Brand new website design course
Designing for Persuasion Emotion and Trust (PET)
Pretoria, 8 – 10 December 2009
Todays interactive, online environment demands an understanding of
the power of persuasion, emotion and trust in order for your web site
to be truly effective.
Whether your site is ecommerce, informational or transactional, you
can dramatically increase online engagement by applying a new
understanding of how people make decisions.
Explore the next generation of user experience design in our new,
three-day training course – Designing for Persuasion, Emotion, and
Trust (PET). It provides the essential knowledge for you to:
• Create designs that motivate specific actions
• Appeal to the emotional and rational aspects of decision making
• Test and measure your web site’s emotional and persuasive impact
• Increase customer conversion, loyalty, and adoption
Not to be missed by marketers, graphic, web and application designers,
usability professionals, and product, mobile and wireless interaction
designers.
For course details and to register online, please see
www.humanfactors.com/training
Venue: Meraka Institute, CSIR Site – Building 43a, Meiring Naude
Road,
Brummeria, Pretoria
Dates: 8 – 10 December 2009
Contact Details:
Name: Human Factors International
Town: London
Telephone:
+44 207 193 4720
Email:
tomasz.k...@humanfactors.com
Web:
www.humanfactors.com/training