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The Social Network is a 2010 American biographical drama film directed by David Fincher and written by Aaron Sorkin, based on the 2009 book The Accidental Billionaires by Ben Mezrich. It portrays the founding of social networking website Facebook. It stars Jesse Eisenberg as Facebook founder Mark Zuckerberg, with Andrew Garfield as Eduardo Saverin, Justin Timberlake as Sean Parker, Armie Hammer as Cameron and Tyler Winklevoss, and Max Minghella as Divya Narendra. Neither Zuckerberg nor any other Facebook staff were involved with the project, although Saverin was a consultant for Mezrich's book.[4]
On October 28, 2003, 19-year-old Harvard University sophomore Mark Zuckerberg is dumped by his girlfriend, Erica Albright. Returning to his dorm, Zuckerberg writes an insulting post about Albright on his LiveJournal blog. He creates a campus website called Facemash by hacking into college databases to steal photos of female students, then allowing site visitors to rate their attractiveness. After traffic to the site crashes parts of Harvard's computer network, Zuckerberg is given six months of academic probation. However, Facemash's popularity attracts the attention of twins Cameron and Tyler Winklevoss and their business partner Divya Narendra. The trio invites Zuckerberg to work on Harvard Connection, a social network exclusive to Harvard students and aimed at dating. Zuckerberg approaches his friend Eduardo Saverin with an idea for Thefacebook, a social networking website that would be exclusive to Ivy League students. Saverin provides $1,000 in seed funding, allowing Zuckerberg to build the website, which quickly becomes popular. When they learn of Thefacebook, the Winklevoss twins and Narendra are incensed, believing that Zuckerberg stole their idea while misleading them by stalling development on the Harvard Connection website. They raise their complaint with Harvard President Larry Summers, who is dismissive and sees no value in disciplinary action on Thefacebook or Zuckerberg.
Saverin and Zuckerberg meet fellow student Christy Ling, who asks them to "Facebook me," a phrase that impresses them. As Thefacebook grows in popularity, Zuckerberg expands the network to Yale University, Columbia University, and Stanford University. Ling arranges for Saverin and Zuckerberg to meet Napster co-founder Sean Parker, who presents a "billion-dollar" vision for the company. Zuckerberg is impressed, but Saverin dismisses him as paranoid and delusional. Parker also suggests renaming the site to Facebook. Later, Zuckerberg relocates the company to Palo Alto on Parker's advice; Saverin remains in New York to work on business development. Parker later moves into the house that Zuckerberg is using as a base of operations and becomes more involved with the company, much to Saverin's annoyance.
Joe Morgenstern in The Wall Street Journal praised the film as exhilarating but noted: "The biographical part takes liberties with its subject. Aaron Sorkin based his screenplay on [...] The Accidental Billionaires, so everything that's seen isn't necessarily to be believed."[69]Among the film's very few negative reviewers was Nathan Heller of Slate, who described it as "rote and deeply mediocre" as well as "maddeningly generic", and believed that, "Sorkin and Fincher's 2003 Harvard is a citadel of old money, regatta blazers, and (if I am not misreading the implication here) a Jewish underclass striving beneath the heel of a WASP-centric, socially draconian culture... to get the university this wrong in this movie is no small matter."[70]
Journalist Jeff Jarvis acknowledged the film was "well-crafted" but called it "the anti-social movie", objecting to Sorkin's decision to change various events and characters for dramatic effect, and dismissing it as "the story that those who resist the change society is undergoing want to see".[93] Technology broadcaster Leo Laporte concurred, calling the film "anti-geek and misogynistic".[94] Sorkin responded to these allegations by saying, "I was writing about a very angry and deeply misogynistic group of people".[95]
Since its release, The Social Network has been cited as inspiring involvement in start-ups and social media.[102] Bob Lefsetz has stated that: "watching this movie makes you want to run from the theatre, grab your laptop and build your own empire,"[103] noting that The Social Network has helped fuel an emerging perception that "techies have become the new rock stars."[104] This has led Dave Knox to comment that: "fifteen years from now we might just look back and realize this movie inspired our next great generation of entrepreneurs."[103] After seeing the movie, Zuckerberg was quoted as saying he is "interested to see what effect The Social Network has on entrepreneurship", noting that he gets "lots of messages from people who claim that they have been very much inspired... to start their own company."[105] Saverin echoed these sentiments, stating that the film may inspire "countless others to create and take that leap to start a new business."[106] In one such instance, the co-founders of Wall Street Magnate confirmed that they were inspired to create the fantasy trading community after watching The Social Network.[107]
