A Multi National Corporation (MNC) is a company that has its
facilities and assets in at least one country other than its home
country. Such companies have offices and factories in different
countries and usually have a centralized head office where they
co-ordinate global management. Multinationals are sometimes also
referred to as ‘transnational corporations’. The term ‘multinational’ is
more of an American term whereas the term ‘transnational’ is European.
Conservatively counted there are about 63,000 multinational corporations
in the World.
The first multinational appeared in 1602 and was the Dutch East
India Company. These corporations originated early in the 20th century
and proliferated after World War II. Today, some of the very large
multinationals have revenues that exceed the GDP of many developing
countries. For instance, Wal-Mart’s global revenue in 2007 was
$287,989mn while GDP of Norway same year was $250,805mn. Similarly,
Shell Group’s revenues were $268,690mn and South Africa’s GDP was
$213,100mn.
About a decade back, all major multinationals were American,
Japanese or Western European, such as Nike, Coca-Cola, Wal-Mart, AOL,
Toshiba, Honda and BMW etc. This is true to some extent today also but
as of now, India also boasts of many MNCs like Wipro, Infosys, Tata,
Reliance, ONGC, GAIL, ITC etc are to name a few. Many Indian MNCs had
made their global presence felt to others. Following facts give an
insight into the significance of Indian MNCs-
1)Tata Motors sells its passenger-car Indica in the UK through a
marketing alliance with Rover and has acquired a Daewoo Commercial
Vehicles unit giving it access to markets in Korea and China.
2)Dr Reddy’s Laboratories became the first Asia-Pacific
pharmaceutical company outside Japan to list on the New York Stock
Exchange in 2001
3)Asian Paints is among the 10 largest decorative paints makers in
the World and has manufacturing facilities across 24 countries.
4)Small auto components company Bharat Forge is now the World’s
second largest forgings maker. It became the World’s second largest
forgings. Its workforce includes Japanese, German, American and Chinese
people. It has 31 customers across the world and only 31 percent of its
turnover comes from India.
5)Essel Propack is the world's largest manufacturers of lamitubes -
tubes used to package toothpaste. It has 17 plants spread across 11
countries and a turnover of Rs 609.2 crore for the year ended December
2003. The company commands a staggering 30 percent of the 12.8
billion-units global tubes market.
6)About 80 percent of revenues for Tata Consultancy Services (TCS) comes from outside India
7)Infosys has as many as 30 marketing offices across the world and
26 global software development centers in the US, Canada, Australia, the
UK and Japan.
8)Sundram Fasteners, a nuts and bolts company decided to acquire a
plant in China. The plant in Jinxing city in the Haiyan economic zone
has ensured one fact: that its customers who were earlier buying Sundram
products in Europe and the US, did not have to go far from home to
access the product.
9)Vedanta Resources, the holding company of the Sterlite group
raised a record $1 in its maiden public offering on the London Stock
Exchange (LSE).
10)Aurobindo Pharma is already part global with eight subsidiaries
across the World, two JVs in the US and a new acquisition in China. Half
of its revenues come from exports, which accounted for 47 percent of
the total sales. It has strong presence in emerging markets of Asia,
Brazil and Latin America.
Indian MNCs before the advent of the global slowdown in 2007 were
actively involved in acquiring companies around the globe like Infosys
Technology’s acquisition of Expert Information Services, Australia;
Bharat Forge purchased Carl Dan Peddinghaus, Germany; Wockhardt acquired
CP Pharmaceuticals, UK; Cadilla Health acquired Alpharma SAS, France;
Wipro acquired NerveWire Inc, US; acquisition on Oryzalin Herbicide, US
but United Phosphorous are to name a few.
However, the picture of all Indian MNCs is not that rosy. As per a
study by the Hindu Business Line, in 2009 about 40% of all Indian MNCs
suffer from negative performance of their overseas subsidiaries.
The presence, growth, and competitiveness of Indian companies in
overseas markets is primarily being driven by two factors - One, the
process of liberalization and globalization of the Indian economy has
led to the development of competitive capabilities by the Indian
companies and has brought about intensive interaction with global
corporations, professionals, capital, ideas, and practices. Two, the
transforming impact of information and communication technology (ICT) on
the world of business has resulted in the emergence of new types of
businesses and Indian companies utilized both the factors for best use.
There is no element of doubt that liberalization has supported the
Indian economy and enabled it to churn the wheels of development and
progress moving. The advent of multinationals in India has evolved
through various stages but even as of now these companies have not come
of age. Globalization has, of course, provided wings to the activities
of investment, financing and operations of Indian companies. Indian
multinationals have just begun to mark their global presence.
The coming of age of these multinationals would mean revenues,
profits and assets at par with those leading in the World. Indian
multinationals are performance-wise improving every year. But what still
matters are global presence and reach to a much larger extent. Further,
presence of Indian MNCs are more tilted in service and energy sector
and they are absent in primary sector.
Thus, not only Indian MNCs should strive more aggressively to take
on other companies in increasingly competitive environment but also
participate more actively in handling their corporate social
responsibility.
--
------------------------
Ankit Shukla