9 & 10 Juin 2005
LouiseTV
Could advertising on Google become more expensive than advertising on
network TV? MarketerToday has the latest report on this prediction.
http://www.searchenginelowdown.com/2005/06/google-to-become-more-expensive-than.html
----------------------------------------------------
Google: World's Biggest Media Company
As it hit a historical high of just pennies beneath $300 Tuesday, GOOG
stock made Google the world's biggest media company as measured by
financial valuation: 80-billion dollars. (Time Warner is valued at
about 78-billion, on sales of 42-billion. Google reports sales of
3.2-billion.) The stock ratcheted down by about 20 dollars after that,
but there's no question those elevated forecasts have given GOOG a
boost.
http://google.weblogsinc.com/entry/1234000650046039/
Google Tops Time Warner as #1 Media Company
If I were the RoadRunner I'd be pretty upset right about now. Google's
got so much cash they're making Time Warner look pretty pale in
comparison.
Reports on Wall Street now confirm that Google is "the most valuable
media company on the planet" with a market capitalization of $80.8
billion that surpasses Time Warner's $79.8 billion.
Of course, market caps are extremely fluid and any nudge either way
(Google down, Time Warner up, etc.) could cause Google to become the
second biggest once again. That said, Google's stock performance has
been nothing less than amazing as of late. The stock price has gone up
by a third in the last 4 weeks alone, trading at 3 1/2 times its August
IPO price of $85.
This paradigm shift is especially interesting considering Time Warner's
merger with AOL, once considered the Internet behemoth to beat. Looks
like those days are over.
http://searchviews.com/archives/2005/06/google_tops_tim.php
----------------------------------------------------
Anatomy Of An Internet Search Engine
For some unfortunate souls SEO is simply the learning of tricks and
techniques that, according to their understanding, should propel their
site into the top rankings on the major search engines. This
understanding of the way SEO works can be effective for a time however
it contains one basic flaw ... the rules change. Search engines are in
a constant state of evolution in order to keep up with the SEO's in
much the same way that Norton, McAfee, AVG or any of the other
anti-virus software companies are constantly trying to keep up with the
virus writers.
http://www.isedb.com/news/article/1194
----------------------------------------------------
The First Thing We Do: Let's Offshore the Managers
Opinion: It makes no sense to offshore application
developers. But outsourcing management, now that's a tactic
with some serious benefits! Disagree? Angus wants to hear
your arguments, pro and con. Why should you keep your job
when a programmer's gig goes to Bangalore?
http://ct.enews.cioinsight.com/rd/cts?d=188-228-1-20-111947-28495-0-0-0-1
----------------------------------------------------
CIOs: Crisis of Confidence
Opinion: CIOInsight's Ed Cone concludes that IT and
businesspeople trust the technology they're building, but
not their company's ability to use it correctly, Bain report
reveals.
http://ct.enews.cioinsight.com/rd/cts?d=188-228-1-20-111947-28489-0-0-0-1
----------------------------------------------------
[IMP] Important for those who sell business products
If you would like to connect with the still highly untapped
work at home mom market and sell them more quality business
products, get your copy now.
http://www.internetbasedmoms.com/marketingtomoms.html
This message is sent to subscribers of Alice
Seba's Internet Marketing Prescriptions only. You
have likely subscribed by signing up for the Truth
about Traffic Course or at my InternetMarketingSweetie.com,
WAHMCopywriter.com, InternetBasedFamily.com, AliceSeba.com
or InternetBasedMoms.com websites.
alic...@aliceseba.com
----------------------------------------------------
CRN announces the launch of CRN TV- an online news program
brought to you by the editors of CRN. CRN TV videos are brief
news clips that give you even greater insight into news you can
use to drives sales. In this week's program, CRN analyzes Sun's
purchase of StorageTek, Lexmark's CEO reflects on its relationship
with Dell and new printers and the CRN Test Center looks at MIMO
wireless products. View the program or an archive of previous
recordings at:
http://newsletter.crn.com/cgi-bin4/DM/y/eoXb0HhqNw0KSn0DLHB0Ei
----------------------------------------------------
Your passwords may not be protecting you at all if you use
cookies to log yourself in. But there's a way to make strong
passwords easy. See how in this week's Security Tip.
http://ct.enews.pcmag.com/rd/cts?d=184-1821-14-56-63593-201767-0-0-0-1
----------------------------------------------------
2005, ANNÉE DÉCISIVE POUR LES PAUVRES DU MONDE, PRÉVIENT KOFI ANNAN
New York, Jun 9 2005 3:00PM
Le Secrétaire général a lancé aujourd'hui le dernier rapport sur
les progrès accomplis dans les Objectifs du Millénaire pour le
développement avant le Sommet de septembre, rappelant qu'au vu des
retards accumulés par de nombreux pays, les décisions prises cette
année seraient absolument cruciales pour garantir leur réalisation
d'ici à 2015.
« Cette année sera cruciale dans nos travaux pour réaliser les <"
http://www.un.org/french/milleniumgoals ">Objectifs du Millénaire pour
le développement (OMD) », a déclaré aujourd'hui le Secrétaire
général lors d'une conférence de lancement du rapport le plus
récent sur les progrès accomplis et les progrès à réaliser pour
atteindre les Objectifs du Millénaire pour le développement
<"http://www.un.org/french/millenniumgoals/index.html">(ODM) avant le
sommet des Nations Unies qui aura lieu du 14 au 16 septembre prochain
à New York (voir, sur le contenu du rapport, notre
<"http://www.un.org/apps/newsFr/storyF.asp?NewsID=10510&Cr=liberté&Cr1=OMD">dépêche
d'aujourd'hui).
----------------------------------------------------
Germans Head South in Search of Jobs
http://www.dw-world.de/dw/article/0,,1608832,00.html?maca=en-bulletin-433-html
As euroskeptics across the continent smugly salute France and
Holland for crushing the EU constitution ratification process, a
migratory trend among German workers validates the benefits of
cross border labor markets.