Following the close of the decade, The Social Network was recognized as one of the best films of the 2010s. Metacritic reported that it was listed on over 30 film critics' top-ten lists for the 2010s, including eight first-place rankings and four second-place rankings. Metacritic ranked The Social Network third overall, following Mad Max: Fury Road and Moonlight.[110] Esquire named The Social Network the best of the 2010s, calling it Citizen Kane "for the Internet age" and dubbing it "the movie of our new millennium".[111] With Facebook going "from a utopian, world-shrinking force of good to a potential threat to democracy", Esquire wrote, "Fincher seemed to sense all of this and more long before anyone else. And his brilliant, troubling film bristles with that queasy sense of prophecy and prescience."[111] Polygon, calling The Social Network the best film of the decade, wrote, "The Social Network, by chance or by design, has become one of the most immensely relevant movies of this decade... But after nearly a decade of watching Facebook 'move fast and break things,' including news websites, social video, politics, etc., the movie's tangible sense of tension can easily be reinterpreted as foreboding for what comes after you make a billion friends."[112] Director Quentin Tarantino called the film the best of the 2010s, singling out the script by Aaron Sorkin, whom he described as "the greatest active dialogist".[113]
A social network is a social structure made up of a set of social actors (such as individuals or organizations), sets of dyadic ties, and other social interactions between actors. The social network perspective provides a set of methods for analyzing the structure of whole social entities as well as a variety of theories explaining the patterns observed in these structures.[1] The study of these structures uses social network analysis to identify local and global patterns, locate influential entities, and examine network dynamics.
Social networks and the analysis of them is an inherently interdisciplinary academic field which emerged from social psychology, sociology, statistics, and graph theory. Georg Simmel authored early structural theories in sociology emphasizing the dynamics of triads and "web of group affiliations".[2] Jacob Moreno is credited with developing the first sociograms in the 1930s to study interpersonal relationships. These approaches were mathematically formalized in the 1950s and theories and methods of social networks became pervasive in the social and behavioral sciences by the 1980s.[1][3] Social network analysis is now one of the major paradigms in contemporary sociology, and is also employed in a number of other social and formal sciences. Together with other complex networks, it forms part of the nascent field of network science.[4][5]
The social network is a theoretical construct useful in the social sciences to study relationships between individuals, groups, organizations, or even entire societies (social units, see differentiation). The term is used to describe a social structure determined by such interactions. The ties through which any given social unit connects represent the convergence of the various social contacts of that unit. This theoretical approach is, necessarily, relational. An axiom of the social network approach to understanding social interaction is that social phenomena should be primarily conceived and investigated through the properties of relations between and within units, instead of the properties of these units themselves. Thus, one common criticism of social network theory is that individual agency is often ignored[6] although this may not be the case in practice (see agent-based modeling). Precisely because many different types of relations, singular or in combination, form these network configurations, network analytics are useful to a broad range of research enterprises. In social science, these fields of study include, but are not limited to anthropology, biology, communication studies, economics, geography, information science, organizational studies, social psychology, sociology, and sociolinguistics.
In the late 1890s, both Émile Durkheim and Ferdinand Tönnies foreshadowed the idea of social networks in their theories and research of social groups. Tönnies argued that social groups can exist as personal and direct social ties that either link individuals who share values and belief (Gemeinschaft, German, commonly translated as "community") or impersonal, formal, and instrumental social links (Gesellschaft, German, commonly translated as "society").[7] Durkheim gave a non-individualistic explanation of social facts, arguing that social phenomena arise when interacting individuals constitute a reality that can no longer be accounted for in terms of the properties of individual actors.[8] Georg Simmel, writing at the turn of the twentieth century, pointed to the nature of networks and the effect of network size on interaction and examined the likelihood of interaction in loosely knit networks rather than groups.[9]
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