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Chesapeake Bay Retriever Pups

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hanal...@yahoo.com

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Jun 28, 1999, 3:00:00 AM6/28/99
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Chesapeake Bay Retriever Pups available now. Top championship lines.
Hips & eyes guaranteed. For info, pedigree &/or pics, send e-mail to:
hanal...@yahoo.com

The Carrolls

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Jun 28, 1999, 3:00:00 AM6/28/99
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hanal...@yahoo.com wrote in message <3776fcde...@news.erols.com>...

>Chesapeake Bay Retriever Pups available now. Top championship lines.
>Hips & eyes guaranteed. For info, pedigree &/or pics, send e-mail to:
>hanal...@yahoo.com

Advertising dogs for sale seems to be something that most people have great
difficulty with. To recieve optimal results, it's important to follow the
following rules:

1. Please state your location. "Black lab pup, call 555-5555" tells me
nothing. Are you in New York? Oregon? Texas? Middle of Nowhere Idaho?
If you've got exactly what I'm looking for, but don't tell me where you are,
I'm not going to respond--and you've lost a sale.

2. Include what KIND of papers. AKC? CKC? ConKC? Newspapers for
housetraining? If your aussie is ASCAA, AKC and CKC registered, well, that
says something more about the breeder that registers them in AKC only.

3. Include the names of the parents and important ancestors. This allows
the buyer to recognize your line, not only through your name (which
hopefully you have omitted due to the idiotic stalkers and perverts that
live in this world) but through the relatives who have been outstanding
show, field, obedience, or working dogs. Also include a description of
these dogs--why did you choose this stud, and what about the bitch makes you
feel she is worthy of being bred? Include colors, markings, and other
identifying characteristics. Don't forget important wins at shows or
trials, as well as anything noteworthy s/he has done in regular life
(alerted you to a fire, works as a therapy dog, etc.) This is important
because the buyer deserves a poodle that looks like a poodle and acts like a
poodle, not a german shepherd that looks like a chihuahua and acts like a
basset.

4. Include the health information on the parents. Have they been OFA'd?
If so, what is the number and level? PennHip or CERF? VWD testing?
Thyroid? Include this on the 3 generation pedigree also, if possible. This
helps the buyer evaluate the genetic health of your dog. Yes, tested
parents produce faulty offspring. But two perfect parents with perfect
parents each with perfect parents each are much less likely to produce
faulty (or as greatly faulted) pups than poor parents with poor parents with
poor parents. And buyers deserve a healthy pup just as much as a show
breeder.

5. Include why you chose the two parents. Why did you perform the
breeding you did? Is this a linebred, outcross, or inbred litter? Why did
you choose that method? What is it about the stud that makes him perfect
for your bitch? Did she have a slightly dipped topline, and as his was
perfect, you felt that would improve on the pups? Why did you breed the
litter? To improve the breed (hopefully) or to show the kids the miracle of
birth (if so, check
http://www.gurlpages.com/other/gabsndogs/miracle_of_birth.html).

6. What is your contract? Do you provide a lifetime return guarantee?
What if the pup develops hip dysplasia 6 years down the road--will you take
responsiblity as the breeder and pay for the corrections, will you require
that the dog be returned to you for a replacement (now doesn't that sound
silly? A buyer is going to want a dog from a breeder that produces sick
puppies to replace her sick dog?), or will you do nothing? If the owner
marries, and his/her spouse is allergic to dogs, will you take the dog back
and find it a new home, or will you tell him/her to take the dog to the
humane society to be killed? What other premiums do you offer the buyer?

Hopefully these rules will help the breeder find the best possible homes for
her puppies, by basing the advertisements towards the right audience.

~Emily

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