----------------------------------------------------
NATO Discusses Nuclear Future
http://www.dw-world.de/dw/article/0,,1609310,00.html?maca=en-bulletin-433-html
NATO defense ministers, who are meeting in Brussles Thursday, have
responded to a call by German Defense Minister, Peter Struck, to
review the "status of nuclear forces" in Europe.
----------------------------------------------------
The Dark Side of Web One-to-One Marketing
A University of Pennsylvania study raises questions about
how online retailers are identifying potential customers and
how they are using that information.
Read the rest of Evan's column.
http://ct.enews.eweek.com/rd/cts?d=186-2127-19-91-94074-241857-0-0-0-1
----------------------------------------------------
Inside Microsoft's PDF Killer
Heard of Microsoft's new Metro project? It's just the latest
in a long line of formats designed to unseat Adobe's
market-leading PDF. If you're looking for more details,
don't miss our extensive sit-down interview with Microsoft's
development partner, Adrian Ford. Find out why this format
is both a page description language, ala Postscript, and a
'Spool' format.
Metro Details Revealed:
http://ct.eletters.whatsnewnow.com/rd/cts?d=181-469-1-278-1016999-22343-0-0-0-1
----------------------------------------------------
Hot storage
Disk drive makers are thriving due to strong demand for MP3s, DVRs and
other consumer electronics.
By Paul R. La Monica, CNN/Money senior writer
NEW YORK (CNN/Money) - It's the consumer, stupid. That might as well
be the motto for Seagate, Maxtor and Western Digital.
http://money.cnn.com/2005/06/09/technology/techinvestor/lamonica/index.htm
----------------------------------------------------
News: Do Google Ads Help Fund Spyware?
A security researcher says Google's search-based ads play a
part in browser toolbars that violate the company's stand
against spyware and questionable download practices.
What do you think?
http://ct.enews.eweek.com/rd/cts?d=186-2125-5-92-311700-241731-0-0-0-1
Opinion: Google Needs to Step Up in Spyware Fight
Google and other the search engines should come up with a
plan to make sure the pay-per-click ads on their networks
are not helping to fund spyware. David Coursey has more.
http://ct.enews.eweek.com/rd/cts?d=186-2126-2-79-292472-241620-0-0-0-1
----------------------------------------------------
Why Europe needs research spending
(9 June 2005) On 6 April 2005 the European Commission made a proposal
for a spending programme for research and development from 2007 to
2013. This programme, in line with the Commission's proposal on the
overall budget for this period, envisages a doubling of EU funds for
research and development. This reflects the EU's political priority for
growth and jobs. The Commission's proposal is backed up by an impact
assessment study which examines the link between research investment
and increased competitiveness. The present background note highlights
some of the findings of the impact assessment. It identifies the strong
and positive impact that research and development in general, and the
European Framework Programme in particular, has on the European
economy. It describes the added value of working together at European
level and the effect on job creation within the EU.
http://europa.eu.int/rapid/pressReleasesAction.do?reference=MEMO/05/199&format=HTML&aged=0&language=EN&guiLanguage=fr
----------------------------------------------------
A Search Tool for Your Online Passwords
By Chris Sherman
Here's a interesting twist: A search toolbar that can be configured to
use your favorite engine, and securely manages all of your online login
details and passwords to boot.
http://searchenginewatch.com/searchday/article.php/3511376
----------------------------------------------------
Veille internationale
La Chine renforce la censure sur les blogs et les pages perso
La Chine est en train d'accroître significativement son contrôle du
réseau des réseaux. La dernière trouvaille du gouvernement consiste
à requérir des blogeurs et des propriétaires d'un site...
http://www.atelier.fr/article.php?artid=29987&catid=12
----------------------------------------------------
OBJECTIFS DU MILLÉNAIRE POUR LE DÉVELOPPEMENT : PROGRÈS SANS
PRÉCÉDENT ET RETARDS INACCEPTABLES, SELON UN NOUVEAU BILAN DES
NATIONS UNIES
New York, Jun 9 2005 12:00PM
Le rapport des Nations Unies sur la mise en œuvre des Objectifs du
Millénaire pour le développement, publié aujourd'hui, note des
progrès sans précédent dans la lutte contre la pauvreté au niveau
mondial, notamment en Asie, mais attire l'attention sur des retards
inacceptables qui persistent, notamment en Afrique sub-saharienne, où
chaque jour près de 30.000 mille enfants meurent de maladies que l'on
pourrait soigner facilement, soit 11 millions par an.
Au total, 25 agences des Nations Unies et organisations internationales
ont participé à l'élaboration de ce rapport de 44 pages qui
constitue l'évaluation la plus récente des progrès accomplis et des
progrès à réaliser pour atteindre les Objectifs du Millénaire pour
le développement
<"http://www.un.org/french/millenniumgoals/index.html">
(ODM) avant le sommet des Nations Unies qui aura lieu du 14 au 16
septembre prochain à New York, indique un communiqué de l'ONU.
Le rapport a été lancé officiellement au Siège de l'ONU à New
York, par le Secrétaire général.
----------------------------------------------------
PUBLICATION DU NOUVEAU NUMÉRO DE FORUM DU COMMERCE INTERNATIONAL (CCI)
Le dernier numéro de Forum du commerce international, la revue du
Centre
du commerce international, est désormais disponible. Il contient
plusieurs
articles sur les textiles et les vêtements.
