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Since signing a deal with him in 2018, Fox offered Cannon multiple opportunities to host or produce other television programs, though none interested him. After being fascinated by the Masked Singer concept when presented with it, Cannon joined the show, believing it was "either going to be a huge failure or a huge hit". Pick Ibarra cited him as her number one choice for the role because of his personality and experience. Regarding the panelists, she said the production team was less concerned with selecting those with an ability to critique participants' singing abilities than creating a comedic tone for the series as one of their goals was to reassure celebrities they would not be ridiculed for appearing. Jeong was the first panelist to be signed on due to his humour and pre-existing knowledge of the South Korean version, followed by McCarthy Wahlberg and Thicke because of their enthusiasm regarding the concept, and Scherzinger for her positivity and experience as a singer. According to Plestis, he "only wanted [to cast] people who loved the program, not people who wanted to work on ". Unsure whether it would last more than one season, Jeong originally considered The Masked Singer a temporary job while he looked for a permanent role following the cancellation of his sitcom Dr. Ken. Thicke later questioned whether he would have taken the role "if [he had] still been No. 1 on the radio" and Scherzinger said she signed on to the show the day before filming began. In March 2019, Sharon Osbourne stated she was supposed to be signed on as a panelist, claiming those plans fell through when she was being contractually obligated to appear as a judge on The X Factor. The show's producers reach out to celebrities via agents or vice versa. Wade said producers' goal is to cast celebrities of varying ages, genders, and backgrounds to appeal to as broad an audience as possible. In addition to "super big names", they prefer lesser-known celebrities because it is harder to guess them. To surprise viewers with an unknown talent when unmasked, those who are not professional singers are desired, though some must send producers recordings of them singing as a quasi-audition. All are given questionnaires before competing and asked if they have claustrophobia. Due to her strategy of sending potential participants sketches of costumes that might be featured, Pick Ibarra said casting for the first season "was not nearly as hard as anticipated", though several celebrities were reluctant to compete. Following its success, an increased numb