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NBA Draft sees drop.
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TMC
Jul 1, 2009, 2:09:48 AM7/1/09
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http://sportsmediawatch.blogspot.com/2009/06/nba-draft-sees-drop.html
The death of one of the most well-known celebrities on the planet no
doubt hurt the ratings for the NBA Draft.
The 2009 NBA Draft drew a 1.8 U.S. rating (2.1 cable) and 2.6 million
viewers on ESPN last Thursday night, down 14% in ratings and 9% in
viewers from last year's 2.1 U.S. rating and 2.9 million viewers. The
1.8 rating is tied as the lowest for the NBA Draft since '02.
The numbers were likely hurt by two factors: a draft class generally
considered weak, and the death of Michael Jackson -- which broke just
hours before the Draft began.
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