>> Pour en savoir plus, consultez l'adresse: http://www.tradeforum.org/
----------------------------------------------------
Submit Your Article- Who, Where and What
Here are a few places where you can submit your articles
http://www.searchguild.com/article326.html
----------------------------------------------------
Google Maps Hack Takedown
Slashdot reports on the first Google Maps hack that has been taken down
thanks to Google's legal team. The application in question is the
Google Maps Wallpaper site, and apparently this is the email the
creator received: "The Google Maps team rece ...
http://blog.outer-court.com/archive/2005-06-09-n13.html
----------------------------------------------------
Google at BEA
For the first time, Google was an exhibitor at Book Expo America (BEA),
the giant and preeminent publishing conference. Of course, Google was
there to promote Google Print for Publishers, one half of the Google
Print initiative. The other half is Google Print for Libraries, which
has infuriated some publishers.
http://google.weblogsinc.com/entry/1234000320046109/
----------------------------------------------------
Google's Push Into 3D Local Mapping
Google is reportedly testing laser and photographic equipment that
could create 3D grids of urban streets and buildings. Starting with San
Francisco, Google plans to make 3D photo-maps of many cities around the
world John Battelle doesn't understand why, but if this is true the
competitive reasoning would be obvious. Google enjoys a competitive
advantage in local search thanks to its one-two-three punch of Local,
Maps, and Earth. But the atmosphere is intense, with Yahoo! developing
at a furious clip and Amazon's A9 already offering storefront photos
of entire cities in its Yellow Pages area. Microsoft has unveiled
45-degree-angled satellite imagery in MSN Earth, arguably stealing some
of Google Earth's relatively flat thunder. Google is in the rat race,
and there's no stopping now. Besides, 3D street imagery connected to
local search listing and driving directions could actually be useful.
While Maps offers excellent clarity and detail, and Earth provides
realism with less detail, a 3D image taken at street level could bridge
them together.
http://google.weblogsinc.com/entry/1234000517046101/
----------------------------------------------------
# Google Offers Search Engine in Romansch
AP - Not many people have heard of Romansch. But in the future those
looking for Web sites in...
http://www.seochat.com/showblog/12557/Google-Offers-Search-Engine-in-Romansch
http://news.yahoo.com/news?tmpl=story&u=/ap/20050609/ap_on_hi_te/switzerland_google_romansch
----------------------------------------------------
What's the inside scoop on Google Sitemaps?
Dave, I just read about Google having some sort of sitemap feature that
lets you ensure that their spider sees all of your pages. I kinda
wonder whether this is a good thing or not. What have you been hearing
about it?... Direct and Related Links for 'What's the inside scoop on
Google Sitemaps?'
http://www.codingtheweb.com/projects/newslog/article/5_180249.htm
----------------------------------------------------
SingingFish Adds New Video Content Partners
Stefanie Olsen has written an article about SingingFish, the multimedia
search engine that's owned by AOL, adding several new video content
partners. Olsen is correct when she points that AOL has a treasure
chest of video and multimedia content to tap into via Time Warner,
AOL's owner. In fact, CNN (a Time Warner company) is one of the new
SingFish partners....
http://blog.searchenginewatch.com/blog/050608-231212
----------------------------------------------------
Cosmetic Changes at Google Precede Larger Overhaul
by Jim Hedger - As it grows, Google appears to be running into the same
problem other webmasters with numerous sites or services encounter, the
rapid dilution of a domain?s unique topic focus....
http://www.searchengineguide.com/senews/featured/004702.html
http://www.isedb.com/news/article/1195
----------------------------------------------------
Increase Traffic to Your Blog from Search Engines - The Top 5 Tips
Increase Traffic to Your Blog from Search Engines - The Top 5 Tips
Blogs already have optimized site architecture. Most are set up with a
clear navigation, where every page is set up to link back to the other
main pages. They also have the inherent potential to be well-linked. If
...
http://www.searchenginejournal.com/index.php?p=1795
----------------------------------------------------
New Internet Tutorials from Resource Discovery Network's Virtual
Training Suite
Resources, Reports, Tools, Lists, and Full Text Documents
Internet--Tutorials Source: RDN New Internet Research Tutorials
Available the From Resource Discovery Network Virtual Training Suite
"...how to find and use the best online resources to support and
enhance their studies." Five new tutorials are now available online for
free, aimed at adult learners, researchers and enthusiasts in the
http://www.resourceshelf.com/2005/06/new-internet-tutorials-from-resource.html
----------------------------------------------------
Finding Answers Beyond Web Search
Search Briefs Finding Answers Beyond Web Search (via BetaNews) Some guy
named Gary Price has written a short article for to alert
non-librarians about some of the great electronic resources many
libraries offer for free.
http://www.resourceshelf.com/2005/06/finding-answers-beyond-web-search.html
----------------------------------------------------
# Yahoo Search Engine Index Out of Room?
Yahoo Search Engine Index Out of Room? A thread at WebmasterWorld named
What triggers Yahoo to fully index a site? discusses the issues many
are having with having their sites fully or even partially indexed. For
many who run large dynamic content sites, Yahoo! is having trouble
capturing all those pages ...
http://www.searchenginejournal.com/index.php?p=1794
----------------------------------------------------
New SEO lingo
When Henk van Ess released possibly confidential information regarding
Google's human-rated evaluation lab, he caused quite a stir. There is
much talk and debate about it at WebmasterWorld and SEW. For all the
details and to get the downloads that are causing the uproar, you need
to go to Henk's blog at http://www.searchbistro.com/.
http://www.seo-scoop.com/direct_link.cfm?thepost=400
----------------------------------------------------
# AdSense for RSS changes formats
LonghornBlogs, the first AdSense for RSS beta tester has changed the
design and backend of their AdSense RSS ads. AdSense has changed the
look, size, as well as how the a
http://www.jensense.com/archives/2005/06/adsense_for_rss.html
----------------------------------------------------
Probing the Deep, Invisible Web
As most of us who are in search know, the web's repository of knowledge
is vastly larger than what is accessible to the major commercial search
engines. Hundreds of thousands of databases cannot be probed and their
documents remain invisible to all but th specialized search tools used
to dig them out.
Fortunately, several projects, including one pointed to by Xan Porter
(called Qprober - PDF warning) use automatic text extraction followed
by intelligent, trained querying of a system to extract as many of the
available documents as possible. In the future, this type of
intelligent access will provide a gateway for access to much of what is
currently 'invisible'.
