Disney's president of marketing Asad Ayaz said that after Black Widow was delayed from its original May 2020 release date, the marketing team paused their campaign for the film. Once they began working towards a new release date in 2021, they were able to use character looks and story points they had not revealed in the initial campaign to build a new approach to the film. Ayaz explained that they did not want it to feel like they had returned to the same marketing campaign, which focused on the Black Widow symbol and her traditional black costume. The marketing team differentiated the new campaign by instead featuring the character's new white costume from the film, and by focusing on her legacy as an Avenger.[175] The campaign featured 30 brands, including co-branded opportunities with GEICO, Ziploc, BMW, and Synchrony Bank. Additional custom partnerships occurred with Fandango, YouTube, Roku, TikTok, and Amazon, with a Twitter E3 gaming sponsorship as well as announcements, posters, and collectibles for premium theater experiences such as IMAX.[5]
In September 2020, Barbie released two Black Widow dolls featuring Romanoff's black and white outfits from the film.[176] Marvel released another trailer in April 2021, which Austen Goslin at Polygon described as a new "final" trailer for the film's new release date. He said it only had a few new scenes in it but provided the best look yet at the villain Taskmaster. Goslin highlighted the Russian-inspired version of The Avengers theme music used at the end of the trailer.[177] Germain Lussier of io9 also highlighted the use of The Avengers theme, feeling that the music combined with footage from previous MCU films as well as flashback moments of Romanoff and her family made the trailer feel more epic than the previous "final" trailer. Lussier said it was a trailer that "gets you excited for the return" of MCU films after the pandemic delays.[178] Ethan Anderton of /Film said the free-falling fight with Taskmaster showcased in the trailer "looks like a sequence unlike any other" in the MCU.[179] The trailer received over 70 million views in its first 24 hours.[180] On July 5, Moneymaker: Behind the Black Widow, a half-hour documentary special centered on Johansson's stunt double Heidi Moneymaker, premiered on ESPN+ as part of ESPN's E60 series. The special was directed by Martin Khodabakhshian and narrated by Johansson. A subsequent, eight-minute version of the special aired on ESPN's Outside the Lines on July 10.[181][182] An episode of the series Marvel Studios: Legends was released on July 7, exploring Black Widow using footage from her previous MCU appearances.[183]
These spiders spin large webs in which females suspend a cocoon with hundreds of eggs. Spiderlings disperse soon after they leave their eggs, but the web remains. Black widow spiders also use their webs to ensnare their prey, which consists of flies, mosquitoes, grasshoppers, beetles, and caterpillars. Black widows are comb-footed spiders, which means they have bristles on their hind legs that they use to cover their prey with silk once it has been trapped.
To feed, black widows puncture their insect prey with their fangs and administer digestive enzymes to the corpses. By using these enzymes, and their gnashing fangs, the spiders liquefy their prey's bodies and suck up the resulting fluid.
Black widows use a silk-like substance to weave tangled-looking webs, typically close to the ground in covered or dark places, such as near drain pipes or under logs. The female hangs upside down in the web to await her prey, exposing her bright markings as a warning to potential predators.
The black widow senses vibrations to the web. When an unlucky intruder gets trapped, the spider immediately begins weaving its glue-like webbing around it. Insects such as flies, mosquitoes, or even larger prey like grasshoppers are typically caught. Once captured, the black widow injects its victims with poison, paralyzing them.
Each species occupies a distinct region of North America, as their names suggest: Eastern black widows (L. mactans), northern black widows (L. variolus), and western black widows (L. hesperus). These three species have very similar physical and behavioral characteristics.
