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Book Synopsis :

In When Hollywood Had a King, the distinguished journalist Connie Bruck tells the sweeping story of MCA and its brilliant leader, a man who transformed the entertainment industry? businessman, politician, tactician, and visionary Lew Wasserman. The Music Corporation of America was founded in Chicago in 1924 by Dr. Jules Stein, an ophthalmologist with a gift for booking bands. Twelve years later, Stein moved his operations west to Beverly Hills and hired Lew Wasserman. From his meager beginnings as a movie-theater usher in Cleveland, Wasserman ultimately ascended to the post of president of MCA, and the company became the most powerful force in Hollywood, regarded with a mixture of fear and awe. In his signature black suit and black knit tie, Was-serman took Hollywood by storm. He shifted the balance of power from the studios?which had seven-year contractual strangleholds on the stars?to the talent, who became profit partners. When an antitrust suit forced MCA?s evolution from talent

Book Detail :

Author : Connie Bruck

Pages : 528 pages

Publisher : Random House Trade Paperbacks

Language :

ISBN-10 : 0812972171

ISBN-13 : 9780812972177

 

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