Today, for example, I used another resource Xan pointed out, called
Complete Planet to find an art project that was hidden in the database
of the Library of Fine Arts in Dresden, Germany. The search revealed an
installation artist's work - Günther Hornig - who has a great eye
for the whimsical.
http://www.socengine.com/seo/blogdetail.php?ID=186
----------------------------------------------------
Compare Google and Yahoo with DoubleTrust
Ashish Gupta emailed me with details of a new search project being
conducted by the Computer Science Department at Northwestern
University. DoubleTrust allows you to compare and combine the search
results of Google and Yahoo. According to Gupta, "Doubl
http://www.searchenginelowdown.com/2005/06/compare-google-and-yahoo-with.html
----------------------------------------------------
Another Google Backlink Update
As expected, we are now seeing the last wave of google bourbon updates
now. A great tool to do a quick check on backlinks and ranking changes
is Mcdar's Tool, opt for the horizontal view. Forum discussion
currently at Search...
http://www.seroundtable.com/archives/002052.html
----------------------------------------------------
Create an Application With Y!Q for Chance to Win $5,000
Take the Y!Q Challenge: Show the world an innovative use of Y!Q Beta,
our contextual search technology, on one of your web sites and you
could win $5,000!
http://developer.yahoo.net/blog/archives/2005/06/create_an_appli.html
----------------------------------------------------
Enterprise IT Buyers Rely Most On Search For Information (TechWeb)
TechWeb - The survey results, which show online search is the most
popular source of information for corporate buyers, offers some insight
into Google's focus on enterprise customers.
http://news.yahoo.com/news?tmpl=story&u=/cmp/20050609/tc_cmp/164301644
----------------------------------------------------
Microsoft Expands Personal Homepage Offering (TechWeb)
TechWeb - Microsoft launches a preview of a MSN personal homepage that
appears to build on the portal's My MSN service, opening it up to more
content from the web.
http://news.yahoo.com/news?tmpl=story&u=/cmp/20050609/tc_cmp/164301557
----------------------------------------------------
Folksonomy goes automated
[ Folksonomy ] is a neologism for a practice of collaborative
categorization using freely chosen keywords. [ TagCloud ] searches any
number of RSS feeds you specify, extracts keywords from the content and
uses CSS to visually represent the prevalence of each. TagCloud is a
free service - create and manage clouds with content you are [...]
http://www.enginefeed.co.uk/136/folksonomy-goes-automated/
----------------------------------------------------
Blogger Doesn't *Get* Search Marketing
by Jennifer Laycock - I read a post at a blog site earlier today by
someone that was contacted by a company about search marketing. He
asked a few questions, did a few searches and decided that he didn't
need...
http://www.searchengineguide.com/senews/featured/004690.html
----------------------------------------------------
Thousands of Visitors from Secondary Terms
Donna Fontenot has a terrific post on SEOChat detailing her experience
with targeting secondary keyword phrases on a 'test' site. According to
her;
"So, after one week of waiting for indexing, that leaves 2 weeks
that the site has been indexed and producing traffic (85% from MSN).
The outcome?
1,217 searches for the secondary terms brought users to the site.
Almost every single secondary keyword phrase that I targeted brought at
least one visitor via a search."
This is an impressive and absolutely worthwhile level of traffic from
just a single engine and the less-competitive phrases. None of us
should forget to be targeting every term in sight when building pages
around a topic.
http://www.socengine.com/seo/blogdetail.php?ID=185
----------------------------------------------------
-> POLITIQUE DE LA RECHERCHE / ENSEIGNEMENT SUPERIEUR
Publication d'une etude commandee par la commission europeenne sur
l'influence des technologies de l'information et de la communication
sur
la protection de l'environnement
http://www.bulletins-electroniques.com/actualites/28309.htm
L'institut allemand pour les etudes prospectives et l'evaluation de la
technologie (Institut fur Zukunftsstudien und Technologiebewertung -
IZT)
vient de rendre publique une etude de l'Union Europeenne a l'horizon
2020 a
propos de l'influence des technologies de l'information et de la
communication (TIC) sur la protection de l'environnement.
----------------------------------------------------
La fin du spamdexing chez Google ?
Avec l'arrivée de nouveau concurrents tels que MSN Search, Google
semble changer d'algorithme. Sur des requêtes concurrentielles,
Google affiche jusque là plus de redirections commerciales que MSN
Search...
Source:
http://www.zorgloob.com/2005/06/la-fin-du-spamdexing-chez-google.asp
http://www.secrets2moteurs.com/article1836.html
----------------------------------------------------
Les fonctions émergentes des outils de veille et d'intelligence
économique
http://vtech.canalblog.com/archives/2005/06/09/560494.html
Outils de recherche sur Internet : quel apport pour la veille
http://vtech.canalblog.com/archives/2005/06/09/560497.html
Démarche, contenus et outils pour l'intelligence et l'innovation
territoriale
http://vtech.canalblog.com/archives/2005/06/09/560508.html
Les moteurs de recherche sur Internet : acteurs de l'industrie de
l'information professionnelle ?
http://vtech.canalblog.com/archives/2005/06/09/560514.html
jdey...@caramail.com
vei...@yahoogroupes.fr
Cybe...@yahoogroupes.fr
----------------------------------------------------
Expérimentations en DVB-H : le Conseil répond aux opérateurs
Après avoir demandé à Canal+, TPS et TDF de se rapprocher pour
présenter conjointement un projet d'expérimentation de diffusion des
services audiovisuels dans la norme DVB-H à destination des terminaux
mobiles et nomades dans l'agglomération parisienne, le Conseil a pris
acte de la proposition transmise par les trois opérateurs.
Il leur a répondu que le projet élaboré correspondait aux conditions
posées précédemment et leur a demandé de lui envoyer la liste
précise des services qui seront diffusés. Il a également autorisé
ces sociétés, préalablement au lancement des expérimentations, à
procéder à des tests techniques de diffusion sur le canal 37 et le
canal 29 pour une durée d'un mois.