Two weeks later, having escaped custody, Romanoff received a short haircut and dyed her hair blonde while also sporting Yelena Belova's vest. She headed back to Ohio to meet up with Rick Mason who had provided her with a Quinjet. Before doing so, she stopped by her old neighborhood on her motorcycle. She saw her childhood home for the first time since she left it in 1995. A kid playing the the street recognized her and did the black widow bite motion with her fist. Romanoff did it back.[20]
The widow spiders, genus Latrodectus, are found worldwide in the warmer regions of most continents. The taxonomy of these spiders is challenging and as few as six to as many as twenty-eight species are recognized. In the United States, there are probably five species: the southern black widow, L. mactans; northern black widow, L. variolus; western black widow, L. hesperus; brown widow, L. geometricus; and the red widow, L. bishopi.
The southern black widow, L. mactans, is found in Pennsylvania. It is probable that the northern black widow, L. variolus, is also present. Occasionally, the brown and the red widow spiders are introduced on potted plants from southern Florida.
The female southern black widow is shiny and jet black. The underside of the abdomen has the well-known orange to red hourglass marking, while the dorsum is unmarked or can have up to four red dots. They are 8 to 13 millimeters in body length and measure 25 to 35 millimeters with legs extended. The male, which is black and has white underbody markings with red spots, is only 4 to 6 millimeters long (12 to 18 millimeters including its legs).
Black widows can be found under stones, in stumps or woodpiles, in vacant rodent holes, in the dark corners of barns and garages, and in outdoor privies and other undisturbed cavities. Their webs are skimpy and disorganized.
Immature and male black widows do not possess fangs large enough to pierce human skin, so bites are almost entirely due to adult female spiders, especially females protecting an egg sac. Reactions to bites can range from no reaction or localized symptoms to a severe systemic reaction, which is described below.
Black widow venom is principally neurotoxic, so at first a bite is almost painless. However, pain will be felt one to two hours later, and occasionally the patient may experience a tingling along the nerves or down the spine. There is almost no swelling at the site of the bite, although the site may exhibit two red fang marks and be surrounded by a rash or erythema.
While a black widow bite is extremely unpleasant, deaths from black widow bites are extremely rare. According to the American Association of Poison Control Centers, approximately 2,200 people are bitten in the United States by black widows every year, but no deaths have been recorded due to black widow bites since 1983.
The black widow spider species, also known by its biological nomenclature as the Latrodectus species is one of more than 40,000 different species of spiders. Clinically, it is one of most significant species of spiders worldwide. Within the United States, it is responsible for most of the clinically significant envenomation among all species of spiders. There are more than 30 different types of black widow spiders worldwide; however, not all species are as relevant due to their separation from human habitat. The Black Widow, or Latrodectus mactans, is easily identified by its characteristic shiny black body and strikingly red hourglass-shaped marking on the abdomen. This activity reviews the pathophysiology and presentation of a black widow spider bite and highlights the role of the interprofessional team in its management.
Objectives:
The black widow spider species, also known by its biological nomenclature as the Latrodectus species is one of more than 40,000 different species of spiders. Clinically, it is one of most significant species of spiders worldwide. Within the United States, it is responsible for most of the clinically significant envenomation among all species of spiders. There are more than 30 different types of black widow spiders worldwide; however, not all species are as relevant due to their separation from human habitat.[1][2]
Approximately 2600 Latrodectus-species exposures are reported to the National Poison Data System (NPDS) each year. Black widow spiders thrive in warmer climates, and except in Antarctica, exist on every continent. The 2 species most commonly implicated in envenomation within the United States are the Latrodectus mactans, or the southern black widow spider, and the Latrodectus hesperus, or the western black widow spider. Southern widow spiders are primarily located in the southeastern United States (including southern Ohio and Maryland). The western black widow spider is located along the western half of the United States, ranging from Canada to the north and extending southward to Mexico. Additional species in the United States include the Latrodectus variolus found in Eastern states, including New England; the Latrodectus bishopi, also found in the Southern states; and the Latrodectus geometricus, which is the brown widow found in the far Western states. The primary habitat of the black widow spider is outdoors where they are found in firewood, garages, gardening equipment, trash, outdoor equipment, outhouses, and on outdoor furniture. Exposures rise in spring months and continue to increase as the summer progresses into autumn.[4][5]
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