http://www.shift.org.uk/mediahandbook


++ Get Involved ++

The Shift website lists a number of ways in which you can help us with
the work that we do.

To find out more, please visit:
http://www.shift.org.uk/getinvolved
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