Par ailleurs, le Conseil a répondu à Radio France et à Radio Orient,
qui l'ont également saisi de demandes d'expérimentation, qu'il était
favorable à ce que des radios fassent partie des services diffusés
dans le cadre de l'expérimentation DVB-H en région parisienne
initiée par les opérateurs sus-mentionnés. Il est en effet disposé
à autoriser une ou plusieurs expérimentations de diffusion vers les
mobiles plus spécifiquement dédiées à la radio.
http://www.csa.fr/actualite/decisions/decisions_detail.php?id=26765
----------------------------------------------------
Staying Ahead of Competitors
By Scottie Claiborne - Search Engine Guide - No doubt, it is critical
to know who your competitors are, and what they are doing. But don't
follow their every move, or duplicate everything they try.
http://www.searchengineguide.com/claiborne/2005/0608_sc1.html
----------------------------------------------------
Corporations enter blogosphere
Randy Baseler, vice president of marketing for Boeing Commercial
Airplanes, has a Web blog called, Randy's Journal, where he writes his
musings on the industry.
It's a place where we can talk directly to people unfiltered
-- Michael Wiley, GM's director of new media
(AP) When General Motors Corp. wanted to stop speculation this spring
that it might eliminate its Pontiac and Buick brands, Vice Chairman Bob
Lutz took his case directly to dealers and customers who were up in
arms about the possibility.
----------------------------------------------------
News: Google to Webmasters: Tell Us What You've Got
The search engine starts accepting full site maps from Web-site
operators to help point its crawler to more content and frequently
changing sites.
http://ct.enews.eweek.com/rd/cts?d=186-2123-12-98-41312-241383-0-0-0-1
----------------------------------------------------
Yahoo SM vs. Google AdWords
By Shawn Campbell - Search Engine Guide - How does Yahoo SM compare
with Google's AdWords? Both programs have advantages and disadvantages.
http://www.searchengineguide.com/shawncampbell/004670.html
----------------------------------------------------
Copywriting Makeover: Search Engine-Friendly Can Also Mean
Visitor-Friendly
By Karon Thackston - Search Engine Guide - Due to space constraints,
page layout requirements or other issues, some site owners hesitate to
include SEO copy thinking it will detract from the visitor's
experience.
http://www.searchengineguide.com/thackston/2005/0607_kt1.html
----------------------------------------------------
New Study Shows Lack of SEO for Manufacturers
By Jennifer Laycock - Search Engine Guide - A new study released by
Fathom SEO finds that the majority of manufacturer web sites miss the
boat when it comes to even the most basic search optimization
techniques.
http://www.searchengineguide.com/laycock/004675.html
----------------------------------------------------
Where's Your Head At?
By P.J. Fusco - ClickZ - Yahoo! Mindset is a far more interesting
development for the search engine marketing (SEM) industry than
anything Google has done recently. If Yahoo! can develop the technology
to slide paid search results as well as it does organic results,
countless different ads could be delivered.
http://www.clickz.com/experts/search/opt/article.php/3510786
----------------------------------------------------
How To Target Your Online Niche Markets
By Kalena Jordan - Search Engine Guide - Now that you have narrowed
down your target market/s, try to get inside their heads. If you were a
customer, what would YOU type in to the search engines to find the
goods and services offered on your own site?
http://www.searchengineguide.com/kalena/2005/0606_kj1.html
----------------------------------------------------
Search Engine Usage on the Rise in Europe
By Jennifer Laycock - Search Engine Guide - European use of search
engines has grown 11% over the past year - up to 88 million users as
opposed to the 79 million users in 2004.
http://www.searchengineguide.com/laycock/004638.html
----------------------------------------------------
Search Engines Know More Than You Think
By Dan Thies - sitepoint - The search engines today have a pretty good
idea what the topic of a web page is, how that relates to other topics,
and even the type of information resource the page/site represents.
http://www.sitepoint.com/blog-post-view.php?id=268282
----------------------------------------------------
Quixtar Caught in Search Engine PR Battle
By Jennifer Laycock - Search Engine Guide - The idea of manipulating
search results is nothing new, but there is a recent trend toward using
search engine results as part of online public relations campaigns
designed to both promote and criticize businesses.
http://www.searchengineguide.com/laycock/004628.html
----------------------------------------------------
Monitor and Increase Your Search Engine Visibility with the DIY SEO
Tools
By Tinu Abayomi-Paul - Search Engine Guide - There are many tools that
any webmaster can use to monitor their site's search engine position,
and use to increase the visibility of your site in major search engines
like Google, Yahoo and MSN.
http://www.searchengineguide.com/tinu/004626.html
----------------------------------------------------
3 Tips for Great Web Content
I was talking to a Web person the other day about copy. I asked if his
site incorporated important keywords in the copy and linked those
keywords to relevant pages, these being tactics that benefit both
conversion and search engine rankings. "Um, no," he replied. "Our
SEO guy is on top of things. And we've totally revamped our
navigation system. We want to avoid the cheesy look." To which I
replied, "You do want to sell, right?"
http://www.grokdotcom.com/Volumes/index.htm
----------------------------------------------------
Debt relief initiative welcomed
NGO's and leaders from Africa have welcomed the new debt relief
initiative from US President George W. Bush and British Prime
Minister Tony Blair. Jacques Diouf, Director-General of the Food and
Agricultural Organisation, said debt relief was vital for economic
development in Africa. The World Bank plans to increase its efforts
to help poverty-stricken countries on the continent to achieve
similar growth rates to the best-performing states. Bush and Blair
said they are close to an agreement on providing debt relief for
Africa's poorest countries. Eliminating poverty in Africa is to top
the agenda next month at the G8 summit of industrialised nations.
news...@dw-world.de
http://dw-world.de/english
----------------------------------------------------
Search Marketing in a Box
Looking for a comprehensive guide to search marketing that's filled
with tons of practical, no-nonsense tips and techniques? The Search
Engine Marketing Kit may be just the ticket.
http://searchenginewatch.com/searchday/article.php/3511011
----------------------------------------------------
deux noms de domaines differents :
-dilution de la popularite
-interdiction d'avoir exactement le meme contenu, sinon, un ne servira
a rien
-cela peut diminuer les risques dus a des changements chez les moteurs
(a condition d'utiliser des techniques differentes)
Bernhard
On 6/8/05, Stéphane Arnoult <s.ar...@theatrealacarte.fr> wrote:
> Bonjour à tous,
>
> Tout d'abord merci de vos réponses concernant l'utilité des blogs.
