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US-CA-Seal Beach Senior Sales/Marketing Executive

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Feb 20, 1997, 3:00:00 AM2/20/97
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Title: Senior Sales/Marketing Executive
Location: US-CA-Seal Beach
Type: Recruiter
Name: The poster has chosen to remain anonymous. You may
click the link below to send the poster a message.
EMail: Kare...@gmsi.com
Duration: Permanent
More Info: http://www2.HeadHunter.NET/scripts/msg.wsc/respage.p?ResID=AAADMH


Resume:

ROBERT BRUCE LASSITER, JR.

PHONE: 310-598-0060
Email: resu...@aol.com
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OBJECTIVE

Senior Sales Executive


SUMMARY

Over 10 years of bottom line experience in sales, marketing, and financing of
major entreprenurial domestic and international projects with heavy
concentration in business development.


PROFESSIONAL EXPERIENCE

HealthVISION Corporation - Santa Rosa, CA; 1995-Present
Senior Sales Executive

Responsible for all facets of sales and marketing related functions for the
CareVISION Clinical Data Repository/Computerized Patient Record in the Western
and Midwestern United States.

· Defined sales and pricing strategies.
· Identified and negotiated contract requirements
· Managed budget and financial reports
· Coordinated and managed a professional sales and support staff.


Physician Claim Corporation - Irvine, CA; 1993-1995
Vice President, Sales

Responsible for all sales, marketing, and major proposals for a start-up
software firm. Territory included the Western United States and Canada.

· Increased revenue from zero to $1.7 million.
· Defined and directed sales and pricing strategy.
· Managed sales and support personnel
· Represented the company in contractual dealings with clients, ensuring
positive relationships.
· Identified and negotiated contratucal requirements including P&L
responsibility, budgets and financial reporting.


Montgomery Ryland - Fountain Valley, CA; 1990-1993
Vice President, Sales and Director of Marketing

Responsible for new business development and product marketing for a
leading facilities management and software project management company.

· Closed 3 major FM contracts worth over $41 million dollars.
· Increased revenue from zero to $11 million for project management division.
· Organized product conferences, tradeshows, advertising, and direct mail
campaigns.
· Coordinated ongoing customer satisfaction monitoring systems with a primary
focus on IBAX in project management.
· Designed market research projects.


Data General Corporation - Irvine, CA 1987 - 1990
Senior Sales Representative

Responsible for all facets of sales and marketing DG mainframe computer systems
to hospitals in Southern California and Hawaii.

· 1990 Team Aviion member selected out of top 25 reps worldwide.

EDUCATION

Masters of Business Administration - University of Southern California - 1991
BA, History & Economics - Auburn University - 1986

PERSONAL INTERESTS

Golf, Chess, Literature, Weight training, Foreign cultures, Sports cars.

PERSONAL VITAE

Raised in Palm Beach, FL and Orange County, CA.
Two children.


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