[DS reporting API] unattributed keywords coming soon

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Dustin Tseng

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May 22, 2018, 6:55:07 PM5/22/18
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In a few weeks, DoubleClick Search will introduce reporting on unattributed keywords. Unattributed keywords will be identified by having a keywordId attribute of 0.

Keywords may be unattributable for a number of reasons. One of the more common cases occurs due to differences in how DoubleClick Search and AdWords handle recreated keywords. See "What are unattributed ads and keywords?"
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