>
> J'ai deux questions aujourd'hui:
> 1°/ Connaissez-vous des annuaires faisant des liens en dur pour les sites
> anglophones (anglais plus particulièrement).
>
> 2°/ J'ai un concurrent qui a créé deux noms de domaine différents pour le
> même site. Pour le moment, cela n'est pas vraiment gênant mais je trouve ça
> un peu limite d'un point de vue déontologique :
>
> http://www.scenesdentreprise.com
> http://www.pierrerichard.fr
>
> Qu'en pensez-vous ?
>
> Merci pour vos réponses éclairées ;-)
>
> Stéphane Arnoult
> s.ar...@theatrealacarte.fr
> Théâtre à la Carte
berb...@gmail.com
refere...@yahoogroupes.fr
----------------------------------------------------
[IE] Diffamation et dénigrement sur Internet
"Difficile pour les entreprises de contrôler les contributions
des internautes sur les blogs ou sur les forums de discussion.
Elles disposent toutefois de moyens d'action contre la
diffamation. Panorama des recours".
http://www.journaldunet.com/juridique/juridique050607.shtml
Diffamation et dénigrement en ligne : mode d'emploi
http://www.droit-technologie.org/1_2.asp?actu_id= 77
De la diffamation et autres atteintes aux droit de la personnalité
La diffamation répond à des critères stricts prévus par la loi
du 29 juillet 1881
http://www.clic-droit.com/web/editorial/dossier.php?dossier_id=2
Mensonges, manipulation et Internet : de la stupidité de
l'infiltration des forums de discussion
http://www.communication-crise.com/articles/article0038.asp
Diffamation sur Internet : le FDI fait ses recommandations
http://www.vnunet.fr/actu/article.htm?id==0&numero= 122&date= 03-07-09
En diffamation, Internet sera considéré comme un média
"audiovisuel" plutôt qu'un média "presse"
http://www.afjv.com/juridique/030908_internet2.htm
Diffamation et injures sur l'internet : quel juge est
compétent ?
http://www.foruminternet.org/actualites/lire.phtml?id=P2
Historique : l'affaire pere-noel.fr
http://www.defense-consommateur.org/affaireperenoel.php
Cybe...@yahoogroupes.fr
----------------------------------------------------
MSN Start.com v3.0
MSN web blog mentioned today that version 3 of start.com
http://toprank.blogspot.com/2005/06/msn-startcom-v30.html
----------------------------------------------------
AOL to offer free content in ad boost bid -WSJ
Reuters - Hoping for a bigger piece of the fast-growing online
advertising pie America online this...
http://www.seochat.com/showblog/12501/AOL-to-offer-free-content-in-ad-boost-bid-%98WSJ
----------------------------------------------------
Search Keyword Prices Drop in May
Search engine keyword prices dropped an average of 31 cents in May, led
by mortgage keywords, a study released yesterday found.
http://dmnews.com/cgi-bin/artprevbot.cgi?article_id=33021
----------------------------------------------------
Should Google Sitemaps Take Pings? How About More General Compatibility
Generally?
Jeremy Zawodny says he's scratching his head over the new Google
Sitemaps system and wondering why Google doesn't adopt a ping-based
page updating system instead. And why didn't I ask them, as well, he
wonders. Well......
http://blog.searchenginewatch.com/blog/050607-180525
----------------------------------------------------
Your Ad Here
Digerati debate the wisdom of product placement in blogs.
http://www.technologyreview.com/articles/05/07/issue/forward_ad.asp?p=1
----------------------------------------------------
How do I add Google AdSense to my RSS feed?
Hi Dave. From reading your earlier postings, I see that you too have
been approved by Google for their new AdSense for Feeds program. What I
don't get, however, is how to actually add their adverts in my RSS
feed. I'm running Movable Type: can you help me figure this out?...
Direct and Related Links for 'How do I add Google AdSense to my RSS
feed?'
http://channels.lockergnome.com/news/archives/20050606_how_do_i_add_google_adsense_to_my_rss_feed.phtml
----------------------------------------------------
Older Wiser Wired
"More and more U.S. adults over 50 have computer access (approximately
36 million), with most of them using their computers to go online. They
bank, they buy, they search, they read, they contribute. But how hard
is it for them to find what they need? AARP is convening a community of
those who use the web to provide information and services to older
adults, those who write about this subject, or those who develop web
content for clients with older adult audiences." Included here:
+ Designing Websites for Older Adults: Expert Review of 50 Web Sites
+ Designing Web Sites for Older Adults: A Review of Recent Literature
+ Designing Web Sites for Older Adults: Heuristics
+ Tips for recruiting and working with older adults in usability tests
+ Wired Generations: Getting By With A Little Help From One's Kids
http://www.aarp.org/olderwiserwired/
http://www.aarp.org/olderwiserwired/oww-resources/designing_web_sites_for_older_adults_expert_review.html
http://www.aarp.org/olderwiserwired/oww-resources/a_review_of_recent_literature_2004.html
http://www.aarp.org/olderwiserwired/oww-resources/designing_web_sites_for_older_adults_heuristics.html
http://www.aarp.org/olderwiserwired/oww-features/Articles/a2004-03-03-recruiting-participants.html
http://www.aarp.org/olderwiserwired/oww-resources/Articles/a2003-07-16-oww-generations.html
----------------------------------------------------
MeeVee: New Search Vertical for TV Listings
Yes, another new search vertical to blog about today. It's called
MeeVee and allows the user to search a database of U.S. television
listings and offers several other features. This AdWeek article offers
details....
http://blog.searchenginewatch.com/blog/050607-115012
----------------------------------------------------
Obscure Link Techniques
I've been thinking lately about some of the more obscure tactics that
can be used to generate links. These generally include most of the
following broad categories:
* Humor
* Conflict
* The Bizzare
* Secret Information
* The Nefarious
* Fun
Examples of these techniques include the recent SEO Quiz, Henk Van Ess'
SearchBistro, the SEO-via-Voodoo site and others. The questions that
keep me interested are:
1. Are these tactics effective over the long run?
2. Do they generate the right kind of traffic?
3. Are they equally applicable to multiple industries?
4. Can there be overkill with these practices?
I'll be wandering around the forums and the web looking for answers
this week.
http://www.seomoz.org/blogdetail.php?ID=183
----------------------------------------------------
Websites & Personal Reputation
The cult of personality on the Internet is somewhat lackluster. With
the exception of the communities of obsessed fans of web-external
celebrities, and a few odd bloggers, the Internet has yet to embrace
the American cultural passion of identifying heroes and villains in all
that exists.
http://www.seomoz.org/blogdetail.php?ID=184
----------------------------------------------------
Tribune Paper Drops Google AdSense for Quigo
Tribune Paper Drops Google AdSense for Quigo According to an article
that appeared in Editor & Publisher, Tribune Co.'s Newsday has
abandoned AdSense in favor of an "in-house" contextual product
powered by Quigo: As more and more newspapers are embracing Google
AdSense and other third-party context-based advertising, Newsday Monday
announced its ...
http://www.searchenginejournal.com/index.php?p=1792
----------------------------------------------------
Comparing Yahoo and Google Interface DesignCoComparing Yahoo and Google
Interface Design Yahoo! and Google have almost similar offerings and
now the interfaces are also getting closer. Google vs. Yahoo! Interface
Design by Luke. At a high level, Yahoo! has better integrated business
goals with their product designs. For example, their comparison
shopping site features multiple entry ...
http://www.searchenginejournal.com/index.php?p=1790
----------------------------------------------------
Why Doesn't Google Sitemaps Use RSS?
Jeremy Zawodny makes a point about how there already is a system in
place where blogs ping services like Feedster and Technorati which
Google Sitemaps could use, instead of its similar XML system. It makes
sense. Why build a new system instead of using what is already in
place?
http://google.blognewschannel.com/index.php/archives/2005/06/08/why-doesnt-google-sitemaps-use-rss/
----------------------------------------------------
How To Request Links
Requesting links from other site owners is sometimes a really good way
to go about building your site's popularity. By sometimes, I mean that
for the most part, the best way to get your site noticed by other site
owners...
http://websearch.about.com/b/a/175720.htm
----------------------------------------------------
AIM Mail: The Fourth major Player
Now that AIM Mail has launched out of beta, it seems that we have four
major Webmail players: Gmail, Hotmail, Yahoo! Mail, and AIM Mail. AOL
is competing directly with Google's storage capacity by offering two
gigabytes, though, actually, Gmail's capacity is continually rising
and is above two gigs for most accounts. AIM Mail works smoothly
enough, with one-click spam reporting and the usual array of Webmail
management features, including Search. One display ad appears at the
bottom of the screen, and the service is free. Not bad.
http://google.weblogsinc.com/entry/1234000513045911/
----------------------------------------------------
Tracking Trends via the Blogosphere
Want the latest buzz about what's going on in politics, sports,
entertainment or other current events? BlogPulse maps trends by mining
the hot topics appearing in millions of blogs.
http://searchenginewatch.com/searchday/article.php/3510656
----------------------------------------------------
[IE] L'archivage électronique et le retard du marché français
Les raisons du retard du marché français : des lois et
réglementations non directives.
http://www.itrmanager.com/article.php?oid=@804
L'archivage d'e-mails réduit les coûts des entreprises
http://www.01net.com/editorial/276403/a-prospecter.../l-archivage-d-e-mails-reduit-les-couts-des-entreprises/
Archivage des mails : premier pas vers la GED
http://www.01net.com/article/267869.html
11 règles à suivre pour bien gérer ses e-mails
http://www.indexel.net/doc.jsp?id=%07&origin= 0
Congrès stockage : vie et trépas pour les données
http://www.silicon.fr/click.asp?id=(57
L'archivage des messages s'autonomise
http://www.zdnet.fr/techupdate/infrastructure/0,39020938,39126285,00.htm
Archivage des e-mails : les pratiques des entreprises
http://solutions.journaldunet.com/0309/030915_enquetemail.shtml
Panorama des solutions de stockage et d'archivage des mails
http://solutions.journaldunet.com/0307/030701_stockage_mails.shtml
KVS classé leader du marché des solutions archivage e-mails par
The Radicati Group
http://www.isecurelabs.com/communiques/80
Stockage & archivage des e-mails : bonnes pratiques
http://solutions.journaldunet.com/0302/030217_archives_mails.shtml
Cybe...@yahoogroupes.fr
----------------------------------------------------
:: Traque sur Internet
La chasse aux sites et aux blogs non déclarés a
commencé.
http://www.zataz.com/news/8619/chasse-aux-blogs.html
:: Prison pour blog
Un weblogger condamné à deux ans de prison pour avoir
trop parlé.
http://www.zataz.com/news/8620/weblog-en-danger.html
:: Actualité juridique
Les news juridiques du mois de mai, par Maître Murielle
Cahen. http://www.zataz.com/news/8629/murielle-cahen.html
----------------------------------------------------
[IE] IE : A la recherche d'une doctrine...
Il serait souhaitable de se poser la question d'une Europe
du renseignement économique...
http://www.monde-diplomatique.fr/2005/03/LAIDI/12011
Intelligence économique, regards sur le dispositif français
Sommaire du dossier :
- Intelligence économique : politique publique participant à la
souveraineté de l'État ou principe opposable à l'État ?
- IE : il faut passer du tactique au stratégique !
- "La politique publique d'IE constitue un début de réponse à la
recherche, par l'État en crise, d'une définition de son nouveau
rôle."
- La stratégie nationale d'IE, ou le nouveau visage de la politique
industrielle
- "À compter d'avril, des tables rondes État-Medef vont travailler
sur les propositions formulées dans notre rapport sur l'IE."
- Référentiel de formation IE : Pas de filière sans formations
identifiées
- Pour un management global de l'information !
- Le bloc-notes de Claude Revel : "Une directive nous est tombée
dessus"
- "Toutes les parties prenantes de l'IE, entreprises, consultants,
formateurs... gagneront à l'organisation de la profession."
- De l'analyse du besoin des PME en IE à l'Intelligence Territoriale
- Portrait d'une pensée : Rémy Pautrat, l'État stratège au service
des territoires
http://www.infosentinel.com/lettre/numero.php?id=2
DOSSIER : L'arme de l'intelligence économique
La Documentation française (Problèmes économiques,
n° 2.864, 8 décembre 2004)
Intelligence économique ou renseignement ?
http://www.defnat.com/naviref/aff_numsel.asp?cid= 0412
Intelligence économique : l'essor du partenariat public-privé
http://www.infosentinel.com/lettre/numero.php?id='
Intelligence économique : les raisons du retard français
http://www.lexpansion.com/art/15.0.79847.0.html
L'Intelligence économique française au stade de l'éveil
http://www.lexpansion.fr/art/15.0.68748.0.html
L'intelligence économique en France
http://www.generationentreprise.org/article73.html
Cybe...@yahoogroupes.fr
----------------------------------------------------
[IE] Une arme informatique contre le plagiat des étudiants fraudeurs
"De jeunes savoyards ont mis au point et commencent à commercialiser
un logiciel de détection des plagiats sur internet, permettant de
démasquer les "copier-coller" dans les travaux des étudiants de
l'enseignement supérieur".
http://solutions.journaldunet.com/actualite/depeche/28/59258/une_arme_informatique_contre_le_plagiat_des_etudiants_fraudeurs.shtml
Google Actualités, boîte à "photocopillage" numérique selon l'AFP
http://www.01net.com/article/271493.html
La société Vecteur Plus, spécialisée dans la "Veille électronique"
a été condamnée pour avoir adressé à ses clients des publications
scannées par courrier électronique.
http://www.netpme.fr/nouvelles-technologies/426-droit-d-auteur-et-panorama-de-presse-electronique.html
Le répertoire des droits d'auteur
http://thot.cursus.edu/rubrique.asp?no= 330
Quelques réflexions sur la propriété intellectuelle à
l'heure de l'Internet : "le fait de s'approprier à bon compte le
travail et les investissements d'autrui constitue, sans contestation
sérieuse possible, un comportement parasite qui engage la
responsabilité civile."
http://solutions.journaldunet.com/0305/030522_juridique.shtml
Droits d'auteur et Internet : le casse-tête !
http://thot.cursus.edu/rubrique.asp?no= 214
Les panoramas de presse sur intranet sur la voie de la
légalité
http://www.foruminternet.org/actualites/lire.phtml?id=H0
Revue de presse sur intranet : les éditeurs menacent
http://www.journaldunet.com/0212/021206cfcopies.shtml
Ai-je le droit de diffuser une revue de presse sur l'internet ?
http://www.foruminternet.org/questions_reponses/lire.phtml?id==5
Cybe...@yahoogroupes.fr
----------------------------------------------------
[TheWriteArticles] For Both Search Engines And Real Estate, Location Is
Everything
For Both Search Engines And Real Estate, Location Is Everything
By Kirk Bannerman
It's all about location, location, location!
In the past...back in the days when Google was IT when it came to
natural search results...everyone was very focused (or shall we
say obsessed?) on Google page rank.
Now that Google is a public company and the search business has
become competitive (most notably due to the serious search
capabilities now being offered by Yahoo and Microsoft, via MSN),
Google has become much more "private" or secretive about things
like page rank, backlinks, etc.
As a matter of fact, many are of the opinion that Google is now
intentionally displaying outdated page rank and backlink
information on the Google Toolbar in an effort to mask the true
workings of Google and to frustrate the Search Engine
Optimization (SEO) community, which had become fairly skillful at
"playing the Google game". If this is the case, then Google page
rank fixation is now pure folly.
Another factor that is closely watched by webmasters is the Alexa
traffic rank. This traffic rank is based on three months of
aggregated historical traffic data from millions of Alexa Toolbar
users.
However, the Alexa user base is only a sample of the Internet
population, and sites with relatively low traffic will not be
accurately ranked by Alexa due to the statistical limitations of
the sample.
Alexa's data come from a large sample of several million Alexa
Toolbar users; however, this is not large enough to accurately
determine the rankings of sites with fewer than roughly 1,000
total monthly visitors.
Generally speaking, traffic rankings of over 100,000 should be
regarded as not reliable because the amount of data that Alexa
has available is not statistically significant.
Who said the emperor is wearing no clothes?
With the questionable current accuracy of two of the hallowed
benchmarks of search popularity, where does that leave us? It
leaves us exactly where we should have been in the first place,
not obsessing over Google Page Rank or Alexa Traffic Rank, but
instead focusing on the most important thing of all...and that
is, what is your position in the listings when a person searches
for your key words.
Remember, that for both search engines and real estate, it's all
about location, location, location!
Kirk Bannerman operates his own successful home based business
and also coaches others seeking to start their own home based
business. For more information visit his website at
<a href="http://www.home-based-business-team.com">
Proven Work At Home Business</a>
TheWrite...@yahoogroups.com
----------------------------------------------------
Jean Paul CONAN - http://Referencement.LouiseTV.com
plus vite, plus souvent, plus complet, plus loin
http://forum.louisetv.com/
http://yahoo.louisetv.com/
http://google.louisetv.com/
http://bookmark.louisetv.com/
referencem...@gmail.com